About FullStory

FullStory is a digital intelligence platform that helps industry leading eCommerce and SaaS Companies understand and improve their digital experiences. By leveraging FullStory’s analytics, on-the-fly conversion funnels, advanced search capabilities, video-like replay of real user sessions, and robust debugging and developer tools, customers are able to reduce user struggle, and capture more revenue.

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Key benefits of FullStory

- Illuminate hidden causes of lost revenue. Poor user experiences are impacting your company’s bottom line in ways you might not even realize. FullStory automatically discovers, analyzes, and ranks these opportunities so your teams can confidently focus on the improvements that will yield the greatest benefits.

- Craft an ideal experience with cutting-edge methods.

-Get the big picture while protecting user privacy. While FullStory collects an unprecedented amount of experience data, we do it while holding end-user privacy preeminent. We’ve taken the time to design and implement privacy into every aspect of our platform so you can use FullStory responsibly, knowing your users’ trust is well-placed.

- Empower your team with ground-truth data.

Business size

S M L

Deployment

  • Cloud-based
  • On-premise

Markets

Australia, Belgium, Canada, Switzerland, Germany, Denmark, Spain, Finland, France, United Kingdom, Ireland, Israel, Italy, Japan, Luxembourg, Netherlands, Norway, New Zealand, Sweden, United States

Supported Languages

English

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Images

FullStory Software - Visualize Data with Custom Dashboards
FullStory Software - Powerful Session Replay Combined with Dev Tools
FullStory Software - FullStory Conversions Illuminates Problems in Your Digital Experience
FullStory Software - Fullstory for Mobile Apps
FullStory Software - FullStory Search & Segmentation
FullStory Software - Get Quality Insights on Your Most Valuable Pages
View 7 more
FullStory video
FullStory Software - Visualize Data with Custom Dashboards
FullStory Software - Powerful Session Replay Combined with Dev Tools
FullStory Software - FullStory Conversions Illuminates Problems in Your Digital Experience
FullStory Software - Fullstory for Mobile Apps
FullStory Software - FullStory Search & Segmentation
FullStory Software - Get Quality Insights on Your Most Valuable Pages

Features

Total features of FullStory: 130

  • AB Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Ad hoc Analysis
  • Ad hoc Reporting
  • Alerts / Escalation
  • Alerts/Notifications
  • Annotations
  • Application Management
  • Augmented Analytics
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Campaign Analytics
  • Campaign Management Software
  • Campaign Segmentation
  • Categorization/Grouping
  • Charting
  • Click Tracking
  • Cohort Analysis
  • Collaboration Tools
  • Commenting/Notes
  • Compliance Management
  • Configurable Alerts
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Experience Management
  • Customer Journey Mapping
  • Customer Segmentation
  • Customizable Fields
  • Customizable Reports
  • Customization
  • Dashboard Creation
  • Dashboard Software
  • Data Aggregation
  • Data Analysis Tools
  • Data Capture and Transfer
  • Data Collection Software
  • Data Import/Export
  • Data Visualization Software
  • Dynamic Content
  • Element Analytics
  • Email Alerts
  • Engagement Tracking
  • Event Logs
  • Event Tracking
  • Event Triggered Actions
  • For Mobile
  • For Websites
  • Form Analytics
  • Functions/Calculations
  • Funnel Analysis
  • Geographic Maps
  • Goal Setting / Tracking
  • Heatmaps
  • In-App Events Tracking
  • Issue Management
  • Issue Tracking Software
  • KPI Monitoring
  • Key Performance Indicators
  • Keyword Research Tools
  • Keyword Tracking
  • Knowledge Management Software
  • Link Management
  • Mixed Methods Research
  • Mobile Access
  • Mobile Alerts
  • Mobile Dashboards
  • Monitoring
  • Multi-Channel Attribution
  • Multi-Channel Data Collection
  • Multiple Data Sources
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Private Dashboards
  • Problem Area Alerts
  • Product Data Management Software
  • Public Dashboards
  • Qualitative Comparative Analysis
  • Quantitative Analysis
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Notifications
  • Real Time Reporting
  • Real-time Updates
  • Referral Tracking
  • Remote Monitoring & Management
  • Reporting & Statistics
  • Reporting/Analytics
  • Risk Alerts
  • SEO Management
  • Sales Trend Analysis
  • Scorecards
  • Screen Activity Recording
  • Scroll Maps
  • Search/Filter
  • Self Service Data Preparation
  • Sentiment Analysis
  • Session Recording
  • Single Page View
  • Single Sign On Software
  • Site Search Tracking
  • Software Testing Management
  • Statistical Analysis Software
  • Tagging
  • Third Party Integrations
  • Time on Site Tracking
  • Transaction Monitoring
  • Trend / Problem Indicators
  • Trend Analysis
  • Uninstall Tracking
  • Unmoderated Testing
  • Uptime Reporting
  • Usability Testing
  • User Interaction Tracking
  • User Journeys
  • User Management
  • User Research Analysis
  • Visitor Tracking
  • Visual Analytics
  • Visualization
  • Web Traffic Reporting
  • Website Analytics
  • Widgets

