MARMIND

Marketing management software for medium and large companies

About MARMIND

MARMIND® is a leading Marketing Resource Management platform that helps marketers worldwide optimize resources and maximize results. The only marketing cockpit to create seamless workflows for planning, budgeting, and result analysis across point solutions, MARMIND® enables businesses to make better decisions.

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Key benefits of MARMIND

Manage campaigns more effectively with an interactive marketing plan.
Improve cross-team collaboration and consolidate resources, information, and team interaction into one central platform instead of switching back and forth between multiple applications.
Stop pulling data into spreadsheets and start using a professional budgeting and cost tracking tool.
Manage your digital assets on a central platform instead of having to use additional file sharing apps.
Pull all your performance data into a central dashboard and track results per campaign or individual action.

Devices

Business size

S M L

Markets

Andorra, United Arab Emirates, Afghanistan, Antigua & Barbuda, Anguilla and 224 others, Albania, Armenia, Angola, Argentina, American Samoa, Austria, Australia, Aruba, Åland Islands, Azerbaijan, Bosnia & Herzegovina, Barbados, Bangladesh, Belgium, Burkina Faso, Bulgaria, Bahrain, Burundi, Benin, Bermuda, Brunei, Bolivia, Brazil, Bahamas, Bhutan, Botswana, Belarus, Belize, Canada, Congo - Kinshasa, Central African Republic, Congo - Brazzaville, Switzerland, Cook Islands, Chile, Cameroon, China, Colombia, Costa Rica, Cuba, Cape Verde, Cyprus, Czechia, Germany, Djibouti, Denmark, Dominica, Dominican Republic, Algeria, Ecuador, Estonia, Egypt, Eritrea, Spain, Ethiopia, Finland, Fiji, Falkland Islands, Micronesia, Faroe Islands, France, Gabon, United Kingdom, Grenada, Georgia, French Guiana, Guernsey, Ghana, Gibraltar, Greenland, Gambia, Guinea, Guadeloupe, Equatorial Guinea, Greece, Guatemala, Guam, Guinea-Bissau, Guyana, Hong Kong SAR China, Honduras, Croatia, Haiti, Hungary, Indonesia, Ireland, Israel, Isle of Man, India, Iraq, Iran, Iceland, Italy, Jersey, Jamaica, Jordan, Japan, Kenya, Kyrgyzstan, Cambodia, Kiribati, Comoros, St. Kitts & Nevis, South Korea, Kuwait, Cayman Islands, Kazakhstan, Laos, Lebanon, St. Lucia, Liechtenstein, Sri Lanka, Liberia, Lesotho, Lithuania, Luxembourg, Latvia, Libya, Morocco, Monaco, Moldova, Montenegro, St. Martin, Madagascar, Marshall Islands, North Macedonia, Mali, Myanmar (Burma), Mongolia, Macao SAR China, Northern Mariana Islands, Martinique, Mauritania, Montserrat, Malta, Mauritius, Maldives, Malawi, Mexico, Malaysia, Mozambique, Namibia, New Caledonia, Niger, Norfolk Island, Nigeria, Nicaragua, Netherlands, Norway, Nepal, Nauru, New Zealand, Oman, Panama, Peru, French Polynesia, Papua New Guinea, Philippines, Pakistan, Poland, St. Pierre & Miquelon, Puerto Rico, Palestinian Territories, Portugal, Palau, Paraguay, Qatar, Réunion, Romania, Serbia, Russia, Rwanda, Saudi Arabia, Solomon Islands, Seychelles, Sudan, Sweden, Singapore, St. Helena, Slovenia, Svalbard & Jan Mayen, Slovakia, Sierra Leone, San Marino, Senegal, Somalia, Suriname, São Tomé & Príncipe, El Salvador, Syria, Eswatini, Turks & Caicos Islands, Chad, Togo, Thailand, Tajikistan, Timor-Leste, Turkmenistan, Tunisia, Tonga, Turkey, Trinidad & Tobago, Tuvalu, Taiwan, Tanzania, Ukraine, Uganda, United States, Uruguay, Uzbekistan, Vatican City, St. Vincent & Grenadines, Venezuela, British Virgin Islands, US Virgin Islands, Vietnam, Vanuatu, Wallis & Futuna, Samoa, Yemen, Mayotte, South Africa, Zambia, Zimbabwe

Supported Languages

English, German

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Images

MARMIND Software - Marketing Calendar
MARMIND Software - Task Management and Cross-Team Collaboration
MARMIND Software - Budgeting and Cost Tracking
MARMIND Software - Digital Asset Management
MARMIND Software - Marketing KPI Dashboard
View 6 more
MARMIND video
MARMIND Software - Marketing Calendar MARMIND Software - Task Management and Cross-Team Collaboration MARMIND Software - Budgeting and Cost Tracking MARMIND Software - Digital Asset Management MARMIND Software - Marketing KPI Dashboard

