--- description: Detailed reviews on Mad Mimi based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Mad Mimi with similar products. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Mad Mimi Reviews, Prices & Ratings | GetApp Canada 2026 --- Breadcrumb: [Home](/) > [Email Marketing Software](/directory/307/email-marketing/software) > [Mad Mimi](/software/90730/mad-mimi) # Mad Mimi Canonical: https://www.getapp.ca/software/90730/mad-mimi Page: 1 / 3\ Next: [Next page](https://www.getapp.ca/software/90730/mad-mimi?page=2) > Mad Mimi makes it simple to create beautiful HTML emails with a full-featured email marketing platform and template-free email design tools. The easy-to-use platform helps users create, send, and track email campaigns, all from within the same intuitive interface. > > Verdict: Rated **4.3/5** by 55 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Mad Mimi Mad Mimi… • Offers a wide range of plans to suit any list size. • Provides smart list management, taking the pain out of dealing with bounces and unsubscribes. • Offers robust reporting and tracking to measure opens, clicks, and engagement. • Offers impeccable delivery and security with PCI compliance, and 248-bit SSL encryption. • Provides plenty of add-on goodies like web forms, social links, and more. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.3/5** | 55 Reviews | | Ease of Use | 4.5/5 | Based on overall reviews | | Customer Support Software | 4.4/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.2/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: GoDaddy - **Founded**: 1999 ## Commercial Context - **Starting Price**: US$10.00 - **Pricing model**: Flat Rate (Free version available) - **Pricing Details**: Basic: $10/month Pro: $42/month Silver: $199/month Gold: $1049/month Mad Mimi offers a free plan that supports up to 2,500 contacts. Paid plans allow full features and start at just $10/month. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) - **Supported Languages**: English - **Available Countries**: Australia, Canada, China, Germany, India, Japan, United Kingdom, United States ## Features - API - CAN-SPAM Compliance - Campaign Analytics - Contact Management Software - Customer Segmentation - Drip Campaigns - Email Campaign Management - Email Tracking Software - Engagement Tracking - Landing Pages/Web Forms - List Management - Mobile Optimization - Reporting/Analytics - Subscriber Management - Third-Party Integrations ## Integrations (49 total) - 40Nuggets - Acuity Scheduling - Antavo - BigCommerce - Capsule - Contactually - Digioh - Drupal - Eventbrite - Formstack Forms - FreshBooks - Google Analytics 360 - Highrise - Insightly - Instapage ... and 34 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - Chat ## Category - [Email Marketing Software](https://www.getapp.ca/directory/307/email-marketing/software) ## Alternatives 1. [Constant Contact](https://www.getapp.ca/software/90578/constant-contact) — 4.3/5 (2912 reviews) 2. [Gmail](https://www.getapp.ca/software/91602/gmail) — 4.8/5 (13327 reviews) 3. [Brevo](https://www.getapp.ca/software/91466/brevo) — 4.6/5 (3408 reviews) 4. [Mailchimp](https://www.getapp.ca/software/8268/mailchimp) — 4.5/5 (17572 reviews) 5. [MailerLite](https://www.getapp.ca/software/10156/mailerlite) — 4.7/5 (2256 reviews) ## Reviews ### "Mad Mimi: Email Marketing" — 5.0/5 > **Michelle** | *March 9, 2018* | Management Consulting | Recommendation rating: 9.0/10 > > **Pros**: MadMimi has simple but stylish email newsletter template. Their feature makes it easier for clients to create, send, track and share their newsletters. > > **Cons**: Unlike other email marketing software, MadMimi does not provide the user with a range of templates to choose from. > > Because the emphasis of Mad Mimi is deliberately on 'simplicity', it's very easy to use, and shouldn't put off newcomers to email marketing. A good range of integrations with other apps and a free trial is available. ----- ### "Easy, but with more than meets the eye" — 5.0/5 > **Eric** | *November 3, 2016* | Nonprofit Organization Management | Recommendation rating: 10.0/10 > > **Pros**: Ease of use; able to customize with HTML; acceptability to Facebook for advertising even when mainly text. > > **Cons**: Lack of automatic save. > > I "inherited" MadMimi when I took over communications for the Ozark Arts Council and, having managed email lists for over 20 years now, I wasn't originally all that thrilled. Getting information that had to get sent out 1) quickly AND 2) attractively, however, made me start to appreciate MM, though. To be able to have a slick little newsletter with photos from an upcoming play or concert in just a few minutes is massively important when most of the people putting things together are volunteers with full time jobs and families unrelated to the Arts Council (as do I). The software is entirely web-based, which means that sometimes when a new feature is introduced it may not quite look right in Safari, but probably will in Chrome but even then, since there are not a lot of standard layout options (TOC, Section Title, Text, Image + Text, Text + Image, and Image), you can still compose well enough. Usually, anything I've seen that