
About Klipfolio
Klipfolio is a lightweight, modern BI platform used by thousands of business leaders and their teams to make better decisions with more confidence.
Level up your analytics and make data-driven decisions.
Pricing starting from:
US$99.00/month
- Free Version
- Free Trial
- Subscription
Key benefits of Klipfolio
Stop manually monitoring your business metrics with Excel and PowerPoint. With Klipfolio, you can:
Business size
Deployment
- Cloud-based
- On-premise
Markets
United Arab Emirates, Austria, Australia, Belgium, Brazil, Canada, Switzerland, Chile, Germany, Denmark, Spain, Finland, France, United Kingdom, Greece, Hungary, Ireland, Israel, India, Italy, Mexico, Netherlands, Norway, New Zealand, Poland, Sweden, United States, South Africa and 23 others
Supported Languages
English
Pricing starting from:
US$99.00/month
- Free Version
- Free Trial
- Subscription
Images






Features
Total features of Klipfolio: 61
Alternatives
Google Data Studio

Tableau

Microsoft Power BI

Databox

Reviews
Already have Klipfolio?
Software buyers need your help! Product reviews help the rest of us make great decisions.
Write a Review!
- Industry: Human Resources
- Company size: 11-50 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 9.0 /10
Self-Service Dashboard, inexpensive but powerful.
Reviewed on 2020-10-09
We use Klipfolio as a whitelable dashboard service for my HR and healthcare clients. We have...
We use Klipfolio as a whitelable dashboard service for my HR and healthcare clients. We have marketing analytics dashboards that help our clients understand the traffic, usage, and demographics of visitors to their HR pages. We also use custom created klips to keep our clients up to date on their talent acquisition process and the cooresponding metrics (KPIs) in recruiting. The most impactful klips our clients see are the custom ROI gagues set up to ensure our service is worth their limited budget resources.
Overall, the Klipfolio product has endless capabilities, but since we pay for a lower price service we are really left on our own to figure out the back-end customization of klip creation. The user knowledgebase isn't super well organized and I've found more luck watching YouTube tutorials when I need to create a more complex klip for a client.
Pros
I love that I can white-label the Klipfolio software so that my clients see my company branding when they login to view their metrics and marketing dashboards. Adding common data sources such as ATS, CRM, and Google Analytics is very easy and straightforward. The data visualizations offered are attractive and easy for my clients to understand.
Cons
Creating the backend of the dashboard is very daunting for someone who isn't very familiar with large datasets and coding. I have spent countless hours watching YouTube tutorials learning how to build out 'klips.' I've also paid a developer to create all the API connections, however they frequently need updated. I wish the administrator interface was more user-friendly.
Alternatives Considered
GeckoboardReasons for Switching to Klipfolio
We went with klipfolio for 3 main reasons: affordable entry-price point, self-service model, white-lable capability.- Industry: Information Technology & Services
- Company size: 51-200 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 10.0 /10
Fully customizable KPIs when the out-of-the-box charts don't cut it.
Reviewed on 2022-03-04
Great experience overall. It definitely solved our needs to track the KPIs and financials across...
Great experience overall. It definitely solved our needs to track the KPIs and financials across the company and department levels. We keep improving the dashboards and utilize new data as new needs arise.
Pros
Great way to keep track of KPIs and financials at company and department levels. Fully customizable data visualizations and the ability to get data from tons of sources. overall, very happy with the solution.
We are able to share key dashboards with each department lead and keep improving them over time as needs change.
Cons
It can be tricky for a non-technical user to parse the data and get the graphs and charts one is looking for. There is definitely a learning curve on how Klipfolio works, but the customer service is pretty responsive and are usually able to help and suggest ways forward.
The difference between Klips and Powermetrics is not immediately apparent, it's a lot of trial and error to figure out how to maximize each.
Alternatives Considered
TableauReasons for Choosing Klipfolio
It's hard to track KPIs and get insights across on ExcelSwitched From
Microsoft ExcelReasons for Switching to Klipfolio
Flexibility to build custom charts and use very diverse data sources - alternatives were significantly more limited on sources and/or how to display some of the data.- Industry: Information Technology & Services
- Company size: 201-500 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 9.0 /10
An Easy to Use Tool with Unlimited Possibilities
Reviewed on 2022-08-02
Klipfolio allows us to aggregate as much data as possible in easy-to-digest dashboards for all...
Klipfolio allows us to aggregate as much data as possible in easy-to-digest dashboards for all levels of employees. This is a great way to compare and contrast metrics from different systems and formula.
Pros
Drag and drop feature set. I really enjoy that I'm able to add data and then quickly drag and drop klips to see what I want and where.
Cons
I really wish there was another option for automated reports. The PDF in the email is nice, but a different way to display that in HTML would be very cool and easier to digest.