Alternatives

Hotjar

4.7
#1 Alternative to FullStory
Hotjar makes it easy to go beyond traditional web analytics & understand what people are really doing on your site.

SAS Customer Intelligence 360

4.5
#2 Alternative to FullStory
SAS Customer Intelligence 360 is an intelligent, multi-channel marketing solution. Modules of Customer Intelligence 360...

Lucky Orange

4.7
#3 Alternative to FullStory
Lucky Orange is an all-in-one conversion optimization suite that helps website owners identify drop-offs in the...

Insightech

0
#4 Alternative to FullStory
Australian Enterprise Web Analytics Software - Monitor User Journey - View Session Replays of Visitor Web Sessions -...

Reviews

Overall rating

4.6 /5
(63)
Value for Money
4.1/5
Features
4.5/5
Ease of Use
4.3/5
Customer Support Software
4.3/5

Already have FullStory?

Software buyers need your help! Product reviews help the rest of us make great decisions.

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Showing 5 reviews of 63
Frank
Overall rating
  • Industry: Hospitality
  • Company size: 11-50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

Fullstory ushers in a new era of live data analytics

Reviewed on 2019-01-29

The ability to see exactly how your users are struggling with a particular element of your website...

The ability to see exactly how your users are struggling with a particular element of your website whether in real-time or not makes this a truly revolutionary product. It's really easy to set up and has the added benefit of an API that we've recently incorporated into our admin portal to aid in diagnosing customer issues. Just a solid product all around.

Pros

The first time you see a live view of a user browsing/struggling on your website is almost magical. It turns what could routinely be a maddening experience into a fun activity. It's very easy to filter out sessions to land on a particular session of interest and also allows you to save searches that you've identified for whatever reason. Analyzing the customer experience through Fullstory has almost replaced the need to give out giftcards at a random Starbucks to view customers in action.

Cons

There's not really anything I can knock this product for. It's exceptional.

Thomas
Overall rating
  • Industry: Computer Software
  • Company size: 2-10 Employees
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 2.0 /10

State of the art product, but poor customer service and retention, unjustified price increase

Reviewed on 2019-11-21

Everything about the software itself was great, unfortunately the service and pricing packages...

Everything about the software itself was great, unfortunately the service and pricing packages ruined my day.

Pros

It was very easy to use, and very useful to debug issues, and trace or track usage abuse.

Cons

Customer service was poor. Price for minimum package was increased from USD $199 to $899. When I raised a concern, that I have recommended a new client, they did not consider my case as an existing partner introducing a customer to them, did not make any adjustments or gave me the old price as a one-time exception.

First, a price increase of 450% does not make any sense. Secondly, no exception granted from a loyal customer and partner.

