About Swydo

Swydo is a web-based platform for marketers which offers tools for campaign monitoring and PPC and analytics reporting. Swydo integrates with Google Ads, Microsoft Advertising, Facebook Ads and Facebook Graph, Pingdom, Google Analytics, Google Webmaster Tools, and more. With our custom integration you have the ability to build your own connection with the tools you use.

Users can set up reports in Swydo to be sent automatically to their clients, at custom intervals or on a daily, weekly, or monthly basis. Report date ranges can be specified, KPIs and widgets added, and the report layout, fonts, and colors customized. Customizable email templates allow users to add company logos and personalized signatures to report deliveries, and Swydo provides a delivery overview, enabling users to see if scheduled reports have been delivered successfully. With Swydo’s Dynamic Report Templates, all reports dependent on a template can be automatically updated when the template is changed, with users able to control which widgets are updated.

Unlimited accounts can be integrated with Swydo, allowing users to monitor and report on unlimited campaigns and ad groups. Swydo continuously monitors all campaigns, and notifies users of various issues including reduced click-through rate (CTR), costs increases, and PageSpeed drops, with users able to define the limits outside of which alerts are generated. Color-coded KPI indicators alert users to the severity of the change, enabling users to prioritize the most urgent issues.

Pricing starting from:

US$39.00/month

  • Free Version
  • Free Trial
  • Subscription

Key benefits of Swydo

  • Scheduled reports can be set up to send daily, weekly, monthly, or at custom intervals, delivered by customizable emails with personal signatures and company logos.

  • Delivery reports alert users to the status of scheduled reports, including any which could not be delivered.

  • Dynamic Report Templates (DRTs) allow changes made by users to a report template to be updated on reports created from that template, in real time.

  • Users can create report templates and brand reports with custom layouts, fonts, and colors.

  • KPI alert indicators notify users when metrics fall outside of predefined limits.
  • Business size

    S M L

    Deployment

    • Cloud-based
    • On-premise

    Markets

    Australia, Brazil, Canada, Germany, United Kingdom, India, Mexico, Netherlands, United States, South Africa

    Supported Languages

    Danish, Dutch, English, Finnish, German, Italian, Polish, Portuguese, Spanish, Swedish

    Pricing starting from:

    US$39.00/month

    • Free Version
    • Free Trial
    • Subscription

    Images

    Swydo Software - 1
    Swydo Software - Integrations
    Swydo Software - Brand Template
    Swydo Software - Report Example
    Swydo Software - Report Scheduling
    Swydo Software - Report templates
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    Swydo Software - Integrations
    Swydo Software - Brand Template
    Swydo Software - Report Example
    Swydo Software - Report Scheduling
    Swydo Software - Report templates

    Features

    Total features of Swydo: 40

    • API
    • Access Controls/Permissions
    • Ad hoc Reporting
    • Campaign Tracking
    • Customizable Branding
    • Customizable Dashboard
    • Customizable Fields
    • Customizable Reports
    • Customizable Templates
    • Customization
    • Dashboard Creation
    • Dashboard Software
    • Data Connectors
    • Data Import/Export
    • Data Management Software
    • Data Visualization Software
    • Email Templates
    • KPI Monitoring
    • Key Performance Indicators
    • Marketing Reports
    • Monitoring
    • Multi-Channel Attribution
    • Multi-Channel Data Collection
    • Multiple Data Sources
    • Performance Metrics
    • Private Dashboards
    • Public Dashboards
    • Real Time Monitoring
    • Real Time Reporting
    • Reporting & Statistics
    • Reporting/Analytics
    • Role-Based Permissions
    • Scheduled / Automated Reports
    • Search/Filter
    • Social Media Integration
    • Summary Reports
    • Third Party Integrations
    • Visual Analytics
    • Website Analytics
    • Widgets

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    Reviews

    Overall rating

    4.4 /5
    (60)
    Value for Money
    4.3/5
    Features
    4.2/5
    Ease of Use
    4.5/5
    Customer Support Software
    4.2/5

    Already have Swydo?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 60
    David
    Overall rating
    • Industry: Mechanical or Industrial Engineering
    • Company size: 2-10 Employees
    • Used Monthly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    Fantastic Reporting Tool for Adwords/Facebook Campaigns

    Reviewed on 2021-01-14

    Love the software, if the UI was a little better and the price a little cheaper it would be a 10/10...

    Love the software, if the UI was a little better and the price a little cheaper it would be a 10/10 but it's not quite there, anyway they're only very minor flaws - overall this software is fantastic.

    Pros

    Very easy to use and create custom reporting templates for Adwords and Facebook ads campaigns. The reports are very flexible and easy to customize as are the graphics for them.

