About WooCommerce

Designed for small to large-scale online vendors, WooCommerce is an open-source eCommerce plugin for WordPress. The WooCommerce platform allows any WordPress user to set up a basic online store, completely free (additional plug-ins and customization modules are chargeable).

Users can sell anything from tangible items to music files to time and services. They can develop their own plugins to add new functionality to their online store or buy a pre-made plugin from the WooCommerce store.

Shipping cost and sales tax calculation for anywhere in the world is done automatically with WooCommerce. The WooCommerce store management interface allows users to manage their store on the go. Inventory updates and product management don't require any experience or knowledge of coding.


Key benefits of WooCommerce

  • Because WooCommerce is a self-hosted solution, you keep control of your own data and hold full ownership of all the information needed to run your online store.

  • WooCommerce has over 400 free and paid extensions for you to add to your store and increase its functionality.

  • Build your own databases for marketing campaigns and run 'coupon code' promotions through WooCommerce's integrations with a variety of extensions.

  • WooCommerce is built to integrate seamlessly with WordPress meaning users have access to the ever-growing WordPress ecosystem.

  • View incoming sales, reviews, stock levels and store performance from the backend, with WooCommerce reporting.

  • Integrate your store with MailChimp, Freshbooks, Xero, Amazon Web Services and more.

  • Images

    WooCommerce Software - The WooCommerce backend
    WooCommerce Software - WooCommerce automatically calculates sales tax
    WooCommerce Software - WooCommerce Storefront
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    WooCommerce Software - The WooCommerce backend
    WooCommerce Software - WooCommerce automatically calculates sales tax
    WooCommerce Software - WooCommerce Storefront

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    WooCommerce

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    Ease of Use

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    Reviews

    Overall rating

    4.6 /5
    (946)
    Value for Money
    4.6/5
    Features
    4.5/5
    Ease of Use
    4.3/5
    Customer Support Software
    4.0/5

    Already have WooCommerce?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 946
    Greice
    Greice
    Overall rating
    • Industry: Retail
    • Company size: 2–10 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 10.0 /10

    Light, stable and affordable

    Reviewed on 2021-04-15

    My experience with wordpress could not be better, it is light and can be easily run on cheaper...

    My experience with wordpress could not be better, it is light and can be easily run on cheaper hosting.

    Pros

    The best quality of wordpress in front of its opponents is really the huge community that makes us find plugins for practically everything we want to do, and even when we don't find it we can find someone who is willing to do it for an affordable price.

    Cons

    Plugins are constantly developing and can sometimes create some incompatibilities, which is normal, but the speed with which these problems are corrected is another strength of wordpress since all systems are subject to problems but quick solutions I find with wordpress.

    Alternatives Considered

    Shopify

    Reasons for Choosing WooCommerce

    Magento was very heavy and required too much hosting.

    Switched From

    Adobe Commerce

    Reasons for Switching to WooCommerce

    The number of plugins is much greater and so is the user community.
    Tim
    Overall rating
    • Industry: Internet
    • Company size: Self Employed
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 8.0 /10

    The most flexible ecommerce platform around

    Reviewed on 2023-10-30

    I'm a big fan of WooCommerce and use it for a number of client ecommerce stores.

    I'm a big fan of WooCommerce and use it for a number of client ecommerce stores.

    Pros

    WooCommerce is open source and built on top of Wordpress, so it is the easiest and most cost-effective way to add ecommerce to a Wordpress website. It is also incredibly flexible, with a huge number of plugins and code snippets that can extend and alter its fuctionality.

    Cons

    The user interface is a little dated compared to the likes of Shopify. It is still pretty simple to use, but it's interface does not feel as modern or look as clean as Shopify's platform.

    Alternatives Considered

    Magento BI, BigCommerce and Shopify

    Reasons for Switching to WooCommerce

    WooCommerce is more flexible than any alternative and can often be a more cost-effective solution compared to the hosted platforms like Shopify, where sometimes you need "apps" for relatively simple features.
    Kristi
    Overall rating
    • Industry: Retail
    • Company size: Self Employed
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support Software
    • Likelihood to recommend 3.0 /10

    Good— if you need to do subscriptions

    Reviewed on 2023-11-27

    Good. Could be better. Good end user experience usually, but buggy as heck.

    Good. Could be better. Good end user experience usually, but buggy as heck.

    Pros

    Integrations are great and the ability to do subscriptions was critical.

    Cons

    It wasn’t easy to set up. I ended up having to hire a consultant to assist me in getting everything set up, working and functional. Feel like I’m trouble shooting and having small bugs all the time. Plug ins often won’t auto update.

    Alternatives Considered

    Shopify

    Reasons for Choosing WooCommerce

    We needed to be able to do subscriptions!

    Switched From

    ManageWP and GoDaddy Website Builder
    Cynthia
    Overall rating
    • Industry: Financial Services Software
    • Company size: 1,001–5,000 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Ease of Use
    • Likelihood to recommend 9.0 /10

    Elevating E-Commerce Excellence with Seamless Integration

    Reviewed on 2024-01-07

    Our operations have become more efficient and error-free thanks to WooCommerce's user-friendly...

    Our operations have become more efficient and error-free thanks to WooCommerce's user-friendly inventory management and order tracking features.

    Pros

    The platform offers real-time insights into stock levels through its user-friendly inventory management features. Because of WooCommerce's versatility, we can sell a wide variety of goods to meet our different business needs, from tangible goods to digital downloads.

    Cons

    The visibility of our online store could be further improved by the platform's more powerful SEO features.

    Brent
    Overall rating
    • Industry: Design
    • Company size: Self Employed
    • Used Weekly for 2+ years
    • Review Source

    Overall rating

    • Ease of Use
    • Likelihood to recommend 9.0 /10

    Turn your Wordpress sites into stores with WooCommerce!

    Reviewed on 2023-09-28

    I used WooCommerce to set up my second e-commerce store. (https://www.fawnandmoose.com) The first...

    I used WooCommerce to set up my second e-commerce store. (https://www.fawnandmoose.com) The first one was done using Shopify which took a similar amount of time but was very frustrating. Woo worked great. A few days later, our website became a fully functioning store! We've since added a store to Instagram and Facebook connected to our site.

    Pros

    The tutorials and support make setting up your e-commerce store relatively easy. But don't just SKIP over the details. Take time. Read carefully and follow the steps exactly.

    Cons

    It can be complicated due to all that it does. You need to read instructions carefully and follow the steps exactly to avoid getting lost.

    Alternatives Considered

    Shopify

    Reasons for Switching to WooCommerce

    I had tried a dropship store with Shopify previosuly and found the interface a hassle. Shopify also employs its own unique code which is different than HTML/CSS. I chose WooCommerce because its made by bthe same company that makes WordPress and so I thought it'd be a more seamless experience and less likely to have incompatabilities.
    Showing 5 reviews of 946 Read all reviews

    WooCommerce FAQs

    Below are some frequently asked questions for WooCommerce.

    WooCommerce offers the following pricing plans:

    • Pricing model: Free Version
    • Free Trial: Available

    WooCommerce is free to download and use. Additional themes and plug-ins are charged for.

    WooCommerce has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200, 201–500

    WooCommerce supports the following languages:

    English

    WooCommerce supports the following devices:

    WooCommerce integrates with the following applications:

    Braintree, Brevo, Campaign Monitor by Marigold, Delivra, Google Analytics 360, HappyFox Chat, Klaviyo, LiveChat, MailerLite, Mautic, PayPal, ReferralCandy, Square Point of Sale, Stripe, WordPress

    WooCommerce offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base Software

    Related categories

    See all software categories found for WooCommerce.