About LeadMaster

LeadMaster has been providing affordable white-label web-based Sales force CRM and Lead Management solutions since 1998. The application features robust marketing automation features for campaign management, lead nurturing and email marketing.

LeadMaster’s multi-tier lead management makes it an ideal solution for companies with multiple sales channels. Sales leads can be passed via the web to all members of the sales and marketing team, including predefined channel partners, sales representatives & field sales managers. Lead tracking and reporting are available in real-time as sales representatives receive leads in the system.

LeadMaster customers include some of the world’s largest high tech, insurance, advertising and marketing agencies as well as many small business owners in real estate, mortgage, manufacturing, healthcare, education and call centers. LeadMaster integrates with a variety of telephony providers, which creates an instant virtual call center with integrated CRM. Integrate lead generation efforts by having website visitors, landing page submissions, email leads etc. flow directly into the LeadMaster lead management software in real time - automatically!

Track sales leads throughout the sales cycle from lead generation to closing the sale & beyond - to know what's working, who's selling and who's buying with the click of a mouse. Get sales & marketing working together. Enable field sales, inside sales, resellers, partners and call center agents to track leads and update client records to see measurable results. Private label the LeadMaster online lead tracking, sales management software & email marketing system and offer it as a value-add to extended business teams, including channel partners.

LeadMaster's Lead Management / SFA CRM / Lead Tracking / Lead Nurturing / Email Marketing software is an easy, comprehensive way to manage customers, prospects and forecasts. And it's fast to learn. In just one hour, teams will be fluent in the language of LeadMaster! Sales and marketing staff will be organized and productive like never before because they'll be sharing information like never before. Leads will be captured, tracked and followed up. Customers will notice the difference.

LeadMaster helps sales people get more done in less time with LeadMaster 'Click Action' buttons. These are user definable buttons that will do multiple actions with a single click of a mouse. For example, if a user routinely sends a thank you note with a white paper after an introductory phone call and then schedules a follow up call to discuss the paper the next week. Those activities can all be programmed with a single click of the mouse.

LeadMaster is three solutions in one - Email Marketing, Lead Management Software & SFA CRM with features like campaign management, Outlook integration and mobile access, workflow automation. LeadMaster is customizable for users and their industry. The field names, forms, dashboard charts and many other functions can be tailored to suit unique ways of doing business. With LeadMaster, users get feature-rich sales management software that is easy-to-use plus personal guidance from LeadMaster experts. LeadMaster Partners are with users from start to finish.

Pricing starting from:

US$0.00

  • Free Trial
  • Free
  • Subscription
View Pricing Plans

Key benefits of LeadMaster

  • Lead tracking and reporting are available in real-time as sales representatives receive leads in the system.
  • LeadMaster integrates with a variety of telephony providers, creating an instant virtual call center with integrated CRM.
  • Track sales leads throughout the sales cycle from lead generation to closing the sale & beyond - to know what's working, who's selling and who's buying with the click of a mouse
  • LeadMaster is three solutions in one - Email Marketing, Lead Management Software & SFA CRM with features like campaign management, Outlook integration and mobile access, workflow automation.
  • LeadMaster is customizable for users and their industry. The field names, forms, dashboard charts and many other functions can be tailored to suit the unique ways of doing business.

  • Devices

    Business size

    S M L

    Markets

    United States, Canada, United Kingdom, Australia, China, India

    Supported Languages

    Chinese (Simplified), English, Spanish

    Pricing starting from:

    US$0.00

    • Free Trial
    • Free
    • Subscription
    View Pricing Plans

    Images

    Access LeadMaster on any internet-enabled device
    Check key performance indicators
    Manage sales and marketing activity, plus customer relationships from a centralized platform
    Access company and contact information
    Search results by company
    View 6 more
    LeadMaster video
    LeadMaster video
    LeadMaster video
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    LeadMaster video
    LeadMaster video
    LeadMaster screenshot: Access LeadMaster on any internet-enabled device LeadMaster screenshot: Check key performance indicators LeadMaster screenshot: Manage sales and marketing activity, plus customer relationships from a centralized platform LeadMaster screenshot: Access company and contact information LeadMaster screenshot: Search results by company

