ActiveDEMAND

An integrated marketing solution for marketers & agencies

About ActiveDEMAND

ActiveDEMAND is a complete integrated platform for marketing automation designed with marketing agencies in mind. ActiveDEMAND consolidates key online marketing tools into a single application. The subscription model is based on the total number of contacts, not the number users. This means agencies can create an unlimited number of sub-accounts for all their clients, each with their individual branding and reporting.

ActiveDEMAND users can manage all of their clients’ campaigns, marketing efforts and track key metrics based on website traffic, engagement conversions and leads. ActiveDEMAND allows whitelabeling so the agency’s brand remains up front and visible in all client communications. The integrated platform provides customizable landing pages and email templates, contact list management with segmentation, dynamic fields for personalized email messages and social media tools. Agencies are able to customize follow up emails and auto-responders and the system provides an easy-to-use drag-and-drop interface to create tailored monthly reports.

Other integrated features include; call tracking for better campaign performance metrics, real-time personalization to create individual user experiences and more.

Pricing starting from:

N/A

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to ActiveDEMAND

Key benefits of ActiveDEMAND

  • ActiveDEMAND gives marketers and marketing agencies all the tools they need in one platform; email, social, call tracking, real-time personalization, reporting and more.

  • ActiveDEMAND allows whitelabeling so the agency’s brand remains up front and visible in all client communications.

  • Designed with digital agencies in mind, the integrated platform includes client management features like sub-account management, whitelabeling and the ability to clone campaign efforts across accounts.

  • Marketers, agencies and businesses can supercharge their marketing efforts through streamlined campaign management, campaign recipes and attribution reporting while integrating with many other business, sales and marketing applications.

  • Devices

    Business size

    S M L

    Markets

    Austria, Australia, Belgium, Canada, Switzerland, Germany, Denmark, Finland, France, United Kingdom, Ireland, Iceland, Norway, New Zealand, Puerto Rico, Sweden, United States

    Supported Languages

    Danish, Dutch, English, Finnish, French, German, Portuguese, Spanish, Swedish

    Pricing starting from:

    N/A

    • Free Version
    • Free Trial
    • Subscription

    Top 5 alternatives to ActiveDEMAND

    Images

    ActiveDEMAND Software - Call Tracking
    ActiveDEMAND Software - Campaign Management
    ActiveDEMAND Software - Dynamic Content Blocks and Pop-ups
    ActiveDEMAND Software - Workflow Editor
    ActiveDEMAND Software - Predictive Marketing Capabilities
    ActiveDEMAND Software - Custom Dashboards and Reports
    ActiveDEMAND Software - Social Media Management
    View 8 more
    ActiveDEMAND Software - Call Tracking ActiveDEMAND Software - Campaign Management ActiveDEMAND Software - Dynamic Content Blocks and Pop-ups ActiveDEMAND Software - Workflow Editor ActiveDEMAND Software - Predictive Marketing Capabilities ActiveDEMAND Software - Custom Dashboards and Reports ActiveDEMAND Software - Social Media Management

