About Marsello

Marsello is your complete marketing suite that’s designed to turn window shoppers and social media followers into lifetime customers.

Manage your entire customer marketing strategy from a single platform. Start free with social media management tools designed to turn followers into customers—with measurable results to prove it.

With Marsello Free, you can see the impact of your social media posts on revenue. Tools include post creation and scheduling, social media calendar, sales tracking, Link in Bio, media library and more.

If you're left wanting more, upgrade to Marsello Pro and access the complete marketing suite.

Turn customers into advocates with a bespoke loyalty and referral program. Drive sales with email and SMS campaigns. Increase repeat purchases with smart, marketing automation. Use segmentation to personalize your messaging. Create a flow of positive Google Reviews with the Google Review Manager. And there's so much more... Pop-up forms, marketing lists, Link in Bio (free tool), and reporting and insights so you can see what works.

Pricing starting from:

US$0.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Marsello

  • All your marketing tools in one place
  • Convert followers and window shoppers into lifetime customers
  • Plan and execute your social media strategy from one smart, platform
  • Increase repeat purchases with a loyalty & rewards program
  • Reach customers when it counts with marketing automation
  • Drive sales with email and SMS campaigns
  • Grow your customer database and get them shopping
  • Works with POS and eCommerce platforms
  • Track everything with advanced reporting so you can learn what works best
  • Typical Customers

    • Freelancers
    • Small Businesses (2-50)
    • Mid-size Companies (51-500)
    • Large enterprises (500 and more)

    Deployment

    • Cloud-based
    • On-premise

    Markets

    Andorra, United Arab Emirates, Afghanistan, Albania, Armenia , Angola, Argentina, American Samoa, Austria, Australia, Åland Islands, Azerbaijan, Bosnia and Herzegovina, Bangladesh, Belgium, Burkina Faso, Bulgaria, Bahrain, Burundi, Benin, Brunei, Bolivia, Brazil, Bhutan, Botswana, Belarus, Canada, Congo - Kinshasa, Central African Republic, Congo - Brazzaville, Switzerland, Cook Islands, Chile, Cameroon, China, Colombia, Cape Verde, Cyprus, Czechia, Germany, Djibouti, Denmark, Algeria, Ecuador, Estonia, Egypt, Eritrea, Spain, Ethiopia, Finland, Fiji, Falkland Islands, Micronesia, Faroe Islands, France, Gabon, United Kingdom, Georgia, French Guiana, Guernsey, Ghana, Gibraltar, Greenland, Gambia, Guinea, Equatorial Guinea, Greece, Guam, Guinea-Bissau, Guyana, Hong Kong SAR China, Croatia, Hungary, Indonesia, Ireland, Israel, Isle of Man, India, Iraq, Iran, Iceland, Italy, Jersey, Jordan, Japan, Kenya, Kyrgyzstan, Cambodia, Kiribati, Comoros, South Korea, Kuwait, Kazakhstan, Laos, Lebanon, Liechtenstein, Sri Lanka, Liberia, Lesotho, Lithuania, Luxembourg, Latvia, Libya, Morocco, Monaco, Moldova, Montenegro, Madagascar, Marshall Islands, North Macedonia, Mali, Myanmar (Burma), Mongolia, Macao SAR China, Northern Mariana Islands, Mauritania, Malta, Mauritius, Maldives, Malawi, Mexico, Malaysia, Mozambique, Namibia, New Caledonia, Niger, Norfolk Island, Nigeria, Netherlands, Norway, Nepal, Nauru, New Zealand, Oman, Peru, French Polynesia, Papua New Guinea, Philippines, Pakistan, Poland, Palestinian Territories, Portugal, Palau, Paraguay, Qatar, Réunion, Romania, Serbia, Russia, Rwanda, Saudi Arabia, Solomon Islands, Seychelles, Sudan, Sweden, Singapore, Saint Helena, Slovenia, Svalbard and Jan Mayen, Slovakia, Sierra Leone, San Marino, Senegal, Somalia, Suriname, São Tomé and Príncipe, Syria, Eswatini, Chad, Togo, Thailand, Tajikistan, Timor-Leste, Turkmenistan, Tunisia, Tonga, Turkey, Tuvalu, Taiwan, Tanzania, Ukraine, Uganda, United States, Uruguay, Uzbekistan, Vatican City, Venezuela, Vietnam, Vanuatu, Wallis and Futuna, Samoa, Yemen, Mayotte, South Africa, Zambia, Zimbabwe

