---
description: Detailed reviews on Aritic Pinpoint based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Aritic Pinpoint with similar products.
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title: Aritic Pinpoint Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Aritic Pinpoint](/software/109227/aritic)

# Aritic Pinpoint

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> Aritic platform is a full-stack automation platform that includes marketing automation, communication automation, CRM application, service desk application and business automation stack designed for B2B companies. The Aritic platform has five major products under its wings.
> 
> Verdict: Rated **4.5/5** by 17 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Aritic Pinpoint

 Build personalized relationships with leads and customers. Interact and engage them to create a brand value and instill brand loyalty with Aritic PinPoint.&#10;&#10; Segment contacts based on their website behavior, demographics like age, location, gender, etc., and stage.&#10;Create dynamic segments based on captured lead behavior, trigger, event, date, time and different state of contacts.&#10;&#10; Identify hot leads and accelerate customer activation rate with lead scoring and tracking. Track lead behavior, assign positive and negative scores, and pinpoint the right leads for sales team to follow-up.&#10;&#10; Design a lead scoring model that helps users engage with potential buyers and trigger activities that will push leads towards conversion.&#10;&#10; Create more point actions to determine proper scoring for each activity of visitors, leads, and customers. Map their behavior and accordingly create actions to keep a track of their lead score.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 17 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.6/5 | Based on overall reviews |
| Value for Money | 4.5/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Aritic
- **Location**: Bengaluru, India
- **Founded**: 2013

## Commercial Context

- **Starting Price**: US$79.00
- **Pricing model**:  (Free version available) (Free Trial)
- **Pricing Details**: SAAS and Enterprise version pricing are available for various companies.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, German, Hebrew, Italian, Portuguese, Spanish
- **Available Countries**: Australia, Canada, India, United Kingdom, United States

## Features

- A/B Testing
- API
- Activity Tracking
- Alerts/Notifications
- Autoresponders
- CRM Software
- Calendar Management
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Click Tracking
- Contact Database
- Contact Management Software
- Content Management System (CMS) Software
- Conversion Rate Optimization
- Customer Segmentation
- Customizable Branding
- Customizable CTAs

## Integrations (83 total)

- Adobe Commerce
- Akamai Identity Cloud
- Alchemer
- Asana
- BigCommerce
- BigMarker
- Billomat
- Calendly
- Campaign Monitor by Marigold
- Chargebee
- Close
- Concrete CMS
- Constant Contact
- Crazy Egg
- Drupal

... and 68 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software)

## Related Categories

- [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software)
- [Lead Management Software](https://www.getapp.ca/directory/339/lead-management/software)
- [Predictive Lead Scoring Software](https://www.getapp.ca/directory/678/predictive-lead-scoring/software)
- [Transactional Email Software](https://www.getapp.ca/directory/1707/transactional-email/software)
- [All-in-One Marketing Platform Software](https://www.getapp.ca/directory/310/online-marketing/software)

## Alternatives

1. [Omnisend](https://www.getapp.ca/software/112199/omnisend) — 4.7/5 (836 reviews)
2. [Constant Contact](https://www.getapp.ca/software/90578/constant-contact) — 4.3/5 (2912 reviews)
3. [monday.com](https://www.getapp.ca/software/91734/monday-com) — 4.6/5 (5726 reviews)
4. [Mailchimp](https://www.getapp.ca/software/8268/mailchimp) — 4.5/5 (17572 reviews)
5. [Brevo](https://www.getapp.ca/software/91466/brevo) — 4.6/5 (3408 reviews)

## Reviews

### "The Customer Journey Analytics - Aritic" — 5.0/5

> **Uma** | *April 10, 2018* | Computer Software | Recommendation rating: 10.0/10
> 
> **Pros**: Aritic PinPoint Conversion dashboard , Awareness Dashboard and Analytics report give me exact information and specially the customer journey graph and Pivot analytics gives the exact source and customer journey mapping.&#13;&#10;&#13;&#10;Aritic PinPoint Segmentation's filters are way ahead than any other provider and best part is detailed analytics report on segment with Marketing stage funnel view and related campaign performance at single place.
> 
> **Cons**: Some of the features which are available in Enterprise only and I need to ask them to enable it in my professional plan. It is a multiple negotiation to enable some of the features from Enterprise to Professional, but they helped me and it was done for me.
> 
> Being in SAAS industry for us digital medium is key source of leads and at the same time 1 to 1 engagement with all the incoming visitors and leads. We were having tough time to understand the acquired customer source, the journey of customer within digital medium which includes external and internal.&#13;&#10;Aritic PinPoint captures complete journey of customer from anonymous visitors to converted customer, we are able to know the leads stage, and which campaign performing well to reduce the customer journey in within the funnel. Their customer journey exactly able to tell which source , which campaign, which segment performing and which one is converting my customer faster. The matrices and automated engagement helped 4 X more conversion with Aritic PinPoint.