    Features

    Total features of ActiveDEMAND: 156

    • AB Testing
    • API
    • Access Controls/Permissions
    • Activity Dashboard
    • Activity Tracking
    • Ad hoc Reporting
    • Alerts/Notifications
    • Analytics/ROI Tracking
    • Archiving & Retention
    • Attribution Modeling
    • Audience Targeting
    • Audit Trail
    • Auto-Dialer
    • Auto-Responders
    • Behavior Tracking
    • CAN SPAM Compliance
    • CRM Software
    • Calendar Management
    • Call Disposition
    • Call List Management
    • Call Monitoring
    • Call Recording Software
    • Call Reporting
    • Call Routing
    • Call Tracking Metrics
    • Call Tracking Software
    • Call Transcription
    • Caller ID
    • Campaign Analytics
    • Campaign Management Software
    • Campaign Personalization
    • Campaign Planning
    • Campaign Scheduling
    • Campaign Segmentation
    • Campaign Tracking
    • Channel Attribution
    • Chat/Messaging
    • Click Tracking
    • Compliance Management
    • Computer Telephony Integration
    • Configurable Workflow
    • Consent Management
    • Contact Database
    • Contact Management Software
    • Content Management System (CMS) Software
    • Conversion Rate Optimization
    • Conversion Tracking
    • Cross Channel Attribution
    • Customer Activity Tracking
    • Customer Database
    • Customer Journey Mapping
    • Customer Segmentation
    • Customer Surveys
    • Customizable Branding
    • Customizable CTAs
    • Customizable Fields
    • Customizable Forms
    • Customizable Reports
    • Customizable Templates
    • Customization
    • Dashboard Creation
    • Dashboard Software
    • Data Extraction Software
    • Data Import/Export
    • Data Synchronization
    • Data Visualization Software
    • Drag & Drop
    • Drip Campaigns
    • Dynamic Content
    • Email Campaign Management
    • Email Distribution
    • Email Management Software
    • Email Marketing Software
    • Email Templates
    • Email Tracking Software
    • Engagement Tracking
    • Event Triggered Actions
    • Forms Management
    • Historical Reporting
    • IVR / Voice Recognition
    • Image Library
    • Interaction Tracking
    • Keyword Tracking
    • Landing Pages/Web Forms
    • Lead Capture Software
    • Lead Database Integration
    • Lead Distribution
    • Lead Engagement
    • Lead Generation Software
    • Lead Management Software
    • Lead Notifications
    • Lead Nurturing Software
    • Lead Qualification
    • Lead Segmentation
    • Lead Verification/Validation
    • List Management
    • Mailing List Management
    • Marketing Automation Software
    • Marketing Calendar
    • Mobile Access
    • Mobile Optimized Emails
    • Monitoring
    • Multi-Campaign
    • Multi-Channel Communication
    • Multi-Channel Management
    • Multi-Channel Marketing
    • Multi-Language
    • Multi-Touch Attribution
    • Multiple User Accounts
    • Multivariate Testing
    • Online Forms
    • PIA / DPIA
    • Performance Metrics
    • Personalization Software
    • Pipeline Management
    • Predictive Analytics Software
    • Progress Tracking
    • Prospecting Tools
    • Real Time Analytics
    • Real Time Data
    • Real Time Monitoring
    • Real Time Notifications
    • Real Time Reporting
    • Reminders
    • Reporting & Statistics
    • Reporting/Analytics
    • Role-Based Permissions
    • SMS Marketing
    • Sales Analytics
    • Sales Reports
    • Search Marketing
    • Search/Filter
    • Secure Data Storage
    • Segmentation
    • Sensitive Data Identification
    • Social Marketing
    • Social Media Integration
    • Social Media Monitoring Software
    • Social Promotion
    • Spam Blocker
    • Subscriber Management
    • Subscription Management Software
    • Surveys & Feedback
    • Tagging
    • Target Account Identification
    • Task Management Software
    • Template Management
    • Third Party Integrations
    • Visitor Tracking
    • Visual Analytics
    • Voice Mail
    • WYSIWYG Editor
    • Web Forms
    • Website Analytics
    • Website Visitor Tracking
    • Workflow Management Software

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    Reviews

    Overall rating

    4.2 /5
    (72)
    Value for Money
    4.1/5
    Features
    4.2/5
    Ease of Use
    3.6/5
    Customer Support Software
    4.5/5

    Already have ActiveDEMAND?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 72
    Tim H. Tim H.
    Overall rating
    • Industry: Food & Beverages
    • Company size: 2-10 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    ActiveDEMAND - A hidden gem

    Reviewed on 2018-11-01

    We needed a flexible solution for marketing automation that didn't break the bank. ActiveDEMAND was...

    We needed a flexible solution for marketing automation that didn't break the bank. ActiveDEMAND was perfect. It was especially suited to integrate with our sales CRM (Pipedrive).

    Pros

    ActiveDEMAND is an incredibly flexible solution that can be used in a variety of applications. Their support is top notch and they will help you with anything.

    Cons

    The user interface is a bit clunky and slow. The templates are not designed in very modern fashion and require a lot of editing.

    Response from ActiveDEMAND

    Hi Tim,
    Thanks for taking the time to review ActiveDEMAND and for the positive comments. We appreciate the constructive criticism as well, regarding our platform and consider all feedback as we work to improve the software and our user's experience with it.
    Thanks again!
    The ActiveDEMAND Crew

    Christina S. Christina S.
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 2-10 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 7.0 /10

    Active Demand from an Agency Perspective

    Reviewed on 2020-08-19

    Overall I have been very pleased with the platform. The chat function is very helpful and I almost...

