Adzooma

Google and Facebook Ads Automation and Optimisation Tool

4.1 /5 (15 reviews) Write a Review!

Adzooma Overview

What is Adzooma?

Adzooma is a cloud-based campaign management and PPC solution which helps advertising agencies automate digital campaigns across multiple social platforms, to increase business performance and profitability. Using machine learning, Adzooma monitors marketing campaigns on Google Ads and Facebook Ads, providing custom suggestions to help optimize budget and ROI.

Key features of Adzooma include channel management, keyword tracking, account alerts, multi-campaigns, and event triggered actions. The rule-based solution automatically pauses advertising campaigns when users reach their spend limit and sends notifications to clients when poor performing keywords are detected. Enterprises can use the unified platform to manage multiple accounts, get an overview of all ad campaigns, and improve performance by adjusting marketing strategies.

Adzooma allows businesses to generate reports using custom templates, share them across teams, and send feature requests using social media platforms via the feedback portal. The platform also supports integration with various third-party applications, including Facebook, Slack, and more, helping to optimize audience targeting, as well as marketing campaigns.

Adzooma Overview

Pricing

Starting from
€0.00/month

Pricing options

Free Trial
Subscription
Value for money

Adzooma is now FREE for all. Up until June 1st. No card details required.


Adzooma Features

Devices
Business size
S M L
Markets
United States, Canada, Australia
Supported Languages
Danish, Dutch, English, Finnish, French and 5 others, Hebrew, Irish, Italian, Norwegian, Swedish

Media

Adzooma dashboard screenshot
Adzooma spell check screenshot
Adzooma opportunities screenshot
Adzooma campaign management screenshot
Adzooma automation editing screenshot
Adzooma video Adzooma screenshot: Adzooma dashboard screenshot Adzooma screenshot: Adzooma spell check screenshot Adzooma screenshot: Adzooma opportunities screenshot Adzooma screenshot: Adzooma campaign management screenshot Adzooma screenshot: Adzooma automation editing screenshot

Adzooma Reviews

Adzooma Reviews

Overall rating
4.1
/
5
Excellent
9

Very good
3

Average
0

Poor
1

Terrible
2

Value for Money
4.2
Features
4.2
Ease of Use
4.7
Customer Support
4.3
80% recommended this app
Jonny C.

Adzooma, a game changer in PPC account management.

Really positive - due to the scale, age and intracacy of our accounts I needed a tool which allowed us to easily automate time sapping day-to-day points of the account and give me the time back to focus on account growth strategies. 10/10.


Raymond C.

Great Tool for Advertising


Alexander V.

Adzooma Marketplace review: not as promised, negative option billing

There are no Adzooma Marketplace reviews that I can find online, despite the number of agencies that appear to have signed up for it. If their experience is anything like mine, no wonder they're so silent.

[SENSITIVE CONTENT HIDDEN] from their team, reached out to me on LinkedIn, and presented this new "agency marketplace" where businesses can look up a digital marketing agency of any kind and match it to their needs. He promised the world: highly targeted leads with a great budget, high traffic, and while Adzooma is based in the UK, they insisted that many of their users are in the United States as well -- and the US is my main target audience.

Bottom line, he painted this beautiful picture of it as one of the most profitable sources of leads an agency could have. Sounds good, so we sign up for the 30-day trial.

In those 30 days with my listing on the marketplace, I did not get a single contact. None. Despite their suggestions, we still did not get anything. The worst part, it took weeks to book a consultation.

Weeks after supposedly cancelling my subscription, they still continue charging my card - and they won't let me remove my credit card from my account. This is a negative-option billing system, where a company will do everything to not lose your business. If I'm not mistaken, this practice is illegal in the United States.

I get that the marketplace is new, but if it worked, I'm pretty sure it would have a lot more public feedback by now.


Rod H.

Much easier than Google Ads UI


Kevin S.

Great piece of software

Great software and the company have been great to deal with. A special shout out to our account Manager [SENSITIVE CONTENT HIDDEN] too as he took the time to take us through everything and explain it in detail.