    Supported Languages

    English

    Pricing starting from:

    US$0.00/month

    • Free Version
    • Free Trial
    • Subscription

    Images

    Marsello Software - Pop-ups, email capture forms & landing pages built in Marsello
    Marsello Software - Reward your customers with a customizable loyalty and referral program, VIP tiers, notifications and more.
    Marsello Software - Build your own email marketing automations with a drag-and-drop campaign builder
    Marsello Software - Customize your email marketing and SMS campaigns, increase your reach with boosted campaigns. Double points emails, email segmentation, dynamic discounts, and more.
    Marsello Software - Marsello's insights and analytics dashboard showing revenue growth, return-on-investment, sales & customer segmentation data.
    Marsello Software - Collect and analyze customer feedback and measure customer satisfaction.
    Marsello Software - Send personalized product recommendations with smart, data-driven email & POS product recommendations.
    Marsello Software - Marsello’s point-of-sale and eCommerce integration at checkout.
    View 9 more
    Marsello video
    Marsello Software - Pop-ups, email capture forms & landing pages built in Marsello
    Marsello Software - Reward your customers with a customizable loyalty and referral program, VIP tiers, notifications and more.
    Marsello Software - Build your own email marketing automations with a drag-and-drop campaign builder
    Marsello Software - Customize your email marketing and SMS campaigns, increase your reach with boosted campaigns. Double points emails, email segmentation, dynamic discounts, and more.
    Marsello Software - Marsello's insights and analytics dashboard showing revenue growth, return-on-investment, sales & customer segmentation data.
    Marsello Software - Collect and analyze customer feedback and measure customer satisfaction.
    Marsello Software - Send personalized product recommendations with smart, data-driven email & POS product recommendations.
    Marsello Software - Marsello’s point-of-sale and eCommerce integration at checkout.

    Features

    Total features of Marsello: 54

    • Activity Dashboard
    • Activity Management
    • Activity Tracking
    • CRM Software
    • Campaign Analytics
    • Campaign Management Software
    • Campaign Planning
    • Campaign Scheduling
    • Client Portal
    • Communication Management
    • Contact Management Software
    • Customer Accounts
    • Customer Activity Tracking
    • Customer Profiles
    • Customer Segmentation
    • Customer Surveys
    • Customizable Branding
    • Customizable Reports
    • Customizable Templates
    • Data Import/Export
    • Discount Management
    • Drag & Drop
    • Email Campaign Management
    • Email Management Software
    • Email Marketing Software
    • Email Templates
    • Image Library
    • Lead Capture Software
    • List Management
    • Loyalty Cards
    • Loyalty Program
    • Marketing Automation Software
    • Member Portal
    • Membership Management Software
    • Mobile Access
    • Multi-Channel Communication
    • Multi-Channel Marketing
    • No-Card Loyalty System
    • Performance Metrics
    • Point of Sale (POS)
    • Promotions Management
    • ROI Tracking
    • Referral Tracking
    • Reporting & Statistics
    • Reporting/Analytics
    • Rewards Management
    • Rewards Program
    • SMS Marketing
    • Segmentation
    • Social Engagement
    • Social Media Integration
    • Social Performance Management
    • Social Promotion
    • Surveys & Feedback

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    Reviews

    Overall rating

    4.4 /5
    (93)
    Value for Money
    4.3/5
    Features
    4.2/5
    Ease of Use
    4.4/5
    Customer Support Software
    4.4/5

    Already have Marsello?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 93
    Che
    Overall rating
    • Industry: Retail
    • Company size: 11-50 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    A Simple, flexible CRM system for Point of Sale

    Reviewed on 2018-10-10

    Goody is easy to install and administer. If ever there is or was a problem I know I can talk to...

    Goody is easy to install and administer. If ever there is or was a problem I know I can talk to someone on the phone or via chat immediately. I've never been treated like a 'stupid user'.

    Love goody.

    Pros

    We liked that our loyalty scheme was able to go fully digital.

    Cons

    Of course it could always be cheaper, but the price as it stands is completely reasonable for the product.

    Shannay
    Overall rating
    • Industry: Food Production
    • Company size: 201-500 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 7.0 /10

    Customer Service is appalling. Out of 3 questions in 12 months, I've had 1 answer.