    Overall I have been very pleased with the platform. The chat function is very helpful and I almost always get an immediate response and help resolving the issues that I have. With any playform there are "gotchas" that come to light after you get in to it more intently, and I have encountered those with Active Demand, like the incredibly slow load times when cloning elements, and certain clunky parts of the interface, but my overall experience with both the software and the customer service has been positive.

    Pros

    The capabilities that I appreciate most on Active Demand are the list filterting email developer/editor. I appreciate the amount of criteria that you can filter your lists by, giving the ability to add or remove contacts to your lists seamlessly and easily.
    The email developer is easy to use, aside from a few small glitches.

    Cons

    My least favorite thing about the platform is the amount of time reporting takes to propegate. I can't see real-time performance from email campaigns, at best I can see data after 24 hours or so, but if you like mo monitor your campaigns more closely, this will fall short.

    Response from ActiveDEMAND

    Hi Christina,
    Thank you for taking a moment to give us a review. We appreciate all feedback as it helps us improve our software. We are sorry to hear you are having some issues - specifically with real-time reporting. We do have real-time dashboard widgets for email campaigns and we encourage chatting with our support team to answer questions about how to set it up - they are super friendly and helpful. Thank you again for your comments!

    Jeff H. Jeff H.
    Overall rating
    • Industry: Computer Software
    • Company size: 11-50 Employees
    • Used Weekly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 4.0 /10

    Might be great software, but...

    Reviewed on 2018-11-01

    Pros

    It provides us with email marketing analytics and helps us understand contact rating in our engagement model.

    Cons

    I'm not an Admin of this system. I'm just a user. We have it hooked up to our CRM, which is where I spend most of my time. My opinion is that this might be great software for someone who is an admin trying to track analytics for a big company, but we are small and when we hooked this thing up to our CRM, there were a number of things that were either over-looked by the ActiveDemand Implementation Consulting team or my company cheaped out and didn't want to spend the necessary money that was required to make this thing work right... so, in the end, it's screwed up a bunch of my CRM data and I've been spending a bunch of time stumbling across bad data and duplicates then need to be removed, merged, including contacts who get re-mapped to other account owners or even the wrong account! Additionally, there are a ton of meaningless data entries now gumming up the running history in my CRM so that it's near impossible for me to find my last meeting notes... It's been a mess, so we had to delete a bunch of those system automated data entry notes in the CRM history, as well, and then turned off ALL live connection to CRM and do a simple "Post to CRM" from ActiveDemand and I'm a happy camper, again.

    Also, the Chrome extension runs too much interference on my processor when I am doing other research or hitting other web sites. Caching like crazy until I turned off the extension.

    Response from ActiveDEMAND

    Hi Jeff,
    Thank you for the honest feedback. One of the main reasons people choose ActiveDEMAND is our deep integration with CRMs. There is a lot of information that can pass between ActiveDEMAND and the CRM and back again, thus it does require planning to ensure the integration is meeting the business requirements. Turning everything on and pushing everything ActiveDEMAND has into the CRM is technically possible, but not recommended. Sales people need information, not data. Most people are not used to having the capability of driving so much information into the CRM (like we provide) ... someone thought it would be useful to get EVERYTHING into the CRM (like ice cream, a little is great, a lot must be AWESOME!) which caused your early issues. We do not charge for CRM integration services, our consultants are always available to review an integration. Please take advantage of our exceptional support staff, we are here to help.
    The ActiveDEMAND team.

    Victor M. Victor M.
    Overall rating
    • Industry: Information Technology & Services
    • Company size: 11-50 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    Everything I need to run the company and more

    Reviewed on 2020-08-19

    I needed to decomission Pardot, and merge several other application and acquire new functionality...

    I needed to decomission Pardot, and merge several other application and acquire new functionality to be responsive to our needs. Support was fantastic and got me running very fast.

    Pros

    It is feature-packed and covers all my needs from Marketing Automation, Lead conversion, Account-Based Marketing. Power dialer, Social, and much more I have to yet implemented.

