---
description: Detailed reviews on BigQuery based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare BigQuery with similar products.
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title: BigQuery Reviews, Prices & Ratings | GetApp Canada 2026
---

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# BigQuery

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> BigQuery is an autonomous data and AI platform that automates the entire data lifecycle from ingestion to insights. The platform features built-in predictive analytics, AI inferencing capabilities, and support for machine learning model training using SQL. It includes AI-powered agents for data engineering, data science, and conversational analytics workflows.
> 
> Verdict: Rated **4.6/5** by 37 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of BigQuery

Automates the entire data life cycle, streamlining processes from data ingestion to AI-driven insights and action&#10;Integrates predictive analytics and generative AI directly within the platform, enabling advanced modeling, text analysis, and data enrichment using familiar tools&#10;Supports natural language queries and conversational analytics, making complex data exploration accessible to all data users&#10;Handles structured and unstructured data, including images, audio, and documents, with built-in AI functions for deeper semantic understanding&#10;Delivers real-time analytics and event-driven insights through high-throughput streaming and continuous queries, supporting agile decision-making

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 37 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support Software | 3.9/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Google

## Commercial Context

- **Starting Price**: US$0.01
- **Pricing model**: Flat Rate (Free version available) (Free Trial)
- **Pricing Details**: Free Trial: New customers get $300 in free credits to spend on BigQuery during the first 90 days.&#10;Free Usage per Month: All customers get 10 GB storage and up to 1 TB queries free per month, not charged against their credits.&#10;General Pricing: BigQuery charges for data storage, streaming inserts, and querying data, but loading and exporting data are free of charge.&#10;• Storage: $0.02 per GB, per month and $0.01 per GB, per month for long-term storage&#10;• Streaming inserts: $0.01 per 200 MB
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, Chinese, English, French, German, Indonesian, Italian, Japanese, Korean, Portuguese, Spanish
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 208 more

## Features

- AI/Machine Learning
- Access Controls/Permissions
- Ad hoc Analysis
- Ad hoc Query
- Ad hoc Reporting
- Auto Extraction
- Batch Processing
- Charting
- Collaboration Tools
- Configurable Workflow
- Configuration Management
- Customizable Templates
- Dashboard Creation
- Data Aggregation and Publishing
- Data Classification
- Data Cleansing
- Data Clustering
- Data Connectors
- Data Discovery Software
- Data Import/Export

## Integrations (39 total)

- Airbyte
- Built
- Built
- Context
- Continuous
- Conversa
- DTS
- Data
- Dataflo
- Engine
- Frame
- Frame
- Gemini Enterprise
- Generative AI
- Google Ads

... and 24 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Marketing Analytics Software](https://www.getapp.ca/directory/602/marketing-analytics/software)

## Related Categories

- [Marketing Analytics Software](https://www.getapp.ca/directory/602/marketing-analytics/software)
- [ETL Software](https://www.getapp.ca/directory/1303/etl/software)
- [Database Software](https://www.getapp.ca/directory/459/database/software)
- [Data Management Software](https://www.getapp.ca/directory/633/data-management/software)
- [Business Intelligence Software](https://www.getapp.ca/directory/318/business-intelligence/software)

## Alternatives

1. [Microsoft Power BI](https://www.getapp.ca/software/102847/power-bi) — 4.6/5 (1888 reviews)
2. [ImportYeti](https://www.getapp.ca/software/2072187/importyeti) — 4.9/5 (214 reviews)
3. [Tableau](https://www.getapp.ca/software/90797/tableau-software) — 4.6/5 (2358 reviews)
4. [Microsoft SQL Server](https://www.getapp.ca/software/125135/sql-server) — 4.6/5 (1981 reviews)
5. [Google Cloud](https://www.getapp.ca/software/122483/google-cloud-platform) — 4.7/5 (2322 reviews)

## Reviews

### "My review for Google Cloud BigQuery" — 5.0/5

> **Pranav** | *January 22, 2025* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: The things I liked most about Google Cloud BigQuery are the robust data extraction and columnar data storing.
> 
> **Cons**: The thing I dislike about Google Cloud BigQuery is the longer time taking to handle big data.
> 
> Overall Google Cloud BigQuery is very good for data analysis and getting actionable insights from the raw data.

-----

### "GBQ is an analysts best friend" — 5.0/5

> **Bryan** | *September 7, 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Literally everything.  GBQ takes tasks like partitioning, building feeds from/to other systems simple, fine-grain access controls, plugs into Looker like a dream, built in connectors for other Google products (Search console, GA)
> 
> **Cons**: The permission-ing for GBQ can sometimes be vague depending on what the user is needing/wanting to do.  Some roles require items that you think would be included in higher access level roles (I'm looking at you BigQuery Job User role).
> 
> GBQ powers a lot of our analysis tooling and reps use it directly with Python to make their own custom flows.

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### "BigQuery is Great for Lots of Data" — 5.0/5

> **Samuel** | *May 17, 2023* | Telecommunications | Recommendation rating: 7.0/10
> 
> **Pros**: BigQuery is great at working with lots of data at a good price, especially when used with other Google Cloud tools
> 
> **Cons**: It can get messy when you're working with many different data sets at once, and changing existing data columns is hard.
> 
> Using BigQuery was a learning curve, it's great for analyzing data but not like my favorite relational database, Postgres, for everyday tasks.

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### "BigQuery for a Data Engineer" — 5.0/5

> **Luis** | *September 27, 2022* | Education Management | Recommendation rating: 10.0/10
> 
> **Pros**: For someone like me who works on the complete cycle of the data, it turns out to be a very good tool, since it allows us to do the complete cycle, from the initial step that is to put together a good ETL, clean our data, and be able to present it in a dashboard
> 
> **Cons**: once the table is created it is difficult to edit the columns, so you have to delete it&#10;&#10;when you use the data stream, your data is in a cache, and you can't manipulate it until a couple of hours have passed
> 
> for 3 months our mobile applications stopped saving certain data, thanks to its integration with firebase, we were able to recover that data by querying its partitioned tables, and we were able to restore that data with its integration with python&#10;&#10;We have also built a dashboard where we make a conciliation of our clients' data, in case something goes wrong, we immediately realize what is happening

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### "Superb, Scalable Technology" — 5.0/5

> **John** | *June 8, 2023* | Music | Recommendation rating: 9.0/10
> 
> **Pros**: BigQuery is powerful, easy to set up and use, and wonderfully transparent about costs. I also prefer its mechanisms for dataset partitioning over, e.g., Snowflake's.
> 
> **Cons**: The BigQuery UI is not great. Saved queries are messy, and scheduled queries are very difficult to maintain (to the point that they probably should not be used at all).
> 
> I really love BigQuery especially insofar as it fits within a GCP environment. It is incredibly powerful and, given some governance, not very expensive at all. I find it cheaper and slightly easier to manage than Snowflake, though both products are incredible to use.

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