Perpetua Overview

What is Perpetua?

Perpetua is an ad optimization solution designed for use with Amazon’s Sponsored Brand and Sponsored Product Ads. The platform offers advanced analytics, AI-powered algorithmic bidding, campaign automation, keyword and ASIN (Amazon Standard Identification Number) harvesting, ad spend allocation, and more. Native apps for iOS and Android devices allow users to launch campaigns, collaborate, and monitor performance from anywhere.

Perpetua’s artificial intelligence-powered bidding engine is designed to ensure that the most efficient bids are placed automatically on the keywords most likely to convert. Multiple campaigns can be structured according to Amazon’s best practices and strategic business objectives. Ad spend can be allocated to reach specific customer segments to increase return on ad spend, and users can view total and organic sales growth, blended advertising cost of sale (ACoS), and more with Perpetua’s advanced analytics.

Perpetua Overview

Pricing

Starting from
$250.00/month

Pricing options

Free Trial
Subscription
Value for money

Pricing is based on monthly ad spend.
$1,000-$5,000 in ad spend: $250 per month.
$5,000-$10,000 in ad spend: $500 per month.
$10,000+ in ad spend: $500+% of spend per month.
For an ad spend of less than $1,000 contact Perpetua for pricing.


Perpetua Features

Devices
Business size
S M L
Markets
United States, Canada, United Kingdom, Australia, Japan and 3 others, Germany, Brazil, Mexico
Supported Languages
English

Media

Perpetua's dashboard provides users with an overview of total sales and advertising cost of sale (ACoS)
Perpetua provides native apps for iOS and Android, allowing users to manage and monitor their ad campaigns from anywhere
Perpetua screenshot: Perpetua's dashboard provides users with an overview of total sales and advertising cost of sale (ACoS) Perpetua screenshot: Perpetua provides native apps for iOS and Android, allowing users to manage and monitor their ad campaigns from anywhere

Perpetua Reviews

Perpetua Reviews

Overall rating
5
/
5
Excellent
3

Very good
0

Average
0

Poor
0

Terrible
0

Value for Money
5
Features
5
Ease of Use
5
Customer Support
5
100% recommended this app
Peter K.

Amazing Product, Amazing Service

A+++++

Executive is extremely helpful, if I have a question about anything he responds within minutes.


Howie S.

Great Product & Company

Seen my sales grow month over month all thanks to Perpetua’s help! Really great company and people!


Rick D.

invaluable tool

Really delighted with the experience. Their help desk are really helpful, and always get back to me in good time. Clean, easy to use software.


Peter K.
Industry: Health, Wellness & Fitness
Company size: 2-10 Employees

Amazing Product, Amazing Service

Used Daily for 1-5 months
Reviewed on 3/26/2019
Review Source: Capterra

A+++++

Executive is extremely helpful, if I have a question about anything he responds within minutes.

Pros

the velocity of my products increased by 200 percent as soon as I implemented Perpetua.

Not only that, ACOS went down by nearly 30 percent.

The algorithm is extremely intelligent and makes proper daily adjustments on my bids allowing my to be way more profitable than before I implemented them.

Cons

there are absolutely no cons about this software

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Howie S.
Industry: Packaging & Containers
Company size: 11-50 Employees

Great Product & Company

Used Daily for 1-5 months
Reviewed on 4/3/2019
Review Source: Capterra

Seen my sales grow month over month all thanks to Perpetua’s help! Really great company and people!

Pros

Really cool and cutting edge technology that helps me optimize my marketing efforts on Amazon.

Cons

Really nothing negative to say so far. Perpetua is doing a great job!

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Rick D.
Industry: Publishing
Company size: Self Employed

invaluable tool

Used Daily for 1-5 months
Reviewed on 7/21/2020
Review Source: Capterra

Really delighted with the experience. Their help desk are really helpful, and always get back to me in good time. Clean, easy to use software.

Pros

A clean and easy to use software. The way you can set a target acos, and it does all the leg work for you insofar as bid optimization is concerned – well, it's an absolute godsend.

Cons

The only thing I'd suggest is that they include a few more instructional material on the difference between different types of goals. They explain it during onboarding, but it can be a bit tricky to recall all the minutae.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

User recommendation
10/10
Based on 3 user ratings
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Perpetua Pricing

Perpetua Pricing

Starting from
$250.00/month
Free Trial
Subscription
Value for money

Pricing is based on monthly ad spend.
$1,000-$5,000 in ad spend: $250 per month.
$5,000-$10,000 in ad spend: $500 per month.
$10,000+ in ad spend: $500+% of spend per month.
For an ad spend of less than $1,000 contact Perpetua for pricing.

Pricing is based on monthly ad spend.
$1,000-$5,000 in ad spend: $250 per month.
$5,000-$10,000 in ad spend: $500 per month.
$10,000+ in ad spend: $500+% of spend per month.
For an ad spend of less than $1,000 contact Perpetua for pricing.

Value for Money
5/5
Based on 3 user ratings
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Perpetua Features

Perpetua Features

API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Email Marketing Management
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Template Management
Third Party Integration
Features
5/5
Based on 3 user ratings
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Categories

Additional information for Perpetua

Additional information for Perpetua

Key features of Perpetua

  • Bid Management
  • Campaign Management
  • Conversion Tracking
  • Keyword Tracking

Benefits

• Perpetua’s advanced analytics provide users with insight into their company’s financial performance, with data on total and organic sales growth, and blended advertising cost of sale (ACoS).

• Algorithmic bidding by the AI-powered ad engine ensures that the most efficient bids are placed on the keywords and match types most likely to convert, according to strategic business objectives.

• Perpetua removes the need for users to manually research and identify keywords and ASINs (Amazon Standard Identification Numbers) to target.

• Ad spend can be allocated to target the market segments most likely to convert, with the aim of increasing return on ad spend.

• Native apps for Android and iOS allow users to collaborate, launch campaigns, and monitor performance from anywhere.

Perpetua FAQs

Perpetua FAQs

Below are some frequently asked questions for Perpetua.

Q. What type of pricing plans does Perpetua offer?

Perpetua offers the following pricing plans:

Starting from: $250.00/month

Pricing model: Subscription

Free Trial: Not Available

Pricing is based on monthly ad spend. $1,000-$5,000 in ad spend: $250 per month. $5,000-$10,000 in ad spend: $500 per month. $10,000+ in ad spend: $500+% of spend per month. For an ad spend of less than $1,000 contact Perpetua for pricing.

Q. What are the main features of Perpetua?

Perpetua offers the following features:

  • Bid Management
  • Campaign Management
  • Conversion Tracking
  • Keyword Tracking

Q. Who are the typical users of Perpetua?

Perpetua has the following typical customers:

Small Business, Large Enterprises, Freelancers, Mid Size Business

Q. What languages does Perpetua support?

Perpetua supports the following languages:

English

Q. What type of pricing plans does Perpetua offer?

Perpetua has the following pricing plans:

Subscription

Q. Does Perpetua support mobile devices?

Perpetua supports the following devices:

Android, iPhone, iPad

Q. What other apps does Perpetua integrate with?

We do not have any information about what integrations Perpetua has

Q. What level of support does Perpetua offer?

Perpetua offers the following support options:

Phone Support, Online Support, FAQs, Forum, Knowledge Base, Video Tutorials