    Cons

    The UI leaves a little bit to be desired and looks a little bit dated compared to some of the amazing tools I use to help manage my clients PPC campaigns like Opteo. It doesn't look very modern and it's not 100% intuitive either. But after a little bit of time and fiddling around (1-2 hours) I understood everything perfectly and was creating amazing looking reports for clients.

    Alternatives Considered

    AgencyAnalytics

    Reasons for Switching to Swydo

    Actually I use both right now, I use Agency Analytics for SEO campaign reporting. But I chose Swydo over Agency Analytics for PPC reporting because it's cheaper and easier to customize.
    Gemma
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11-50 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    Unparalleled Service & Software

    Reviewed on 2021-01-21

    The support team is on hand via email, live chat, and even LinkedIn to help whenever we find an...

    The support team is on hand via email, live chat, and even LinkedIn to help whenever we find an issue.

    Pros

    Super easy reporting dashboards for our clients. Saves days of time each month in client and account manager contact.

    Cons

    It could be made more visual. Facebook / Google Ad Previews arent the best.

    Alternatives Considered

    ReportGarden and TapClicks

    Reasons for Choosing Swydo

    The reports were dull and did not give a clear view of performance. They were customisable and did not add value to the work we do. Swydo reports and dashboards are easy to set up and include everything the clients need.

    Switched From

    AgencyAnalytics

    Reasons for Switching to Swydo

    Too expensive and complicated set up
    Raúl
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11-50 Employees
    • Used Weekly for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 7.0 /10

    Good multiple client reporting

    Reviewed on 2022-06-25

    Pros

    The best thing is the different connections with the different platforms that allow us to capture data in a very visual way

    Cons

    I think it is less versatile than other options on the market and takes longer to update

    Alternatives Considered

    Google Analytics 360 and Octoboard for Agencies

    Switched From

    Jira and Power BI Connector for Jira
    Jonni
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 2-10 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 0.0 /10

    Almost non existent customer support

    Reviewed on 2021-11-01

    Pros

    The software is nice whilst it works. The widgets that are coded well and display correct information are useful.

    Cons

    The customer support is awful and when things stop working, this can mean months waiting for updates on problems you have highlighted. There were various times that data was not displaying accurately in certain widgets and when speaking to customer support, they would log a case but nothing would ever change. This meant that we were waiting for 6 months+ for a small change to the KPI dashboard to mean that KPIs displayed were accurate. I had to chase and chase this, never being updated and with CS always blaming Google API updates. Overall, the level of customer service just did not reflect the increased pricing and we made the decision to leave.

    Alternatives Considered

    Supermetrics
    Johannes
    Overall rating
    • Industry: Venture Capital & Private Equity
    • Company size: 2-10 Employees
    • Used Weekly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    Best reporting software on the market

    Reviewed on 2021-01-21

    Everything perfect: They helped us in every stage of the setup and even improved their software...

    Everything perfect: They helped us in every stage of the setup and even improved their software based on some requests we had.

    Pros

    Swydo provides outstanding customer support (which is not needed because of the easy setup and the nice user interface). It gives us a leverage when reporting to clients – the reports look high professional (even though they are automatized) and can be sent automatically via email.

    Cons

    Right now, we just miss the feature of having the data in a nice dashboard for live reporting, so we use a second software here to show it on a TV screen.

    Alternatives Considered

    Octoboard for Agencies, Raven Tools and Semrush

    Reasons for Choosing Swydo

    Tested the software and never had any issues. Everyone was happy.

    Switched From

    Raven Tools

    Reasons for Switching to Swydo

    Pricing, Features, Support, Look & Feel overall
    Showing 5 reviews of 60 Read all reviews

    Swydo FAQs

    Below are some frequently asked questions for Swydo.

    Swydo offers the following pricing plans:

    14-day free trial, no credit card required. Swydo’s monthly base fee starts at $39 and offers unlimited users, clients and dashboards, plus access to all Swydo features.

    Swydo has the following typical customers:

    Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

    Swydo supports the following languages:

    Danish, Dutch, English, Finnish, German, Italian, Polish, Portuguese, Spanish, Swedish

    Swydo supports the following devices:

    Swydo integrates with the following applications:

    AdRoll, Enhanced Reporting for Google My Business, Google Ads, Google Analytics 360, Google Sheets, HubSpot Marketing Hub, Instagram, LinkedIn for Business, Mailchimp, Meta for Business, Pingdom, Pinterest, Site Search 360, Twitter

    Swydo offers the following support options:

    Email/Help Desk, Knowledge Base Software, Phone Support, Chat

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