---
description: Detailed reviews on Prezly based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Prezly with similar products.
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title: Prezly Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Public Relations Software](/directory/311/public-relations/software) > [Prezly](/software/101855/prezly)

# Prezly

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> Grow your media reach without cold pitching.&#10;&#10;With Prezly you can publish press releases online, and send them directly to journalists.&#10;&#10;Made for comms teams who want to save hours on PR outreach and take ownership of their owned content for brand AI visibility.
> 
> Verdict: Rated **4.7/5** by 67 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Prezly

• Targeted Pitching \&amp; Email Campaigns: Create multimedia pitches and distribution campaigns using a native visual editor. Embed high-resolution assets, schedule distribution times, and set embargoes without overcrowding recipient inboxes or relying on mass cold pitching.&#10;&#10;• Curated Media Lists: Access curated, targeted media databases alongside existing contacts to find relevant journalists, media outlets, and industry contacts for outreach campaigns.&#10;&#10;• Relationship-Driven PR CRM: Built specifically for comms teams rather than sales reps, the dedicated PR CRM tracks engagement history across a single timeline. Instantly review sent pitches, email opens, replies, team notes, and logged coverage to maintain authentic media relationships.&#10;&#10;• Dynamic Contact Segmentation: Use tags and filters to build organized contact lists, ensuring pitch campaigns are directed only to relevant journalists and outlets.&#10;&#10;• Branded Online Newsrooms: Host multimedia stories, press releases, media kits, and brand assets in modern, searchable newsrooms. Newsrooms come search-ready, support over 30 languages, can be password-protected for confidential announcements, and embed seamlessly into existing websites.&#10;&#10;• Compounding Outbound \&amp; Inbound Visibility: Connect outbound email campaigns directly to online newsrooms. Every pitch drives contacts back to permanent brand assets that continue to attract organic media discovery long after outreach finishes.&#10;&#10;• AI \&amp; MCP Assistant Integration: Connect software workflows directly to AI tools via Model Context Protocol (MCP). Draft content, query CRM data, and execute comms workflows using connected AI assistants.&#10;&#10;• WYSIWYG Story Publishing: Publish rich stories without technical setup or developer support. Embed multimedia from external platforms, preview formatting in real time, and configure social sharing metadata in one editor.&#10;&#10;• Campaign Analytics \&amp; Insights: Track email delivery, open rates, and engagement metrics for every outreach campaign. Use interaction data to understand journalist preferences and refine future messaging.&#10;&#10;• Coverage Tracking \&amp; Logging: Link earned coverage directly to specific campaigns and contact profiles. Streamline reporting while keeping an accurate record of past coverage to inform future pitching strategies.&#10;&#10;• Domain Verification \&amp; Deliverability: Built-in domain authentication tools and list management practices keep outreach out of spam folders and preserve sender reputation.&#10;&#10;• Multi-User Team Collaboration: Work together across shared contact databases and campaign drafts. Maintain clear visibility into team interactions with contacts and assign granular permissions down to individual newsrooms.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 67 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support Software | 4.9/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Prezly
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$100.00
- **Pricing model**: Per User (Free Trial)
- **Pricing Details**: Get 20% off on annual subscriptions. Check out prezly.com/pricing for more information.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop)
- **Supported Languages**: Afrikaans, Arabic, Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hebrew, Hindi, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Latvian, Lithuanian, Maltese, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian, Urdu, Vietnamese
- **Available Countries**: Australia, Austria, Belgium, Brazil, Canada, China, Denmark, Finland, France, Germany, Hong Kong SAR China, India, Ireland, Israel, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand and 9 more

## Features

- API
- Activity Tracking
- Auto Update
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Clippings Management
- Communication Management
- Contact Management Software
- Content Library
- Data Import/Export
- Digital Asset Management Software
- Direct Mail Management
- Email Distribution
- Media Monitoring
- Monitoring
- Multi-Channel Distribution
- Multi-Channel Marketing
- Press Monitoring
- Press Release Builder

## Integrations (12 total)

- Airtable
- Google Alerts
- Google Analytics 360
- Google Docs
- Google Sheets
- IFTTT
- Lumen by Talkwalker
- Meltwater
- Microsoft Excel
- Plausible Analytics
- Segment
- Zapier

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Public Relations Software](https://www.getapp.ca/directory/311/public-relations/software)

