--- description: Detailed reviews on FeedOtter based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare FeedOtter with similar products. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: FeedOtter Reviews, Prices & Ratings | GetApp Canada 2026 --- Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [FeedOtter](/software/107257/feedotter) # FeedOtter Canonical: https://www.getapp.ca/software/107257/feedotter Page: 1 / 3\ Next: [Next page](https://www.getapp.ca/software/107257/feedotter?page=2) > FeedOtter enables email marketing professionals to send blog digest and RSS-based emails from Salesforce's Pardot or Marketo, with full reporting \& analytics > > Verdict: Rated **4.8/5** by 42 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of FeedOtter Utilize FeedOtter’s library of templates, created by experts, which are fully functioning and displayable on any device. Let the app do the work for you with the fully automatic mode. FeedOtter uses your chosen template and sends it automatically through Marketo or Pardot at predefined intervals. Analyze which of your email templates are the most effective with FeedOtters A/B testing and insights. Customize FeedOtter’s pre-made templates using the in-built tools or with HTML coding. Instructions and step-by-step guides are provided to guide users. FeedOtter is uniquely integrated with Marketo and Pardot which means RSS emails are sent directly through email marketing automation software with no third party. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.8/5** | 42 Reviews | | Ease of Use | 4.8/5 | Based on overall reviews | | Customer Support Software | 4.9/5 | Based on overall reviews | | Value for Money | 4.8/5 | Based on overall reviews | | Features | 4.7/5 | Based on overall reviews | | Recommendation percentage | 100% | (10/10 Likelihood to recommend) | ## About the vendor - **Company**: FeedOtter - **Founded**: 2016 ## Commercial Context - **Starting Price**: US$130.00 - **Pricing model**: Flat Rate (Free Trial) - **Pricing Details**: FeedOtter offers self-service plans as well as business plans that accommodate all volumes of email and newsletter sending. Basic self-service plans start at $130/mo. - **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: English - **Available Countries**: Canada, United States ## Features - A/B Testing - Automated Scheduling - Campaign Management Software - Campaign Scheduling - Conversion Rate Optimization - Customizable Templates - Customization - Drip Campaigns - Dynamic Content - Email Marketing Software - Email Templates - Event Triggered Actions - Lead Capture Software - Marketing Automation Software - Personalization Software - Reporting & Statistics - Social Marketing - WYSIWYG Editor ## Integrations (2 total) - Marketo Engage - Salesforce Marketing Cloud Account Engagement ## Support Options - Email/Help Desk - Phone Support ## Category - [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software) ## Related Categories - [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software) - [Email Marketing Software](https://www.getapp.ca/directory/307/email-marketing/software) - [All-in-One Marketing Platform Software](https://www.getapp.ca/directory/310/online-marketing/software) ## Alternatives 1. [HubSpot Marketing Hub](https://www.getapp.ca/software/20444/hubspot-marketing) — 4.5/5 (6221 reviews) 2. [Constant Contact](https://www.getapp.ca/software/90578/constant-contact) — 4.3/5 (2915 reviews) 3. [Systeme.io](https://www.getapp.ca/software/2052479/systeme) — 4.8/5 (2126 reviews) 4. [Brevo](https://www.getapp.ca/software/91466/brevo) — 4.6/5 (3411 reviews) 5. [Mailchimp](https://www.getapp.ca/software/8268/mailchimp) — 4.5/5 (17576 reviews) ## Reviews ### "Great way to quickly start up a blog subscription program" — 4.0/5 > **megan** | *July 21, 2017* | Computer Software | Recommendation rating: 9.0/10 > > **Pros**: Everything is very straight forward. Someone with no email or HTML experience can get this up and running, but it still also allows someone that does have experience to further customize. The integration with Pardot took only a few minutes and all the data is collected and stored in there so it makes reporting and checking the success of each send very easy. The time interval options are also a really great feature. You can have it go out immediately upon each blog post or as a weekly or monthly round-up. Andy, the founder/creator of it is also very helpful. Any question I have he'll either answer via email or point me to a blog that he's already written that's very straightforward with instructions. The documentation is great and I used that to easily set up a new feed specifically for this program so we can pick the best blogs to include. > > **Cons**: Now that I'm used to it, it isn't as big of a deal as it was when I was trying to get it up and running, but when you go in and edit certain things, it will change the sending date to the following week. So, for example, on a Tuesday, you can't change the time for your weekly email to send to Thursday at 12PM and have it go out in 2 days, it'll scheduled for next Thursday. > > Automate a blog subscription email program without manually having to create and manage email sends. ----- ### "Great Overall Experience" — 5.0/5 > **Michael** | *February 27, 2017* | Restaurants | Recommendation rating: 10.0/10 > > **Pros**: We love how clean the integration with Marketo is as well as how easy it was for us to upload our own custom HTML template and code it with tokens to track attribution. The ability to A/B test blog digests is also key to our program development. > > **Cons**: To this point, we have not experienced anything bad about the software. > > Our company needed a way to optimize our blog digest to increase engagement with our posts. FeedOtter provided us with the ability to not only customize and optimize our blog templates but also A/B test as much or as little as we need to. Since we implemented FeedOtter, our blog digest subscribers have steadily increased and we have continued to see improvement in overall blog engagement. FeedOtter has also been great about support through our transition process to using the product as well as any questions we had after. I can only see our relationship with FeedOtter growing in the future as our needs for RSS feed integration increases\! ----- ### "Awesome product, even better customer service\!" — 5.0/5 > **Brad** | *November 7, 2016* | Recommendation rating: 10.0/10 > > **Pros**: Easy to use, great customer support. > > We needed something to pull our RSS feed into a newsletter that could be sent from Pardot, the first solution we found was FeedOtter and it does exactly what it says on the tin\! Setup was really easy - it was connected with Pardot in minutes. Setting it up to pull our RSS feed was even quicker. When I started building a template I found it to be a little bit rigid with minor things like logo dimensions, but after jumping into the template HTML I was able to solve this with little effort. What really set FeedOtter apart, is the service. Andy has been really responsive with emails and quickly helped us to fine tune a few of the specific requirements we had. Overall it's been an awesome experience working with FeedOtter and wouldn't hesitate to recommend others use them as well. ----- ### "FeedOtter works like clock work\!" — 5.0/5 > **Sally** | *July 6, 2017* | Computer Software | Recommendation rating: 10.0/10 > > **Pros**: The product integrates easily with WordPress and Marketo. You can choose to review the email generated in the send program before sending or automate the email send process. Features include single blog post, digest with configurable number of posts, multiple templates, sending a sample email, and cloning RSS Campaigns. Support was very responsive and was able to answer all of my questions so that I could get up and running quickly. > > **Cons**: Not really a "con" but it requires adding open graph tags to your WordPress site if you haven't already done so. > > We are able to quickly engage with prospects by providing them relevant content that they are have opted in to receive. ----- ### "FeedOtter is Highly Recommended" — 5.0/5 > **Ajmal** | *December 6, 2016* | Recommendation rating: 10.0/10 > > **Pros**: Superior analytics, ease of use. > > **Cons**: None that comes to mind. > > We had been using another software as our blog subscriber email fulfillment tool. It had a lot of holes in its capabilities and we simply were not getting enough value. Moving to Feedotter has allowed us to do a/b tests far more easily, run better analytics, and scale out our operations. ----- Page: 1 / 3\ Next: [Next page](https://www.getapp.ca/software/107257/feedotter?page=2) ## Links - [View on GetApp](https://www.getapp.ca/software/107257/feedotter) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | ----- ## Structured Data