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### "Nice features and very good support" — 5.0/5

> **Kajal** | *March 8, 2018* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: The main purpose of this product is to automate the marketing activities and with that increase the business in a systemic manner. Also they have a very supportive team. They have supported us whenever we were stacked. There are some beautiful features this product is having which we are using the most. Like lead scoring, on-site widget, form action definition, Social drip.
> 
> **Cons**: Their Social media automation needs to be improved. But they have said they have improved and implemented some new things in Social media, which will come in the upcoming release.
> 
> We have purchased and using this product for increasing traffic, covert those traffic to leads and also to increase visibility in Social platforms. We are so happy to see that the traffic is increasing in last few months, once we started using this product. Also by using lead scoring, we are able to do segmentation of leads with ease and efficiently.

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### "Pathetic, even valid email addresses are getting bounced" — 1.0/5

> **Vikrant** | *October 10, 2018* | Real Estate | Recommendation rating: 0.0/10
> 
> **Pros**: Setup and ease of use. During setup, they will respond you on every minute and your emails will be shown as delivered in your trial period. Once you upgraded on the paid service, then the real game begins.
> 
> **Cons**: Low level customer service. Their executives don't have any knowledge about the product. They will have a same response line (we are looking into this matter), wait time of 15-20 minutes.&#10;&#10;Even if you are raising a support ticket, they will answer after 4-5 days and with wrong information. Then they will send you an apology and it will marked as resolved. Means you are still looking for the solutions.&#10;&#10;Suppose, you sent an email to abc@xyz.com and it will marked as delivered in Aritic dashboard. Now, after that, all the emails you are sending start getting bounced. I am using gmail and in touch with same person from my gmail account but here all the emails are held and bounced. I asked them but they did not provide any solution. I lost my business as my emails were not delivered and when I tried to contact my customers, they told me that they never received any emails from my side. Then I decided to check their dashboard and surprisingly, my most of the emails were bouncing and they have no clue about that.&#10;&#10;I called their customer service number, use their chat system but no success.
> 
> Never use this product. It was my bad decision that I left Constant Contact. Now, after loosing my business, I am moving again to CC and Mailchimp.

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### "The Identical leads feature and post sales training has not comparison" — 5.0/5

> **Moazzam** | *March 6, 2018* | Pharmaceuticals | Recommendation rating: 10.0/10
> 
> **Pros**: The Identical leads feature always report us about the lead which can get closed and we have seen the sudden jump of 40% more closure by team as they work only on the leads which can be get closed faster.&#13;&#10;&#13;&#10;The application webhook and Lead score triggers, it is something like marketing team always on work.&#13;&#10;&#13;&#10;The approach of the team after sales is very good, we are completely new in marketing automation and the team of Aritic PinPoint has taken us from basics. We have taken a lot of time and they never given-up on same.
> 
> **Cons**: The huge list of application feature and we are not able to use till now. So need third party implementer to help us. If it can be done internally would be great.
> 
> We have a huge sales team as due to pharmaceuticals domain with respect to marketing team.We need an application, which can increase the productivity of marketing team to match the sales team.&#13;&#10;&#13;&#10;The application's identical leads feature and integration of CRM helped a lot.&#13;&#10;&#13;&#10;The application's lead score based trigger reduce their time.&#13;&#10;&#13;&#10;Now marketing team focus on creative and communication managed by the automation feature and among those - Automation drip campaign and Automation social campaign.&#13;&#10;&#13;&#10;The sales ready leads coming to sales got increase by 40% and this is very great for us.

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### "Aritic PinPoint is indeed an operating system for the advanced Marketers\!" — 5.0/5

> **Navodit** | *March 15, 2018* | Internet | Recommendation rating: 9.0/10
> 
> **Pros**: ritic PinPoint is one of a permissive Marketing Automation Tool I have used\! It has a simple and smooth user interface. I loved the advanced segmentation feature that allows me to segment the leads with their behavior pattern and associate suitable trigger pointers on them (Lead Scoring).
> 
> **Cons**: Honestly, I hate nothing about Aritic PinPoint. There's room for an improvement in the integrations part with other software solutions, and the Reporting section needs a little more visual detailing in the arrangement of the data.
> 
> One of the crucial problem Aritic PinPoint helped us combat issues related to Qualified Lead Generation and Lead Nurturing practices. Another excellent benefit is that it paves the way for a legitimate form of the business practices - you got it right\! We've adopted Inbound Marketing via Aritic PinPoint

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## Links

- [View on GetApp](https://www.getapp.ca/software/109227/aritic)

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| en | <https://www.getapp.com/marketing-software/a/aritic/> |
| en-AE | <https://www.getapp.ae/software/109227/aritic> |
| en-AU | <https://www.getapp.com.au/software/109227/aritic> |
| en-CA | <https://www.getapp.ca/software/109227/aritic> |
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| fr-CA | <https://fr.getapp.ca/software/109227/aritic> |

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