Whatagraph

Whatagraph

All-in-one marketing reporting tool for digital agencies.

4.4/5 (43 reviews)

Whatagraph Overview

What is Whatagraph?

Whatagraph is a cross-channel reporting tool that helps businesses to track, measure, and analyze marketing performance with clients and teams. Users can automatically pull data from all of their marketing channels, create visual, engaging reports, and share them easily.

Created with digital agencies in mind, Whatagraph offers tools such as the ability to create weekly or monthly reports using data from multiple sources, create automated workflows for collecting data from marketing channels, collaborate on reports, and customize reports to match company branding.

With features such as automated data gathering from multiple sources, easy-to-build templates, streamlined visuals, report scheduling, and more, Whatagraph aims to help brands collaborate, communicate, and scale. The platform integrates with a range of third party platforms including AdRoll, Campaign Monitor, Google Analytics, Mailchimp, and more in order to gather data from multiple sources.

Whatagraph Overview

Pricing

Starting from
$108.00/month

Pricing options

Free Trial
Subscription
Value for money

Professional: $99/month billed annually, $119/month billed quarterly.

Premium: $239/month billed annually, $269/month biller quarterly.

Enterprise: Tailor-made solution.

Contact Whatagraph for more information on pricing.


Whatagraph Features

Devices
Business size
S M L
Markets
Australia, Canada, Europe, Germany, United Kingdom, United States
Supported Languages
English

Screenshots

Whatagraph screenshot: Easily collect analytics data from all marketing channels with Whatagraph
Whatagraph screenshot: Easily collect analytics data from all marketing channels with Whatagraph Whatagraph screenshot: Use the drag-and-drop editor to build engaging reports fast with Whatagraph Whatagraph screenshot: Create custom branded reports and mail them from a custom domain with Whatagraph Whatagraph screenshot: Change processes for client reporting with Whatagraph

Whatagraph Reviews

Whatagraph Reviews

Overall rating
4.4
/
5
Excellent
23

Very good
16

Average
4

Poor
0

Terrible
0

Value for Money
4.4
Features
4.3
Ease of Use
4.4
Customer Support
4.8
91% recommended this app
Ema J.

This product is amazing!

It saved us a lot of time while using it. Also, the graphics are amazing.


Julieanne G.

Top notch customer service and functionality

- increase transparency with clients (high priority for my business)
- decrease in time spent on reports
- automatic reports emailed to me first
- faster to navigate than some of the native platforms' analytics (i.e. Google Analytics, GMB)


Guy A.

Great reporting software

Overall is a great reporting system, not many similar alternatives, I can see Data Studio as an alternative but it's far more complex and technical.

It's easy when you design a simple report, but when you are looking to create something big, it becomes frustrating!


Adina M.

Good value for your money.


Theresa E.

They Hear Suggestions AND Implement Them!


Ema J.

This product is amazing!

Used Daily for 1-5 months
Reviewed on 2/22/2018
Review Source: Capterra

It saved us a lot of time while using it. Also, the graphics are amazing.

Pros

The user interface is easy to navigate . This tool has really good graphics. It saves a lot of time.

Cons

I did not find anything that I would put into this category. There are some limitations in the sources that this service offers but the customer service is amazing. I called the customer service and ordered a fine-tuned version which fits our needs.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Julieanne G.
Industry: Marketing & Advertising
Company size: 2-10 Employees

Top notch customer service and functionality

Used Monthly for 1+ year
Reviewed on 1/20/2020
Review Source: Capterra

- increase transparency with clients (high priority for my business)
- decrease in time spent on reports
- automatic reports emailed to me first
- faster to navigate than some of the native platforms' analytics (i.e. Google Analytics, GMB)

Pros

I've been using Whatagraph for a about a year, and it's simply the best. It saves me SO much time while simultaneously making beautiful looking reports that always impress my clients. The reason I initially chose it over other programs was due to how many platforms it can connect to to create a single report and the vast metrics you could report and customize to the needs of each client. Reports that used to take hours now take me 20 min or less and look stunning.

The reason I've stuck with them for so long though is their customer service is bar none. Occasionally there's a very specific stat I'd like to be able to pull that I have to research manually. Most recently, this meant pulling hashtag information in order to capture information about client events. I looked into so many programs and couldn't find 1 program that did it all, even the top programs available for Instagram stats like Iconosquare and TalkWalker. I contacted Whatagraph support and they sent me a detailed email asking questions about what I'd like to see in the feature. A month or so later, they emailed me back saying they created the feature I requested! I'm totally blown away! The developer even made a little video to show me how it works. You just don't get customer service like this anywhere else.

Cons

It's a little pricey for small businesses, but considering how much time it's saved me it's been 100% worth it. I would like to upgrade to the white label version soon, but haven't due to the price.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Guy A.
Industry: Marketing & Advertising
Company size: 2-10 Employees

Great reporting software

Used Weekly for 1+ year
Reviewed on 10/7/2019
Review Source: Capterra

Overall is a great reporting system, not many similar alternatives, I can see Data Studio as an alternative but it's far more complex and technical.

It's easy when you design a simple report, but when you are looking to create something big, it becomes frustrating!

Pros

Great list of data sources to pull from,
Ability to drill down into the data, segmenting, sorting, etc.
Great customer services, always been helpful and were deploying almost every suggestion we have requested.

Cons

It could take hours to built reports, even if they are templated. We could spend hours on designing reports instead of analysing the data.

Response from Whatagraph

Hey, Guy! Thanks so much for your feedback. I'd love to help you speed up the process with report building, I'm sure we can find ways to speed up the process for you. Please reply to my email and we'll be able to figure something out.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 7.0/10

Adina M.
Industry: Marketing & Advertising
Company size: 51-200 Employees

Good value for your money.

