---
description: Detailed reviews on WebEngage based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare WebEngage with similar products.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: WebEngage Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/304/campaign-management/software) > [WebEngage](/software/90653/webengage)

# WebEngage

Canonical: https://www.getapp.ca/software/90653/webengage

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> WebEngage is a customer data platform \&amp; marketing automation suite that makes user engagement \&amp; retention simplified and highly effective for consumer tech enterprises and SMBs.
> 
> Verdict: Rated **4.5/5** by 32 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of WebEngage

Customer Data Platform&#10;User Segmentation&#10;Omnichannel Engagement&#10;Campaign Orchestration (Customer Journey Builder, A/B testing, Analytics and reporting)&#10;Product \&amp; Revenue Analytics&#10;WebEngage AI (Generative AI, Predictive Segmentation, Catalogue \&amp; Recommendation)&#10;App Personalization&#10;Web Personalization

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 32 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support Software | 4.5/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: WebEngage
- **Location**: Mumbai, India
- **Founded**: 2011

## Commercial Context

- **Starting Price**: US$1,000.00
- **Pricing model**: Per User
- **Pricing Details**: Pricing of an account is based on MAU (Monthly Active User) count. &#10;MAU is defined as total count of unique users interacting with any of these channels (website, mobile app, email, sms) in the last 30 days. WebEngage has custom pricing slabs for each account basis its MAU count. &#10;&#10;Talk to the experts and get a quote: webengage.com/register-for-demo/
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: India, Indonesia, Kuwait, Philippines, Qatar, Saudi Arabia, United Arab Emirates

## Features

- A/B Testing
- AI/Machine Learning
- API
- Abandoned Cart Saver
- Access Controls/Permissions
- Action Management
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- App Notifications
- Attribution Modeling
- Autoresponders
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- CAN-SPAM Compliance
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Planning

## Integrations (23 total)

- AWS Cloud9
- Adjust
- Adobe Commerce
- Amplitude
- Appmaker.xyz
- AppsFlyer
- BigCommerce
- Branch
- Cashfree
- Google Cloud
- HubSpot CRM
- Liferay DXP
- Limechat
- Mailchimp
- Mixpanel

... and 8 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Campaign Management Software](https://www.getapp.ca/directory/304/campaign-management/software)

## Related Categories

- [Campaign Management Software](https://www.getapp.ca/directory/304/campaign-management/software)
- [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software)
- [Dashboard Software](https://www.getapp.ca/directory/586/reporting-dashboard/software)
- [Customer Engagement Software](https://www.getapp.ca/directory/650/customer-engagement/software)
- [Push Notifications Software](https://www.getapp.ca/directory/1297/push-notifications/software)

## Alternatives

1. [Salesforce Marketing Cloud](https://www.getapp.ca/software/607/salesforce-marketing-cloud) — 4.2/5 (526 reviews)
2. [Mailchimp](https://www.getapp.ca/software/8268/mailchimp) — 4.5/5 (17572 reviews)
3. [Marketo Engage](https://www.getapp.ca/software/990/marketo-lead-management) — 4.3/5 (710 reviews)
4. [Campaign Monitor by Marigold](https://www.getapp.ca/software/90842/campaign-monitor) — 4.5/5 (505 reviews)
5. [Thryv](https://www.getapp.ca/software/113901/thryv) — 4.2/5 (505 reviews)

## Reviews

### "Web-engage has capably delivered in helping us @ eXtra.com engage better with our customers." — 5.0/5

> **Shahin** | *September 20, 2017* | Retail | Recommendation rating: 9.0/10
> 
> **Pros**: Excellent customer targeting/re-targeting capabilities.  &#13;&#10;Clear and precise dashboards and back office.&#13;&#10;Round the clock customer support. &#13;&#10;Quick time to market.
> 
> **Cons**: Can improve on some extended functionalities and validations on forms which inturn would help build more intuitive surveys.
> 
> Exceptional customer engagement capabilities

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### "We are using WebEngage to monitor and educate our users." — 4.0/5

> **Stewart** | *September 12, 2017* | Computer Software | Recommendation rating: 9.0/10
> 
> **Pros**: Besides the immediate analytics it provides, my favorite feature is the ability to  model user journeys and ensure that users are properly supported through their use of the software.
> 
> **Cons**: The initial use is overwhelming with so many features available. In addition, based on my initial experience it also appears that every detail needs to be thought through and should the user's journey change, it requires a re-build of a new Journey when only an edit to existing Journey might be required.
> 
> A more educated user base.

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### "It was tough to start with the tool but eventually its getting better day by day" — 4.0/5

> **Abhishek** | *September 27, 2017* | Recommendation rating: 7.0/10
> 
> **Pros**: This tool gives us the power to integrate all my customer touch points under one roof. The power of if-else conditions in journeys makes it exclusive one.
> 
> **Cons**: Reporting structure. Need more features in overall reporting \&amp; the challenge to change the source data.
> 
> Automation of customer lifecycle

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### "Very good product" — 4.0/5

> **Sumon** | *September 12, 2017* | Internet | Recommendation rating: 10.0/10
> 
> **Pros**: Automated campaigns, notifications and one single platform for Web and app. I am using webenagge last 18 months and I am really satisfied
> 
> **Cons**: Segments, it should be more simplified, we should able to choose users depending on the acquisition source (Google /Facebook /affiliate)
> 
> Single platform for Web and app, really good product,

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### "Webengage enabled us to increase our conversion rate by automating retargeting campaigns" — 5.0/5

> **Anshul** | *November 10, 2017* | Hospitality | Recommendation rating: 8.0/10
> 
> **Pros**: Ability to put across anything on website or run campaigns without dependencies on tech team. Also, the account managers are really helpful and provide all the implementation help.
> 
> **Cons**: Some more ability to customization would be great. Or bigger set of templates in the gallery will enable users to be quicker in implementation.

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## Links

- [View on GetApp](https://www.getapp.ca/software/90653/webengage)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/90653/webengage> |
| de-AT | <https://www.getapp.at/software/90653/webengage> |
| en | <https://www.getapp.com/customer-management-software/a/webengage/> |
| en-AE | <https://www.getapp.ae/software/90653/webengage> |
| en-AU | <https://www.getapp.com.au/software/90653/webengage> |
| en-CA | <https://www.getapp.ca/software/90653/webengage> |
| en-GB | <https://www.getapp.co.uk/software/90653/webengage> |
| en-IE | <https://www.getapp.ie/software/90653/webengage> |
| en-NZ | <https://www.getapp.co.nz/software/90653/webengage> |
| en-SG | <https://www.getapp.sg/software/90653/webengage> |
| en-ZA | <https://www.getapp.za.com/software/90653/webengage> |
| es | <https://www.getapp.es/software/90653/webengage> |
| es-CL | <https://www.getapp.cl/software/90653/webengage> |
| es-CO | <https://www.getapp.com.co/software/90653/webengage> |
| es-MX | <https://www.getapp.com.mx/software/90653/webengage> |
| fr | <https://www.getapp.fr/software/90653/webengage> |
| fr-BE | <https://fr.getapp.be/software/90653/webengage> |
| fr-CA | <https://fr.getapp.ca/software/90653/webengage> |
| nl | <https://www.getapp.nl/software/90653/webengage> |
| nl-BE | <https://www.getapp.be/software/90653/webengage> |
| pt | <https://www.getapp.com.br/software/90653/webengage> |
| pt-PT | <https://www.getapp.pt/software/90653/webengage> |

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