    Cons

    Workflow designer can be a slow on on very large workflows.

    Alternatives Considered

    Marketo Engage, Outreach and HubSpot Marketing Hub

    Reasons for Choosing ActiveDEMAND

    Cost and speed of deploying new campaigns. I needed dedicated Pardot expertise.

    Switched From

    Pardot

    Reasons for Switching to ActiveDEMAND

    A complete integrated suite, great buying experience, lower cost, large library of OOTB integrations, confidence it can scale with our needs.

    Response from ActiveDEMAND

    Hi Victor. Thank you for your positive comments. We are very happy to hear that ActiveDEMAND is meeting your needs and expectations. And we are making improvements all the time - the speed of the platform being a particular focus - and we have recently improved the speed of our workflows. We hope you notice the change. Thanks again!

    Verified Reviewer
    Overall rating
    • Industry: Food & Beverages
    • Company size: 51-200 Employees
    • Used Weekly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 7.0 /10

    My Experience with Active Demand

    Reviewed on 2020-08-19

    Overall experience has been positive. I like that it integrates with our CRM for distributing leads...

    Overall experience has been positive. I like that it integrates with our CRM for distributing leads and I find the email/campaign builder easy to use.

    Pros

    The support has been great, I love the ability to chat with experts whenever i'm having an issue and the response is prompt and the advice usually solves my issue. I like the reporting tools and that new features are constantly being updated/added.

    Cons

    I don't like that I can't use the workflow editor on my current subscription and don't really need the upgraded version for how we use the software. Also, it seems to take a long time to load pages.

    Alternatives Considered

    HubSpot Marketing Hub

    Switched From

    Pardot

    Reasons for Switching to ActiveDEMAND

    I like that ActiveDemand is locally based/operated. Important when needing support.
    Showing 5 reviews of 72 Read all reviews

    ActiveDEMAND FAQs

    Below are some frequently asked questions for ActiveDEMAND.

    ActiveDEMAND offers the following pricing plans:

    • Starting from:
    • Pricing model: Free Version, Subscription
    • Free Trial: Available

    Pricing starts at: Call Tracker: $0 monthly Email Marketer: $15 monthly Small Business Marketer: $69 monthly Corporate Marketer: $199 monthly Price is only based on registered telephone numbers and usage. There is no monthly subscription required to have an account.

    ActiveDEMAND has the following typical customers:

    2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001+

    ActiveDEMAND supports the following languages:

    Danish, Dutch, English, Finnish, French, German, Portuguese, Spanish, Swedish

    ActiveDEMAND supports the following devices:

    ActiveDEMAND integrates with the following applications:

    1CRM, AWeber, Accelo, Act!, AdRoll, Agile CRM, AllClients, Apptivo, Autopilot, Basecamp, Batchbook, BigCommerce, BigContacts, Bitrix24, Capsule, Cin7, Clarabridge, Clearbit, CompanyHub, ConnectWise Manage, Contactually, Copper, Creatio CRM, Crisp, ERPNext, Efficy CRM, Enquire CRM, Eventbrite, Facebook for Business, Freshdesk, Freshsales, FullContact, Gmail, GoToMeeting, GoToMeeting, GoToWebinar, GoToWebinar, Google Ads, Google Analytics, Google Calendar, Gravity Forms, Highrise, Hootsuite, Insightly, Integromat, LeadBoxer, LeadsBridge, Less Annoying CRM, LinkedIn for Business, LiveChat, Livestorm, Magento Commerce, Mautic, Microsoft Dynamic 365 - CRM - JourneyTEAM (Reseller), Nimble, Nutshell, Olark, Operations Hub, PayPal, Pipedrive, Pipeline, PrestaShop, Proposify, QuickBooks Online Advanced, Reply, Salesforce Sales Cloud, Sherpa CRM, Shopify, Slack, Stripe, Stripe Billing, SugarCRM, SurveyMonkey, Ticket Tailor, Trello, Twitter, Typeform, Unbounce, Universe, Uploadcare, Wishpond, Wistia, WooCommerce, WordPress, Xero, Zapier, Zendesk, Zoho Books, Zoho CRM, Zoom Meetings, amoCRM, dotloop, noCRM.io, signNow

    ActiveDEMAND offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat

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