way is cleared up in a day or so. I have composed in Safari, Firefox, and Chrome on a Mac, Chrome on a Chromebook, Firefox and Chrome while running Ubuntu, Firefox and IE under Windows, and it's a consistent experience as web-based software should be. One thing: since it IS web-based, you have to remember to save often. Text styling options can be keyboard-invoked (bold, italic), and there are both a variety of themes that can be used and some basic formatting (centered text, ordered and unordered lists, two levels of headings), as well as a link tool (setext links, rather than HTML). For the most part, that will take care of what you need for e-newsletters that don't need to be PDFs or fully functioning web pages. Yet, that's not all it can do, if you have basic HTML knowledge. Before they provided a TOC (self-created whenever you click on the TOC tool in a Title section), you could make your own (still can) by setting an anchor and then calling it from a text section at the beginning of the document. Similarly, if you need "columns," you can fake it by creating a table in a text section, etc. Not all HTML is likely to be supported, but then again, what you're creating is supposed to be read easily within an email app, not a web browser. Beyond composition, you are paying for a list server that sends quickly, provides good statistical information (who clicked which links, etc.), and keeps you from having to deal with maintaining an email server's "reputation." Facebook allows boosting linked MMs, even when mostly text. ----- ### "Mad Mimi is typical of old email software designed for the desktop age, functional but not updated." — 3.0/5 > **Declan** | *August 17, 2017* | Marketing & Advertising | Recommendation rating: 5.0/10 > > **Pros**: It's an easy tool to set up email blasts and autoresponders, The interface is pretty easy to use and organizes by email lists, like the old days. Deliverability has been excellent, which is a key part of any email service. > > **Cons**: It's dated - things like tagging, responding to visitors behaviors (aka visiting a page and sending an email) are non existent. The design is centered on email lists, which limits functionality. I've also done a few clones of marketing followups that got a bit wonky, because while you can set them up, you have to go in individually to different data fields to update them. Old email software was designed this way, and while not a flaw, it's definitely behind the times. If you need something simple, it's great. > > Email blasts were easy and delivered well. If you manage emails the old way, just blasting lists and setting up a few autoresponders, it works. Yet today myself and clients need more than that, we need ways to segment and to tag, to optimize by people's actions. There's a little of that here, but not much. ----- ### "Great for Organizations of All Sizes" — 5.0/5 > **Cynthia** | *October 18, 2022* | Real Estate | Recommendation rating: 10.0/10 > > **Pros**: Our org was small, and a nonprofit to boot. Pricing was ideal for us, and the functionality we got in return was superb. Building a newsletter was too easy\! We liked being able to design a master template, and update monthly to stay on-brand without breaking the bank or having to hire an outside firm. Our communication looked professional, and our entire staff could sign on and use it with ease. > > **Cons**: Our least favorite thing about Mad Mimi is they charge per login address. Most of the platforms do this, so we found ourselves leaning on one person to handle the email marketing and newsletters. If we could change one thing, it would be to have at least two log-ins for the price of one, and then pay more if we wanted 3 or more. > > Mad Mimi made it possible for our small nonprofit to keep in touch with our email list, inform them of events, policy changes, new staff members, and other changes that happened, avoid sending to people who unsubscribed, and all while staying on brand and in an easy to read format. Creating newsletters became a joy rather than a chore. ----- ### "Absolutely fantastic software" — 5.0/5 > **Danny** | *July 22, 2021* | Aviation & Aerospace | Recommendation rating: 10.0/10 > > **Pros**: Almost everything...we use it as the main source for dispensing information to our entire HOA. Very easy to use, love the ability to clone messages and edit , then reuse. The feature to create and then schedule broadcast emails for future dispensation is very useful, plus the ability to schedule at different intervals. > > **Cons**: We use the software for limited items, so there is a possibility that there may be some shortcomings in the software...but we are certainly not aware of any. > > Our experience has been absolutely positive, it is a very inexpensive way to maintain an ongoing flow of communication with multiple entities. Our HOA could not operate the way we do without it, I highly recommend this to a small, all the way up to a huge operation. ----- Page: 1 / 3\ Next: [Next page](https://www.getapp.ca/software/90730/mad-mimi?page=2) ## Links - [View on GetApp](https://www.getapp.ca/software/90730/mad-mimi) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | ----- ## Structured Data