---
description: Detailed reviews on GMass based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare GMass with similar products.
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title: GMass Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Personalization Software](/directory/609/personalization-behavioral-targeting/software) > [GMass](/software/1993575/gmass)

# GMass

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> GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses, create recipient lists, and more. Supervisors can gain visibility into sent, opened, clicked, replied, unsubscribed, bounced, and rejected email metrics through reports.
> 
> Verdict: Rated **4.8/5** by 1423 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 1423 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support Software | 4.6/5 | Based on overall reviews |
| Value for Money | 4.7/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: GMass
- **Location**: Mequon, US

## Commercial Context

- **Starting Price**: US$25.00
- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: GMass is offered across two pricing plans, outlined below. &#10;Individual:&#10;Minimal: $8.95 per month and $89 per year&#10;Standard: $12.95 per month and $129 per year&#10;Premium: $19.95 per month and $199 per year&#10;Team:&#10;Premium: Pricing starts at $89 per month or $897 per year and scales with the number of users.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Afghanistan, Albania, Algeria, American Samoa, Andorra, Angola, Anguilla, Antigua and Barbuda, Argentina, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belarus, Belgium and 210 more

## Features

- A/B Testing
- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Audience Targeting
- Autoresponders
- Behavior Tracking
- Behavioral Targeting
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Scheduling
- Campaign Segmentation
- Click Tracking
- Content Analytics
- Contextual Targeting
- Customer Segmentation
- Customizable Fields
- Data Import/Export

## Integrations (3 total)

- Gmail
- Google Sheets
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [Personalization Software](https://www.getapp.ca/directory/609/personalization-behavioral-targeting/software)

## Related Categories

- [Personalization Software](https://www.getapp.ca/directory/609/personalization-behavioral-targeting/software)
- [Email Tracking Software](https://www.getapp.ca/directory/1409/email-tracking/software)
- [Email Marketing Software](https://www.getapp.ca/directory/307/email-marketing/software)

## Alternatives

1. [Gmail](https://www.getapp.ca/software/91602/gmail) — 4.8/5 (13564 reviews)
2. [Brevo](https://www.getapp.ca/software/91466/brevo) — 4.6/5 (3523 reviews)
3. [MailerLite](https://www.getapp.ca/software/10156/mailerlite) — 4.7/5 (2324 reviews)
4. [Constant Contact](https://www.getapp.ca/software/90578/constant-contact) — 4.3/5 (2953 reviews)
5. [Success.ai](https://www.getapp.ca/software/2069531/success-ai) — 4.8/5 (418 reviews)

## Reviews

### "Seamless, thorough Mass Mailing from the comfort of your GMail window" — 5.0/5

> **Nicholas** | *August 1, 2025* | Entertainment | Recommendation rating: 10.0/10
> 
> **Pros**: Easy integration with Gmail&#10;Good tech support options&#10;Thorough documentation \&amp; use cases&#10;Expandability and customizable to our needs&#10;Secure using the Gmail interface
> 
> **Cons**: This is not so much about GMass as it is about Google: You are limited to GMail's daily sending limits (500 for individual accounts; 2,000 for workspace). GMass gives you some ideas for working around this, but it's best to consider staying within the posted limits.&#10;&#10;It does not include pre-built email templates or an "email builder" like you would see in a marketing tool like SquareSpace. You are limited to what you can compose in GMail, or by building an email with HTML and importing the raw HTML in yourself. (Embedding images are another issue.) There are workarounds to both raw HTML emails and embedding images, though, and the GMass team has a thorough article about the methods you can use.
> 
> Makes sending mass emails for small businesses, startups, and organizations a breeze, from the comfort of your GMail browser window. Any user, from low-tech to amateur dev to more experienced dev can make powerful use of the feature set that GMass offers, for a fraction of the cost of a commercial mass-mail tool like Mailchimp. It is easy to integrate with Google Sheets, and easy to implement through the GMail extension and add-on. Maintaining an address list in Google Sheets was crucial for our organization. Online documentation is thorough, and the company provides multiple examples that should cover practically any use case that you are attempting to accomplish. Tech support is quick and efficient. After vetting many comparable services, we have come back to GMass again and again\!