Used Weekly for 6-12 months
Reviewed on 10/1/2019
Review Source: Capterra

Pros

- User-friendly interface.
- Easy to add accounts and various channels.
- Ability to increase the number of sources for your team without the need to contact support (upgrade your membership).
- Automated reports.
- Email notifications in case one of the sources get disconnected.

Cons

- The company is located in Europe and doesn't have 24/7 support. For someone working from Canada's West Coast, it is incredibly hard to get a timely response and support.
- Troubles with connecting social media channels due to various APIs. Even if the source is connected, there is no guarantee that it will not be disconnected for no reason.

Response from Whatagraph

Thanks so much for your feedback, Adina! A 24/7 support is definitely something that we've been considering and will hopefully implement next year as the company grows. As for the API disconnects working super hard on fixing that as we know how much frustration it causes. It's hard to control what happens on the third-party's side, eg. Facebook, but we're absolutely aware of the issue as are trying to find other ways to prevent it from happening.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 5.0/10

Theresa E.
Industry: Marketing & Advertising
Company size: 13-50 Employees

They Hear Suggestions AND Implement Them!

Used Weekly for 6-12 months
Reviewed on 10/8/2019
Review Source: Capterra

Pros

When I have had questions or asked if an option was available and it wasn't, the Whatagraph team took actual interest in what I was trying to do and went above and beyond to help me and also added in the feature that I was specifically looking for to make my report even better for my clients. I've never felt more heard from a company in all my life, seriously, it was awesome that they took my suggestion and actually did it.

Cons

There were some small things that I didn't prefer when I first started to use this platform, but as time has gone on, everything that I didn't prefer was updated and is no longer an issue. This platform is very comparable to others in regards to features, however, this platform is the most budget and user-friendly.

Response from Whatagraph

Thank you so much for the nice words, Theresa! Hope we'll continue to meet your expectations going forward :) And always feel free to reach out.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

User recommendation
8.5/10
Based on 43 user ratings
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Whatagraph Pricing

Whatagraph Pricing

Starting from
$108.00/month
Free Trial
Subscription
Value for money

Professional: $99/month billed annually, $119/month billed quarterly.

Premium: $239/month billed annually, $269/month biller quarterly.

Enterprise: Tailor-made solution.

Contact Whatagraph for more information on pricing.

Professional: $99/month billed annually, $119/month billed quarterly.

Premium: $239/month billed annually, $269/month biller quarterly.

Enterprise: Tailor-made solution.

Contact Whatagraph for more information on pricing.

Value for Money
4.4/5
Based on 43 user ratings
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Whatagraph Features

Whatagraph Features

API
Activity Dashboard
Ad hoc Reporting
Business Intelligence
Charting
Collaboration Tools
Customizable Reporting
Dashboard Creation
Data Filtering
Data Import/Export
Data Visualization
Drag & Drop Interface
Monitoring
Multiple Data Sources
Real Time Analytics
Real Time Data
Reporting & Statistics
Third Party Integration
Trend Analysis
Visual Analytics
Features
4.3/5
Based on 43 user ratings
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Categories

Videos and Tutorials

Videos and Tutorials

Additional information for Whatagraph

Additional information for Whatagraph

Key features of Whatagraph

  • Dashboard
  • Data Visualization
  • Performance Metrics
  • Social Media Metrics

Benefits

• Create cross-channel reports: Whatagraph supports more than 30 direct API integrations, which allow users to easily connect and pull data from all marketing channels.

• Minimize manual work: Whatagraph automatically collects data from marketing channels, which reduces the amount of manual work needed and human errors involved.

• Customize reports to business needs: Whatagraph offers pre-made templates and widgets, which can be easily shuffled around to reflect the metrics most valuable to each business.

• Improve collaboration and communication: Whatagraph lets users connect multiple team members so everyone could have timely access, leave comments, and schedule reports.

• Streamlined reporting experience: Whatagraph reports can be easily branded with company logos and colors – no more funky fonts and out of place visuals.

Whatagraph FAQs

Whatagraph FAQs

Below are some frequently asked questions for Whatagraph.

Q. What type of pricing plans does Whatagraph offer?

Whatagraph offers the following pricing plans:

Starting from: $108.00/month

Pricing model: Subscription

Free Trial: Available

Professional: $99/month billed annually, $119/month billed quarterly. Premium: $239/month billed annually, $269/month biller quarterly. Enterprise: Tailor-made solution. Contact Whatagraph for more information on pricing.

Q. What are the main features of Whatagraph?

Whatagraph offers the following features:

  • Dashboard
  • Data Visualization
  • Performance Metrics
  • Social Media Metrics

Q. Who are the typical users of Whatagraph?

Whatagraph has the following typical customers:

Large Enterprises, Mid Size Business, Small Business

Q. What languages does Whatagraph support?

Whatagraph supports the following languages:

English

Q. What type of pricing plans does Whatagraph offer?

Whatagraph has the following pricing plans:

Subscription

Q. Does Whatagraph support mobile devices?

We do not have any information about what devices Whatagraph supports

Q. What other apps does Whatagraph integrate with?

Whatagraph integrates with the following applications:

CallRail, Campaign Monitor, Cvent, Emma, Facebook, Google Analytics, LinkedIn, Mailchimp, SEMrush, Twitter

Q. What level of support does Whatagraph offer?

Whatagraph offers the following support options:

FAQs, Knowledge Base, Online Support, Phone Support, Video Tutorials