Features

Total features of MARMIND: 95

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Planning
  • Activity Tracking
  • Alerts/Notifications
  • Analytics/ROI Tracking
  • Approval Process Control
  • Approval Workflow
  • Asset Lifecycle Management
  • Assignment Management
  • Brand Management Software
  • Budgeting/Forecasting
  • Calendar Management
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management Software
  • Click Tracking
  • Collaboration Tools
  • Commenting/Notes
  • Configurable Workflow
  • Content Management System (CMS) Software
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Segmentation
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Dashboard Creation
  • Data Import/Export
  • Deadline Management
  • Digital Asset Management Software
  • Document Management Software
  • Document Storage
  • Drag & Drop
  • Email Management Software
  • Email Marketing Software
  • Email Templates
  • Engagement Tracking
  • Event Marketing
  • Event Triggered Actions
  • Expense Management
  • File Management
  • Gantt/Timeline View
  • Goal Setting / Tracking
  • Marketing Calendar
  • Media Planning
  • Metadata Management
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Planning Tools
  • Predictive Analytics Software
  • Presentation Tools
  • Prioritization
  • Progress Tracking
  • Project Management Software
  • Project Planning Software
  • Project Templates
  • Project Time Tracking
  • Project Tracking Software
  • Project Workflow
  • Projections
  • Real Time Analytics
  • Real Time Data
  • Real Time Reporting
  • Real-time Updates
  • Reminders
  • Reporting & Statistics
  • Resource Management Software
  • Roadmapping
  • Role-Based Permissions
  • Search/Filter
  • Single Sign On Software
  • Social Media Integration
  • Social Promotion
  • Spend Management Software
  • Status Tracking
  • Strategic Planning Software
  • Tagging
  • Task Management Software
  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Third Party Integrations
  • To-Do List
  • Version Control
  • Visual Analytics
  • Workflow Management Software

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Screendragon

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Simple Marketing Operations

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Reviews

Overall rating

4.6 /5
(24)
Value for Money
4.6/5
Features
4.5/5
Ease of Use
4.3/5
Customer Support Software
4.7/5

Already have MARMIND?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Write a Review!
Showing 5 reviews of 24
Uwe R.
Overall rating
  • Industry: Information Technology & Services
  • Company size: 5,001-10,000 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Das perfekte Marketing-Cockpit für unsere eigenen Marketingmaßnahmen und unsere Kunden

Reviewed on 2021-09-02

Pros

Die Software ermöglicht eine einfache und umfassende Strukturierung komplexer Marketingmaßnahmen.

Cons

Anbindung an Marketing Automation Tools, aber daran arbeitet Marmind bereits.

Alternatives Considered

BrandMaker and Adobe Workfront

Reasons for Switching to MARMIND

Gründe waren die leichte Bedienbarkeit, die Anpassungsfähigkeit und der überragende Support von den Marmind-Kollegen.
Jessica B.
Overall rating
  • Industry: Retail
  • Company size: 10,000+ Employees
  • Used for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 9.0 /10

Tolles Tool für bessere Übersicht und Vereinfachung von Marketingprozessen

Reviewed on 2020-09-30

Tolles Tool um eine bessere und transparentere Marketingplanung im Unternehmen zu erreichen und zu...

Tolles Tool um eine bessere und transparentere Marketingplanung im Unternehmen zu erreichen und zu vermitteln. Zudem verbessert es die Zusammenarbeit aller Abteilungen und Stakeholder enorm und nimmt administrative, eintönige Arbeiten ab. Die Software ermöglich kurz gesagt eine verbesserte Marketing-Organisation von Planung über Ausarbeitung bis hin zum Reporting.

Pros

Nutzung - Daily Business:
+ Kalander/Tabellen integriert: Planung wird übersichtlicher (mehrere bzw. alle Marketingpläne können gemeinsam abgebildet werden)
+ Kampagnentemplates, To-Do Checklisten (inkl. Deadlines) & Approvalprozesse reduzieren administrative Tätigkeiten (insbesondere unübersichtlichen und zahlreichen E-Mail-Versand oder Reminder)
+ Bessere und transparente Zusammenarbeit durch einheitliche und teils automatisierte Kommunikation an einem Ort (Notifications, Kommentare, Assets, Drafts)
+ Individuelle Ansichten können eingestellt und gebookmarkt werden (hilft vor allem bei der Umstellung zB von Excel-Planungen)
+ Reporting zu Kampagnen und Zielen mittels weniger Klicks (von Übersichten bis hin zu Kosten/Reichweite)