Jonny C.
Industry: Marketing & Advertising
Company size: 10,000+ Employees

Adzooma, a game changer in PPC account management.

Used Daily for 1-5 months
Reviewed on 7/4/2019
Review Source: Capterra

Really positive - due to the scale, age and intracacy of our accounts I needed a tool which allowed us to easily automate time sapping day-to-day points of the account and give me the time back to focus on account growth strategies. 10/10.

Pros

Implementing Adzooma into our accounts and has been seamless, stress free and opened my eyes to new areas of account opportunities to create value. Adzooma goes beyond being a tool for day to day productivity and has become an integral part of our PPC account development and strategy.

The UI and design of Adzooma makes interpreting large amounts of account data really simple. Plus by utilising the management, opportunities and automation sections of the Adzooma you can shave serious time off your day to day optimisations whilst getting a flavor and insight of how to shape the accounts on-going strategy. You can easily identify themes and points of weaknesses in your accounts and effectively direct your effort thereafter. The reports tool is also a really neat feature to have built in and again is much more efficient way of pulling account performance data for stakeholders then say using GADs channel data or in-built reporting systems.

Also - a big fan of the automation tool which again is much easier and more powerful than using GADS internal automation systems. We're looking forward to using the Facebook management features in the account as well.

Having used other tools previously (Wordstream & Optmyzr) I can say that Adzooma is far better value for money and actually helps you to deliver so much more for your accounts.

Cons

Some of the opportunities presented go aren't necessarily going to help our account.

Response from ClickTech Solutions

Thank you for the feedback Jonny! Very much appreciated. We're happy to hear that you're enjoying using the platform.

We have recently launched Facebook features and continue to develop this as part of our working roadmap. If you are advertising on Facebook, get in touch and we can show you in more detail how this works.

Just noting the 'con' on the review, that's awesome feedback for us to take on board to implement improvements. With Opportunities, if you feel that any of them are not relevant, you can ignore these suggestions and our machine learning technology will work in the background to present more tailored suggestions to your advertising campaigns in the future.

Let the team know if you need any assistance in the future and thanks again for the awesome

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Raymond C.
Industry: Retail
Company size: Self Employed

Great Tool for Advertising

Used Weekly for Free Trial
Reviewed on 7/10/2019
Review Source: Capterra

Pros

This tool allows automation rules and provides suggestions/opportunities based on its proprietary algorithm for your AdWords campaign which helps to save time and money advertising. Besides, its white labeled and customisable reports is a plus for agencies. Great tool!

Cons

Facebook ads integration and feature still at infant stage, hope the features will be more comprehensive in near future. Well, the team is actively taking user suggest and launching new features quick though.

Response from ClickTech Solutions

Hi Raymond, thank you for the great review. We are really pleased you're reaping all the benefits from the Adzooma platform. In regards to Facebook ads, you're right this is definitely in the early stages but we're constantly working on improving our services and we appreciate your feedback. If you need anything, don't hesitate to contact us. Kind Regards, Adzooma Community Support.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 8.0/10

Alexander V.
Industry: Marketing & Advertising
Company size: 2-10 Employees

Adzooma Marketplace review: not as promised, negative option billing

Used Other for Free Trial
Reviewed on 9/17/2020
Review Source: Capterra

There are no Adzooma Marketplace reviews that I can find online, despite the number of agencies that appear to have signed up for it. If their experience is anything like mine, no wonder they're so silent.

[SENSITIVE CONTENT HIDDEN] from their team, reached out to me on LinkedIn, and presented this new "agency marketplace" where businesses can look up a digital marketing agency of any kind and match it to their needs. He promised the world: highly targeted leads with a great budget, high traffic, and while Adzooma is based in the UK, they insisted that many of their users are in the United States as well -- and the US is my main target audience.

Bottom line, he painted this beautiful picture of it as one of the most profitable sources of leads an agency could have. Sounds good, so we sign up for the 30-day trial.

