GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links. Learn more

Our commitment

Independent research methodology

GetApp’s researchers use a mix of verified reviews, independent research and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

How GetApp verifies reviews

GetApp carefully verified over 2.5 million+ reviews to bring you authentic software and services experiences from real users. Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

How GetApp ensures transparency

GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software and service providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.

Learn why GetApp is free

Prime MDM

(0)

Write a Review!

Customer MDM, but smarter - enabled by AI/ML

See alternatives

About Prime MDM

PrimeMDM: Real-Time Customer Data Mastery

PrimeMDM is Posidex’s flagship, real-time Customer Master Data Management platform designed for modern enterprises who demand accurate, secure, and insight-rich customer data. Whether you’re in BFSI, retail, telecom, or government, PrimeMDM gives you a unified 360° customer view with unmatched accuracy and lightning-fast performance.

How It Works:
PrimeMDM integrates customer data from multiple systems and locations, resolves identities (even without unique IDs), and builds a golden record using its proprietary PrimeMatch® engine. With AI/ML-powered precision and in-memory processing, it performs millions of real-time matches and updates continuously.
Prime MDM is made of six key modules.
1. Prime 360, our best-in-class real-time entity resolution solution built for SPEED.
2. CLIP or Customer Linking and Identification Process, a bulk entity resolution product built for scale.
3. Screen, a global watchlist screening solution for AML compliance.
4. Relate, a knowledge graph discovery product that uncovers hidden inter-customer relationships to reduce risk and fraud.
5. PrimeVer, which automates customer information validation with speed.

Technical Capabilities:
API-driven integration with CRM, ERP, Lending, and Compliance platforms
Multilingual, multi-geo, and cloud-native architecture
Audit, monitoring, and rule-based access control
Support for both structured and semi-structured data

Plug & Play Integration: Integrates seamlessly into your enterprise via REST APIs, flat files, JDBC, and message queues. Works across Oracle, PostgreSQL, MongoDB, or any preferred database.

Fast Implementation & Low TCO: Traditional MDM systems can take up to a year to implement. PrimeMDM is up and running in 3 months. Its lightweight design ensures lower total cost of ownership and high ROI.

Multi-Vertical Flexibility: Prime MDM is geography- and language-agnostic, making it a flexible, one-stop platform that can quickly and accurately navigate the complex terrain of modern data’s variety, velocity, and volume.

Key benefits of Prime MDM

The biggest businesses in insurance, banking, and retail have chosen Prime MDM over competitors time and again for 5 key reasons:
1. Accuracy: 99.5% precision and recall
2. Fastest response time: 20 milli seconds
3. Volume handling capacity
4. Ease of integration
5. Mathematical model that’s trained on 5 billion customer data points.
Prime MDM has proven enterprise outcomes: 75% reduction in infrastructure cost |5x growth in customer base|10x improvement in processing speed|2-second onboarding | 1-second credit decisioning

Accuracy that Powers Confidence: PrimeMDM’s proprietary model (based on number theory and set theory) ensures the fewest false positives in the industry. Achieve 99.5% precision in identifying, deduplicating, and linking customer records, even across disparate data systems.

Real-Time Insights: It Offers sub-second response time for search, match, and merge across millions of records. And enables instant customer onboarding, fraud detection, and credit decisioning.

Built for Scale and Speed: Designed to handle millions of data records across multiple geographies. It comes with batch and real-time processing with in-memory algorithms optimizing throughput.

Comprehensive 360° Customer View: the platform unifies siloed customer data across lines of business, products, geographies, and systems. It creates enriched and validated golden records for every customer to support cross-sell, up-sell, and churn reduction.

Federated & Privacy-Preserved: Prime MDM enables global customer data search while complying with data localization and privacy laws like GDPR. Searches are seamlessly conducted across various sources on respective geoservers through encrypted requests.

Regulatory Compliance: The platform’s accurate, continuously updated data helps reduce fraud and risk, particularly group exposure, while meeting stringent compliance standards for AML, FATCA, and other regulations.