---
description: Detailed reviews on Act! based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Act! with similar products.
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title: Act! Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [CRM Software](/directory/230/crm/software) > [Act\!](/software/91203/act)

# Act\!

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> Act\! Advantage is an all-in-one, full front-office CRM solution that unites sales, marketing, and customer management.
> 
> Verdict: Rated **3.9/5** by 926 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Act\!

Centralize and secure your vital customer data in an organized and user-friendly solution.  Configure to unique specifications and access key customer information with ease in the office or on the road. &#10; &#10;Attract high-potential leads with integrated email marketing. Create professional-looking emails, landing pages, surveys, and newsletters that get the right message to the right audience at the perfect time.&#10;&#10;Keep opportunities advancing and hit your sales goals with interactive quotes and robust opportunity management.  Forecast with confidence via a visual sales pipeline and interactive dashboards.&#10;&#10;Leverage rich customer profiles to gain a deeper understanding of your relationships and deliver outstanding customer experiences that foster customer loyalty and drive repeat business.&#10;&#10;Know exactly where to focus your time and resources with dynamic, real-time metrics and customer-specific insights, enabling informed decision-making across your business.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **3.9/5** | 926 Reviews |
| Ease of Use | 3.9/5 | Based on overall reviews |
| Customer Support Software | 3.6/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 70% | (7/10 Likelihood to recommend) |

## About the vendor

- **Company**: Act\!
- **Location**: Scottsdale, US
- **Founded**: 1987

## Commercial Context

- **Starting Price**: US$30.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Act\! offers both cloud-based and on-premises  CRM, email marketing and marketing automation solutions, designed for individuals and small to medium-sized businesses (SMBs).
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: Dutch, English, French, German
- **Available Countries**: Australia, Belgium, France, Germany, Netherlands, New Zealand, South Africa, Switzerland, United Kingdom, United States

## Features

- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Activity/News Feed
- Alerts/Notifications
- Appointment Scheduling Software
- Autoresponders
- Batch Processing
- CRM Software
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management Software
- Client Management
- Collaboration Tools
- Commenting/Notes
- Contact Database

## Integrations (24 total)

- BigCommerce
- Dropbox
- Ecwid
- Eventbrite
- FreshBooks
- Freshdesk
- Google Contacts
- Google Workspace
- Instagram
- LinkedIn for Business
- Meta for Business
- Microsoft 365
- Microsoft Outlook
- QuickBooks Online
- Shopify

... and 9 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [CRM Software](https://www.getapp.ca/directory/230/crm/software)

## Related Categories

- [CRM Software](https://www.getapp.ca/directory/230/crm/software)
- [Contact Management Software](https://www.getapp.ca/directory/337/contact-management/software)
- [Small Business CRM Software](https://www.getapp.ca/directory/4959/small-business-crm/software)
- [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software)
- [Customer Service Software](https://www.getapp.ca/directory/231/customer-service/software)

## Alternatives

1. [Salesforce Sales Cloud](https://www.getapp.ca/software/90378/salesforce) — 4.4/5 (18799 reviews)
2. [Zoho CRM](https://www.getapp.ca/software/9908/zoho-crm) — 4.3/5 (6987 reviews)
3. [Bigin by Zoho CRM](https://www.getapp.ca/software/142099/bigin-by-zoho-crm) — 4.7/5 (738 reviews)
4. [eWay-CRM](https://www.getapp.ca/software/106997/eway-crm) — 4.5/5 (824 reviews)
5. [HubSpot CRM](https://www.getapp.ca/software/102533/hubspot-crm) — 4.5/5 (4475 reviews)

## Reviews

### "ACT Works for this Sales Guy" — 5.0/5

> **Marc** | *December 28, 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The CRM is a good but it is great as a tool to send personalized emails and letters to groups of people.
> 
> **Cons**: It takes up a lot of memory and with a low gig computer can be an issue.
> 
> I have used it for over 25 years and I find it invaluable.

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### "Sales Success with the support of ACT" — 5.0/5

> **Brien** | *April 23, 2026* | Facilities Services | Recommendation rating: 10.0/10
> 
> **Pros**: How it compliments my structured sales approach in making and recording calls. It helps me to organize my day and keep focused on the selling activity
> 
> **Cons**: I would like to be able to sync the ACT Calendar with my Outlook Calendar. To better manage appointments.
> 
> I have been using ACT since it first came out in the 80's. It is essential in organizing my Sales Program which is to make contact calls- opening new potential contact (downloading lists), Target mailings, keep track of following up calls and prospect to close, Tracking and Reporting Sales.

-----

### "Helpful, Easy to Use" — 4.0/5

> **Rae** | *June 25, 2026* | Business Supplies & Equipment | Recommendation rating: 7.0/10
> 
> **Pros**: Easy to sign in and navigate. Has lots of features. Once you work through finding things it is easy to use.
> 
> **Cons**: Overall customer service was helpful at times, but other times I struggled to understand rep. Most likely due to the language difference.
> 
> Pretty easy to use and navigate once you figure it out. Has some great features. Lots more than we need.