In those 30 days with my listing on the marketplace, I did not get a single contact. None. Despite their suggestions, we still did not get anything. The worst part, it took weeks to book a consultation.

Weeks after supposedly cancelling my subscription, they still continue charging my card - and they won't let me remove my credit card from my account. This is a negative-option billing system, where a company will do everything to not lose your business. If I'm not mistaken, this practice is illegal in the United States.

I get that the marketplace is new, but if it worked, I'm pretty sure it would have a lot more public feedback by now.

Pros

The business application was comprehensive and detailed. Nothing else I could really say.

Cons

Numerous promises made about results, but absolutely no contacts.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 0.0/10

Rod H.
Industry: Real Estate
Company size: 2-10 Employees

Much easier than Google Ads UI

Used Daily for Free Trial
Reviewed on 7/5/2019
Review Source: Capterra

Pros

The simplicity of the user interface. Coming from google ads and facebook ads manger, this is much more intuitive

Cons

Can't think of a big con right now. They did have some bug earlier in their process. They seem to have been worked out now

Response from ClickTech Solutions

Hi Rod, thanks for the great review. We're pleased to hear you're enjoying using Adzooma. We are constantly looking to improve the platform and make it a smooth process for everyone. Kind Regards, Adzooma Community Support.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

Kevin S.
Industry: Financial Services
Company size: 11-50 Employees

Great piece of software

Used Daily for 1-5 months
Reviewed on 4/17/2020
Review Source: Capterra

Great software and the company have been great to deal with. A special shout out to our account Manager [SENSITIVE CONTENT HIDDEN] too as he took the time to take us through everything and explain it in detail.

Pros

How easy it was to use and how insightful the information it gives you

Cons

It can take a little time to set it up, however most PPC campaigns take a while

Response from ClickTech Solutions

Hi Kevin, thanks for the great review! We're glad to hear you're enjoying your experience with Adzooma.

If you do need any assistance be sure to contact us directly!

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 9.0/10

User recommendation
8.4/10
Based on 15 user ratings
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Adzooma Pricing

Adzooma Pricing

Starting from
€0.00/month
Free Trial
Subscription
Value for money

Adzooma is now FREE for all. Up until June 1st. No card details required.

Adzooma is now FREE for all. Up until June 1st. No card details required.

Value for Money
4.2/5
Based on 15 user ratings
Compare value for money rating with alternatives
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Adzooma Features

Adzooma Features

API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Template Management
Third Party Integration
Features
4.2/5
Based on 15 user ratings
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Categories

Additional information for Adzooma

Additional information for Adzooma

Key features of Adzooma

  • Bid Management
  • Campaign Management
  • Channel Management
  • Conversion Tracking
  • Event Triggered Actions
  • Keyword Tracking
  • Multi-Campaign

Adzooma FAQs

Adzooma FAQs

Below are some frequently asked questions for Adzooma.

Q. What type of pricing plans does Adzooma offer?

Adzooma offers the following pricing plans:

Starting from: €0.00/month

Pricing model: Subscription

Free Trial: Available

Adzooma is now FREE for all. Up until June 1st. No card details required.

Q. What are the main features of Adzooma?

Adzooma offers the following features:

  • Bid Management
  • Campaign Management
  • Channel Management
  • Conversion Tracking
  • Event Triggered Actions
  • Keyword Tracking
  • Multi-Campaign

Q. Who are the typical users of Adzooma?

Adzooma has the following typical customers:

Small Business, Large Enterprises, Mid Size Business

Q. What languages does Adzooma support?

Adzooma supports the following languages:

Danish, Dutch, English, Finnish, French, Hebrew, Irish, Italian, Norwegian, Swedish

Q. What type of pricing plans does Adzooma offer?

Adzooma has the following pricing plans:

Subscription

Q. Does Adzooma support mobile devices?

We do not have any information about what devices Adzooma supports

Q. What other apps does Adzooma integrate with?

Adzooma integrates with the following applications:

Facebook, Slack

Q. What level of support does Adzooma offer?

Adzooma offers the following support options:

Phone Support, Online Support, Knowledge Base