## Alternatives

1. [MediaHQ](https://www.getapp.ca/software/2069187/mediahq) — 4.6/5 (82 reviews)
2. [Brand24](https://www.getapp.ca/software/101485/brand24) — 4.7/5 (256 reviews)
3. [Cision](https://www.getapp.ca/software/100653/cision) — 3.8/5 (89 reviews)
4. [Wiztrust](https://www.getapp.ca/software/110295/wiztopic) — 4.7/5 (27 reviews)
5. [Smart.pr](https://www.getapp.ca/software/2054385/smart-pr) — 4.7/5 (3 reviews)

## Reviews

### "Prezly user 5+ years" — 5.0/5

> **Victoria** | *November 15, 2022* | Entertainment | Recommendation rating: 10.0/10
> 
> **Pros**: What I like most about Prezly is its user interface, which is really user friendly. I also like the structure, for instance, you can see clearly the split between Contacts - Stories - Campaigns - Coverage sections, and you know exactly what you are supposed to do in each section. Populating the contacts is straightforward. Building press releases also takes minutes. One of the key benefits is Prezly's support team. You can just use the live chat option and somebody will always be there to respond your question and help.
> 
> **Cons**: The only thing I would suggest to the Prezly team is to maybe experiment a bit less with the press release builder function ;) some of the updates are really good and some of the layout changes I feel are unnecessary. As they say, if something isn't broken why to fix it? :)
> 
> Very positive, would definitely recommend the software to others.

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### "Amazing CRM Platform" — 5.0/5

> **Ama** | *October 2, 2024* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: It is very easy to use and the CRM combined with the newsroom function is invaluable
> 
> **Cons**: It can take some time to upload a large amount of contacts
> 
> We've been using prezly for years and it is a tool I would recommend wholeheartedly

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### "Good starter software" — 4.0/5

> **Lydia** | *May 28, 2020* | Insurance Software | Recommendation rating: 7.0/10
> 
> **Pros**: easy to use\! you can synchronise it with your email account. Nice to have an overview of opening rates and reply rate. Easy to import and export excel sheets with journalist details, easy option to filter and create segments
> 
> **Cons**: Attachments don't look great in emails, it is difficult to insert smaller pictures or logo of company. Also, the analysis ans monitoring of campaigns could be better and illustrated visually
> 
> Good solution that has all the must-have functions that a PR database needs. Would be great if you could also search for journalists

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### "Prezly lightens my load" — 5.0/5

> **Angela** | *July 8, 2021* | Nonprofit Organization Management | Recommendation rating: 10.0/10
> 
> **Pros**: I use various features on Prezly but of these, the most impactful ones are the media tags, email campaigns and emailer open rate reports. Gone are the days when I would have to pitch to each and every journalist on my contact list via email. Prezly has lightened my load by creating tags that I use to send timely, relevant content to very specific journalists interested in a particular subject rather than spraying and praying the content will be used. Prezly has also helped to send bigger multimedia files at once including videos, audio, photographs, press releases, or graphics without worrying about the size of the file. You cannot do this with emails, hence Prezly has come in handy. To add a cherry on top, Prezly gives reports on how an email campaign was received by the recipients. This helps me follow up with journalists who will have opened the campaign with much confidence and ask if they will publish the content or if they are interested in getting more information or doing interviews.
> 
> **Cons**: I have not personally worked with segments much, so it's one area I would love to try out at some stage. I have also often asked if there is a way Prezly can have an all-in-one package where they also offer media monitoring for the emailers we send out in terms of the actual coverage from media outlets. The reason is that it becomes costly for us to then source out the media monitoring service to another company, but if Prezly can have this service as well that would be appreciated.
> 
> We are saving time by using Prezly, we are distributing huge files without worries of them bouncing back and we are easily targeting the right audience by using Prezly. &#10;We have used Prezly for more more than 3 years now and we are happy with the service as well as the support from the team.

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### "Amélioration future" — 5.0/5

> **Nathalie** | *August 19, 2022* | Public Relations & Communications | Recommendation rating: 9.0/10
> 
> **Pros**: I like the ease of use, everything is clearly visible to all my clients. I use it daily to update my contact list
> 
> **Cons**: in terms of layout, I would like a little more flexibility.&#10;for the contacts, the influencers, I would like to have more visibility on their profile and that is updated live

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## Links

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