    Reviewed on 2018-05-09

    Hopefully more customers passing through the store

    Hopefully more customers passing through the store

    Pros

    Ability to provide loyalty points to our customers. Has the functionality to do reports on the computer.

    Cons

    Unless you know how it works, it's not that user-friendly to the staff who have no tech savvy. Changes to the tablet confuse the older generation customers.

    Response from Goodycard

    Hi Shannay, thanks so much for your response.

    We take your comments extremely seriously, and we're committed to ensuring each and every customer has a positive experience. We've taken your support comments on board, and we're looking to improve this area of our business over the next two months, including hiring more staff to ensure our customers are well looked after. I¿ll be taking a look at past support queries to better understand why it took so long to reply to your support ticket. Yet again, thanks so much for taking the time to submit this review, as we'd love to turn this back into a 10/10!

    Kind regards,

    Rory Moss,
    Marketing Manager

    Musiyyib
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 2-10 Employees
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    A powerful all-purpose marketing tool

    Reviewed on 2022-09-13

    It could use more functionality for things like embedded Forms and login forms because it is a...

    It could use more functionality for things like embedded Forms and login forms because it is a little clumsy for users.

    Pros

    It took me quite a while to figure out where everything was when I first started using this program. only because of the sheer number of possibilities they provide, like loyalty awards, email marketing, points, and more. All of these elements are used by me to enhance all of my marketing strategies. Without a doubt, the function and program I've used the most recently.

    Cons

    I'm still attempting to understand all the alternatives that this organization provides. However, I did encounter a few snags when researching this issue. I would like to target specific clients with a collection of emails or locations, but I am unable to do so. Additionally, I'd want to customize my email by choosing the size of the headline logo or GIFs.

    Shannay
    Overall rating
    • Industry: Food & Beverages
    • Company size: 1,001-5,000 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 5.0 /10

    Goody review 2019

    Reviewed on 2019-03-12

    Customer service can most definitely be improved considering the cost. Overall customers are happy...

    Customer service can most definitely be improved considering the cost. Overall customers are happy when they are able to redeem their points and since it's managed by an app as opposed to being done manually by myself it's a good thing to have.

    Pros

    Relatively easy for customers to navigate in store on the tablet

    Cons

    Not as easy on the app for smart phones - not even I use the phone app

    Response from Goodycard

    Hi Shannay,

    We're deeply sorry you haven't had the most positive experience with our support services. We immediately arranged for a support contact to touch base and address any concerns you had.

    Regarding the app, it's in use by over 100k people, so we feel it's a fairly important part to sign up and point balance reminders.

    Thanks for the review, and we'll be making sure you have the necessary support services you need, as clearly based on the review, there are things we can improve.

    Appreciate the feedback.

    Kind regards,

    Rory Moss
    General Manager

    chere
    Overall rating
    • Industry: Food & Beverages
    • Company size: 2-10 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 5.0 /10

    Legacy user

    Reviewed on 2022-03-22

    Its a bit clunky on the user side and really needs more utility for things like embeded Forms and...

    Its a bit clunky on the user side and really needs more utility for things like embeded Forms and login forms

    Pros

    I've used it before and it's stable with Kounta Light speed and It is a reasonably solid application

    Cons

    Not a lot of change over the last 5 years, I have to say I doubt any average user would know how to implement this loyalty program easily, there are large gaps in terms of web-side implementation, you now have no login widgets to embed on websites and the forms are not really customizable.

    Please allow users to alter and embed forms on websites!!!!!

    Showing 5 reviews of 93 Read all reviews

    Marsello FAQs

    Below are some frequently asked questions for Marsello.

    Marsello offers the following pricing plans:

    • Starting from: US$0.00/month
    • Pricing model: Free Version, Subscription
    • Free Trial: Available

    +$10/additional block of 1000 customers +$50/additional site

    Marsello has the following typical customers:

    Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

    Marsello supports the following languages:

    English

    Marsello supports the following devices:

    Android (Mobile), iPhone (Mobile), iPad (Mobile)

    Marsello integrates with the following applications:

    BigCommerce, Cin7, Ecwid, Heartland Retail, Instagram, Lightspeed POS, Shopify, Shopify POS, Shopify Plus, TikTok, Vend

    Marsello offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat

    Related categories

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