IT Perspektive:
+ Individualisierbar ohne vom Standard Produkt abzuweichen
+ Features werden im Standard released und keine gesonderten Upgrade Kosten wie bei anderen Herstellern
+ Sehr gute hands-on Unterstützung bei der Implementierung
+ Faires Pricing
+ Gutes Berechtigungskonzept

Cons

Userinterface Design war 2019 noch etwas altmodisch, aber hier wurde mittlerweile stark nachgebessert und das GUI ist jetzt schon viel moderner und wird ständig verbessert.

Anna M.
Overall rating
  • Industry: Financial Services Software
  • Company size: 5,001-10,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

A basic tool, but there is space for improvement

Reviewed on 2021-09-14

The main benefit of having marmind is to have a clear budget management tool, to have full...

The main benefit of having marmind is to have a clear budget management tool, to have full visibility of budget and marketing spend.

Pros

The spend module is the most impactful because it allows to connect finance with marketing environment.

Cons

I would like to have more hierarchies (one for finance and one for marketing). Now cascading the marketing campaigns from the finance hierarchy is not efficient.

Response from MARMIND GmbH

Hi Anna,

Thank you for your feedback! We are glad to hear that MARMIND helps you manage your budgets efficiently. I will follow up with our team on your comment regarding hierarchies.

All the best,

Johanna from MARMIND

Markus W.
Overall rating
  • Industry: Paper & Forest Products
  • Company size: 10,000+ Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Umfassendes Tool für Marketingprozesse

Reviewed on 2021-08-18

Ein ganzheitliches Tool für moderne Marketingabteilungen, dass das Management von komplexen...

Ein ganzheitliches Tool für moderne Marketingabteilungen, dass das Management von komplexen Prozessen und integrierte Kampagnen erleichtert, Transparenz schafft und Abstimmungsaufwände minimiert. Leicht in der Anwendung und hervorragend unterstützt in der Implementierung.

Pros

Marmind wurde offensichtlich für Marketingabteilungen entwickelt von Menschen, die Marketing verstehen. Es beherrscht out of the box die wichtigsten Prozesse und lässt sich sehr leicht auf die Bedürfnisse des Teams adaptieren. Die wichtigste Anwendung für mich ist das leichte Darstellen von Marketingplänen über die Grenzen von Teams, Prozessen, Produkten und Zielgruppen hinweg auf Basis von Stammdaten und Tags. Es spart enorm viel Arbeit und Abstimmungsaufwand, wenn die Teams nur ihre eigenen Projekte aktuell halten müssen und sich auf die transparenten Daten in Marmind verlassen können. Das lässt sich dann von Kampagnenplänen über die Budgetplanung bis hin zur Abstimmung von Marketing-Assets übertragen.

Cons

Wie jedes neue Tool fordert auch Marmind ein gewisses Umdenken in den Prozessen und Strukturen eines Unternehmens.

Matthias R.
Overall rating
  • Industry: Information Technology & Services
  • Company size: 2-10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Powerful tool - Great service

Reviewed on 2020-08-07

Pros

Ease of use; Easy activation of Single Sign On using our own identity provider; Confirms to the most up to date security standards; Marmind provides a lot of functionality and flexibility which enables us to adapt marmind to our needs, even if we change our process; Enforces collaboration and confirms to our agile process model

Cons

It could take a while to sort out the features you really need, but even in this case you can rely on the Marmind team and their expertise

Showing 5 reviews of 24 Read all reviews

MARMIND FAQs

Below are some frequently asked questions for MARMIND.

MARMIND offers the following pricing plans:

  • Starting from:
  • Pricing model: Subscription
  • Free Trial: Not Available

MARMIND has the following typical customers:

201-500, 501-1,000, 1,001+

MARMIND supports the following languages:

English, German

MARMIND supports the following devices:

MARMIND integrates with the following applications:

Acoustic, Adobe Experience Cloud, Adobe Experience Manager, Adverity, Asana, Brandfolder, Bynder, Celum, Dynamics 365, Emarsys, Falcon.io, Google Analytics, Hootsuite, HubSpot CRM, HubSpot Marketing Hub, HubSpot Sales Hub, Jira, MediaValet, Microsoft 365, Microsoft Power BI, Microsoft Teams, Pimcore, SAP ERP, SAP Marketing Cloud, Salesforce Platform, Sitecore, Slack, SocialHub, Sprinklr, Swat.io, Tableau, monday.com

MARMIND offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep)

Related categories

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