- Industry: Marketing & Advertising
- Company size: 51-200 Employees
- Used Daily for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 4.0 /10
So much less than I expected
Reviewed on 2019-03-10
I wanted this to be the Marketing Analytics tool that ruled them all but at the end of the data I...
I wanted this to be the Marketing Analytics tool that ruled them all but at the end of the data I through it in the graveyard with Tableau, DashThis, and TapClicks.
Pros
Let me set the record straight. Klipfolio is an amazing tool if you refuse to use Tableau and you have a new database set up with all the data piped in. The price point is what sold me to onboard it with my current agency, sadly we chose Datorama because the API settings are limited and without a Database Administrator the tool can be somewhat useless at times.
Cons
No database to pipe in data from multiple sources. There are API connectors, but there are VERY limited. For example, Google DoubleClick's API won't let you pull 50% of the dimensions and metrics available in the reporting UI (Datorama's has around 80%, but they do a better job of implementing work arounds).
Response from Klipfolio
Thanks for the honest feedback, Jordan. We're sorry you weren't able to achieve everything you'd hoped for in Klipfolio. We're not a data warehousing alternative, that's for sure.
Data prep has always been the most challenging aspect of BI. You may be interested in the new capability we have in Beta that allows you to model data and bring together multiple sources of data into building blocks that store the data points for your metrics. You can model 5 dimensions per metric by default and add more if needed. You can also pull together social media feeds that don't offer data history so you can see trends and immediately slice and dice your data by applying different visualizations and filters.
We hope you'll be back one day and in the meantime I wish you good success with the alternative solution.
Pam
- Industry: Marketing & Advertising
- Company size: 11-50 Employees
- Used Weekly for 1+ year
-
Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support Software
- Likelihood to recommend 8.0 /10
The Best Dashboard builder out there with the best Support
Reviewed on 2019-08-26
Pros
I liked the interface, and the UI/ UX. Also absolutely love the feature that allowed you to preview what parts of a function did - great for debugging. I like how Klipfolio gives you to set Dynamic variables(Fetch to Data sources Queries)
Cons
I would like if you can provide more functionality and help with using HTML Components + Populating Data. I would love if you can let users use custom images in the Indicator Logics ( Instead only using available Icons / If the user can use custom GIF/JPEG/PNG ).
Alternatives Considered
TruOIReasons for Switching to Klipfolio
Cloud based, Easy to use, Better Support & Better implementation of formulas in klip.Klipfolio FAQs
Below are some frequently asked questions for Klipfolio.Q. What type of pricing plans does Klipfolio offer?
Klipfolio offers the following pricing plans:
- Starting from: US$99.00/month View Pricing Plans
- Pricing model: Free Version, Subscription
- Free Trial: Available
All plans include unlimited Metrics, Dashboards, and Viewer Users. Free - 2 Editor User, 2 Data Services, Up to 2mo Date Range Window Plus - 4 Editor Users, 4 Data Services, Up to 1yr Date Range Window Pro - 8 Editor Users, 8 Data Services, Up to 3yr Date Range Window Partner plans (agency/consulting) and Enterprise plans also available.
Q. Who are the typical users of Klipfolio?
Klipfolio has the following typical customers:
Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000
Q. What languages does Klipfolio support?
Klipfolio supports the following languages:
English
Q. Does Klipfolio support mobile devices?
Klipfolio supports the following devices:
Q. What other apps does Klipfolio integrate with?
Klipfolio integrates with the following applications:
3scale, AWeber, Act-On, ActiveCampaign, Ahrefs, Alchemer, Asana, BambooHR, Basecamp, Box, Buffer, BuzzSumo, CallRail, Campaign Monitor, Chargify, ChartMogul, Chartbeat, ComScore, Copper, Desk.com, Dropbox Business, Emma, Eventbrite, Flurry, FreshBooks, Freshdesk, Fusebill, GitHub, Gmail, Google Ads, Google Analytics 360, Google Calendar, Google Drive, Google Workspace, Harvest, Help Scout, HubSpot CRM, HubSpot Marketing Hub, Insightly, Instagram, Intercom, Intervals, Jira, Keap, Keen IO, Kissmetrics, LinkedIn for Business, LiveAgent, Localytics, Mailchimp, Marketo Engage, Meta for Business, MiCloud Connect, Microsoft Excel, Microsoft SharePoint, Mixpanel, Moz, New Relic One, Nicereply, OneDrive, Optimizely, Oracle Eloqua, Oracle Taleo Cloud, Pardot, Pingdom, Pipedrive, Podio, QuickBooks Online Advanced, Quickbooks Online, Recurly, Salesforce Sales Cloud, Searchmetrics Suite, Semrush, SendGrid, Sendible, Shopify, Slack, Smartsheet, Stripe, Todoist, Toggl Track, Trello, Twilio, Twitter, Unbounce, UserVoice, Webtrends, Wistia, WooCommerce, WordPress, Xero, Zapier, Zendesk, Zendesk Sell, Zoho Online Office Suite, quintly
Q. What level of support does Klipfolio offer?
Klipfolio offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat
Related categories
See all software categories found for Klipfolio.