Alternatives Considered

Hotjar

Reasons for Switching to FullStory

It was easy to go onboard, and was able to identify users by passing in some parameters.
Bharath
Overall rating
  • Industry: Computer Software
  • Company size: 51-200 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 5.0 /10

Too pricey for the features and functionality it supports

Reviewed on 2017-08-18

Pros

Gives a nice overview of how website visitors are browsing the site and how they are moving from one page to the next page. We can also see where they are clicking, where they are spending more time etc.

Cons

For the price it demands, I feel the ROI is very low. Of all the features, I only found website session recording to be the only useful one. That too, after seeing a few sessions, you can get a sense of what to optimize. After that, more recorded sessions won't really help. Also, it's not practically possible to go thru all recorded sessions.

Prakhar
Overall rating
  • Industry: Leisure, Travel & Tourism
  • Company size: 2-10 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Mind blowing product, but a little expensive

Reviewed on 2021-09-29

I use the free tier and sample data myself to work around the pricing. Would have loved if they...

I use the free tier and sample data myself to work around the pricing. Would have loved if they gave an option to decide whether to keep a recording or not, so that i can cut down on my number of recordings and still use them.

Pros

As a fast growing startup, we make a lot of decisions in an adhoc manner and go live. A lot of times this means no time for setting up analytics, and thus having no insights on google analytics etc. Fullstory acts as a catch-all analytics tool for me, where in I can restropectively go and see what impact my changes made. 0 effort needs to be spent on analytics since it is automatically collecting all data required to make a heatmap, session and what-not.

Cons

It is very expensive for a bootstrapped startup

Alternatives Considered

Hotjar

Reasons for Switching to FullStory

Fullstory had many more features.
Monish
Overall rating
  • Industry: Computer Software
  • Company size: 1,001-5,000 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 8.0 /10

Track the User session and watch them use your product to identify there pain points

Reviewed on 2020-04-27

FullStory has been a really useful tool for analysing the user experience on the Website

FullStory has been a really useful tool for analysing the user experience on the Website

Pros

FullStory records the live session of the user who uses the fullstory integrated web application,

It records lots of other useful metrics which can be used for analysis these metrics can be customised,

The integration of fullStory to the product is simple and easy due to the good documentation an good customer support,

The FullStory provides some inbuilt analysis trends which is pretty useful,

FullStory provides API's for data extraction,

Cons

I wold like to move the metric data collected to a analytic platform like tableau, which is not achievable right now,

i recommend fullStory to provide a inbuilt environment such as tableau for further analysis on the data collected,

The metrics stored dose not last for a longer than 90 to 100 days, so we had to write java code to move data from fullStory to databases, fullStory has provided api's to support this data movement

Showing 5 reviews of 63 Read all reviews

FullStory FAQs

Below are some frequently asked questions for FullStory.

FullStory offers the following pricing plans:

  • Pricing model: Free Version
  • Free Trial: Available

Contact FullStory for pricing details.

FullStory has the following typical customers:

2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

FullStory supports the following languages:

English

FullStory supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

FullStory integrates with the following applications:

Adobe Commerce, Amazon Redshift, Appcues, BigCommerce, Bugsnag, Chameleon, Convert Experiences, Delacon, Desk.com, Drift, Firebase, Gainsight PX, Google Analytics 360, Google Tag Manager 360, Heap, Help Scout, HipChat, Intercom, Invoca, Iterate, JIRA Service Management, Jira, Kustomer, LOU, Medallia Insights Suite, Mixpanel, Mixpanel Export Tool, New Relic One, Olark, Optimizely, Pendo, Productboard, Qualaroo, Qualtrics 360-Degree Feedback, Qualtrics CoreXM, Qualtrics CustomerXM, Qualtrics EmployeeXM, Salesforce Sales Cloud, Salesforce Service Cloud, Segment, Sentry, Shopify, SiteSpect, Slack, Split, Squarespace, Squiz Matrix, Survicate, Tealium Customer Data Hub, Tray.io, Trello, Unbounce, Unbound Commerce, Usabilla, UserVoice, WooCommerce, WordPress, Zendesk, gravity, interCOMM, mParticle

FullStory offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat

Related categories

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