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### "It works fine when it's not glitchy" — 3.0/5

> **Kevin** | *April 23, 2026* | Financial Services Software | Recommendation rating: 4.0/10
> 
> **Pros**: Sharing a calendar and viewing others event is helpful. Also, creating to-do items and appointments for others. We also use it to reserve our conference room.
> 
> **Cons**: Notifications for to-do items aren't prominent enough. The alerts should pop up like appointment reminders do.
> 
> It's okay. We don't use the actual CRM but only the calendar and contact info because there is so much legacy info in there.

-----

### "30 Years of Excellence: A CRM Relationship That Has Delivered Unmatched Value, Service, and Reliability" — 5.0/5

> **Dan** | *May 1, 2026* | Financial Services Software | Recommendation rating: 10.0/10
> 
> **Pros**: For nearly 30 years, ACT\! has been one of the most valuable business relationships I’ve had—including compared to my banking partners. Very few companies today deliver this level of long-term value, service, and reliability.&#10;&#10;What stands out most is their exceptional customer support and continuous software improvement. In an era where many major companies charge significantly more for limited online-only service, ACT\! provides direct, high-level technical support from experienced senior technicians and engineers who genuinely stay with you until problems are fully resolved. Whether it’s recovering critical data or troubleshooting complex system issues, their team consistently delivers.&#10;&#10;ACT\! has remained an essential part of my business infrastructure because they combine affordability, powerful CRM functionality, and unmatched support better than virtually anyone else in the industry.
> 
> **Cons**: If I had to identify one drawback, it would be that the software can occasionally be a bit finicky—particularly with things like Outlook integration needing to be reset or reconfigured from time to time. That said, this is rarely a serious issue because ACT\!’s support team can typically remote in and resolve it within minutes.&#10;&#10;My only real criticism would be the occasional communication challenges that can come with offshore support teams. In a global business environment, that’s simply part of modern customer service, and it’s a small tradeoff considering the outstanding level of technical support ACT\! provides at its price point.&#10;&#10;Ultimately, any minor frustrations are heavily outweighed by the company’s value, responsiveness, and commitment to keeping clients operational.
> 
> My overall experience with ACT\! has been nothing short of exceptional. As of 2026, this represents a 29-year business relationship—one of the longest and most important professional relationships I have, including compared to many major service providers and financial institutions.&#10;&#10;I began using ACT\! when my business was in its earlier stages, paying roughly $99, and over the decades I’ve watched both my company and ACT\! evolve together. Today, even at a significantly higher investment, it remains worth every penny. Few companies can honestly claim to have delivered this level of consistent value, adaptability, and service over nearly three decades.&#10;&#10;What has kept me loyal is simple: unmatched customer support, dependable software, and continuous improvement. Their technical teams have repeatedly demonstrated an extraordinary willingness to solve problems completely—whether it involves troubleshooting, Outlook integration issues, or even recovering critical data. Their willingness to stay engaged until the issue is resolved provides a level of confidence that is increasingly rare in today’s software world.&#10;&#10;Like any long-term software platform, there are occasional technical hiccups, and at times communication with offshore support can require a little additional patience. However, these are minor considerations when weighed against the incredible affordability, depth of functionality, and level of service ACT\! consistently delivers.&#10;&#10;ACT\! is far more than just a CRM to my business—it has been a foundational operational tool for nearly 30 years. Their combination of value, reliability, and customer commitment is extraordinarily difficult to find, and I fully expect to remain a client for as long as I am in business.

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## Links

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| en | <https://www.getapp.com/customer-management-software/a/act/> |
| en-AE | <https://www.getapp.ae/software/91203/act> |
| en-AU | <https://www.getapp.com.au/software/91203/act> |
| en-CA | <https://www.getapp.ca/software/91203/act> |
| en-GB | <https://www.getapp.co.uk/software/91203/act> |
| en-IE | <https://www.getapp.ie/software/91203/act> |
| en-NZ | <https://www.getapp.co.nz/software/91203/act> |
| en-SG | <https://www.getapp.sg/software/91203/act> |
| en-ZA | <https://www.getapp.za.com/software/91203/act> |
| es | <https://www.getapp.es/software/91203/act> |
| es-CL | <https://www.getapp.cl/software/91203/act> |
| es-CO | <https://www.getapp.com.co/software/91203/act> |
| es-MX | <https://www.getapp.com.mx/software/91203/act> |
| fr | <https://www.getapp.fr/software/91203/act> |
| fr-BE | <https://fr.getapp.be/software/91203/act> |
| fr-CA | <https://fr.getapp.ca/software/91203/act> |
| pt | <https://www.getapp.com.br/software/91203/act> |
| pt-PT | <https://www.getapp.pt/software/91203/act> |

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