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### "Efficient email outreach without leaving Gmail" — 5.0/5

> **Sailash** | *May 5, 2026* | Wholesale | Recommendation rating: 10.0/10
> 
> **Pros**: Native Gmail integration (no separate platform needed)&#10;Strong personalization using Google Sheets&#10;Automated follow-ups and sequences&#10;Easy reply management inside Gmail
> 
> **Cons**: UI can feel slightly dated compared to newer tools. Setup for advanced campaigns takes some time, especially when configuring sequences and conditions. Reporting is useful but could be more intuitive at first glance.
> 
> GMass makes it easy to send personalized bulk emails directly from Gmail. I’ve used it for outreach campaigns, and the Google Sheets integration is a big plus.&#10;&#10;The automation (follow-ups, scheduling, tracking) works well and helps save time.&#10;&#10;There is a slight learning curve, especially for more advanced features, but once set up, it’s very effective.&#10;&#10;I’d recommend it to small businesses, consultants, or anyone doing regular email outreach.

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### "Super simple extension with useful tools for mass emailing." — 3.0/5

> **Verified Reviewer** | *June 12, 2018* | Recommendation rating: 9.0/10
> 
> **Pros**: It lives in Gmail which makes it very convenient to use at the time you need it. &#13;&#10;&#13;&#10;Also, I love the basic features included in the software such as reporting, auto follow-up for no replies. I'm most impressed by the simplicity of the software. It's got exactly what you need it without the bells and whistles. &#13;&#10;&#13;&#10;The integration with Google Drive's spreadsheet is also seamless and I haven't seen it in other similar products.
> 
> **Cons**: I didn't like the automatic Gmass signature in the email at the time. &#10;I've started using different mass mailing software so I'm not sure if that's still present.
> 
> I've used to outreach to potential customers.

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### "I love GMASS" — 5.0/5

> **Patricio** | *June 10, 2026* | Financial Services Software | Recommendation rating: 10.0/10
> 
> **Pros**: Here it is:&#10;&#10;---&#10;&#10;GMass has completely transformed the way I run email campaigns. The seamless Gmail integration means zero learning curve — you're up and running in minutes. The Google Sheets connection makes personalization effortless, and the ability to track opens and clicks in real time gives you the visibility you need to optimize every campaign. Auto follow-ups, scheduling, and deliverability tools make it a serious outbound platform disguised as a simple Chrome extension. Whether you're a solo founder or running a full sales operation, GMass punches well above its weight. Highly recommended for anyone serious about email outreach.
> 
> **Cons**: Just had to have Claud help me implement it.  But after the learning process, I love it and recommend it highly
> 
> Here it is:&#10;&#10;---&#10;&#10;I spent an entire afternoon setting up my first GMass campaign — testing deliverability, configuring personalization, troubleshooting DNS records, and fine-tuning every detail before sending. What struck me most was how GMass guided me through the process without ever feeling overwhelming. The Spam Solver flagged issues before they became problems, the Google Sheets integration worked exactly as advertised once I got the syntax right, and the Send Test feature saved me from at least three embarrassing mistakes. It's not just a tool — it's a safety net for anyone who takes email seriously. Worth every penny.

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### "Very powerful. Onboarding can be improved." — 5.0/5

> **Chandini** | *April 19, 2026* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: Very powerful for the needs of a small business like myself. The ease of integrations with my Google Sheets (because my CRM is small and something like Hubspot would be an overkill for me), the personalizations, and the automations GMass has built it makes well worth the price.
> 
> **Cons**: There is no onboarding wizard that walks you through the features - lost opportunity for a tool so powerful. Would also love to see the campaign dashboard improved so it's easier to track what happened with each follow-up.
> 
> Very powerful tool, just had to figure out how to make it work since onboarding wizard doesn't exist.

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## Links

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