    Features

    Total features of LeadMaster: 52

    • API
    • Access Control
    • Activity Tracking
    • Application Integration
    • Assignment Management
    • Business Intelligence
    • CRM Integration
    • Calendar Sync with Google
    • Campaign Management
    • Case Management
    • Charting
    • Chat
    • Client Management
    • Commission Management
    • Contact Management
    • Custom Fields
    • Custom Forms
    • Custom Landing Pages
    • Customizable Reporting
    • Data Visualization
    • Discount Management
    • Drip Marketing
    • Email Integration
    • Email Marketing Management
    • Email Templates
    • Forms Management
    • Help Desk Integration
    • Labeling
    • Lead Assignment
    • Lead Capture
    • Lead Distribution
    • Lead Management
    • Lead Scoring
    • Multi-Language
    • Opportunity Management
    • Performance Reports
    • Pipeline Management
    • Prioritizing
    • Progress Tracking
    • Prospecting Tools
    • Real Time Data
    • Receiving
    • Reporting & Statistics
    • Role-Based Permissions
    • Sales Analytics
    • Sales Forecasting
    • Sales Reporting
    • Search Functionality
    • Territory Management
    • Third Party Integration
    • Website Integration
    • Workflow Management

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    Reviews

    Overall rating

    4.1 /5
    (36)
    Value for Money
    4.1/5
    Features
    3.9/5
    Ease of Use
    3.9/5
    Customer Support
    4.2/5

    Already have LeadMaster?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 36
    Brian T.
    Overall rating
    • Review Source

    Overall rating

    • Ease of Use
    • Customer Support

    Reviewed on 2011-07-18

    Having struggled through two inadequate database and communications systems for my college, I was...

    Having struggled through two inadequate database and communications systems for my college, I was looking for a low-cost product that would give me a high degree of autonomy within the system and infuse our office with efficiency in managing our sales process. Running a college admissions office is similar to selling a widget, but there are enough differences that I needed to be able to customize this system in order for it to function in an educational environment. We hit a home run with Leadmaster.

    Having worked with more than five different databases in my career, I have found that Leadmaster matches or exceeds the efficiency of my previous experiences, while meeting all the needs and demands of communicating with my prospective students in this day and age. From texting to email to phone calls, I have been able to create a comprehensive communication system using Leadmaster.

    It goes one step beyond just being able to manage my data and communicate with my potential students. Leadmaster also has allowed me to better manage the work flow in our office. My staff know who they are responsible for recruiting, and what the exact procedure should be with each and every student. The system also allows us to essentially go paperless in our process, cutting back on all kinds of office missteps.

    Leadmaster is an intuitive system, which means that I have been able to design and use their tools with great ease. Better than any of that is that my staff, including those with little to no database background, have been able to contribute to its functionality for the office. Training was a snap, and each and every time I found myself in a pickle, the folks at Leadmaster have been fantastic in setting me straight.

    I anticipate that, a year from now, Leadmaster will have played a significant role in increasing our new student enrollment. I know this because we are going to, for the first time in years, be able to track all levels of marketing effectiveness and make those critical marketing decisions in a timely manner. I will be able, through the tools of Leadmaster, to project revenue for the first time in our college's history, and be able to share with our leadership exactly why and how a student enrolls at our institution.

    Leadmaster has its limitations in the sense that it is not a records management system, and any educational institution must understand this is a product designed for enrolling students, not tracking students through graduation. Leadmaster has allowed us to easily integrate the data from admissions to our institutional management system with great ease.

    Alexander N.
    Overall rating
    • Industry: Management Consulting
    • Review Source

    Overall rating

    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    All inclusive, inclusive, CRM tool. Powerfull automation & customizati

    Reviewed on 2014-07-30

    Pros

    Prior to subscribing to LeadMaster, I was on a trial period with Salesforce, Microsoft Dynamics, and Infusionsoft. In terms of an overall inclusive CRM, I rate the LeadMaster product the highest by far. While Salesforce is a multibillion dollar activity, they created a shell that can be used by other apps. The subscription fees to purchase the apps your business needs will set you through the rough, let alone the consulting fees and upfront costs you will need to get it to work. Furthermore, each industry is unique, and the chances of all your apps working in sync with each other is unlikely. With LeadMaster, you can purchase one single tool that you can use for all your data management, leads, and marketing. There is actually no point in marketing and generating leads without an effective CRM, and LeadMaster is the way to go.
    Moreover, the customer service is unbelievable. Late at night while working on a project, I e-mailed a rep with a concern and expected a response the next morning. She responded and stayed up late to ensure my concern was solved. She asked me to take a step-by-step video, which she watched and resolved the problem. With Salesforce, the people that sell you the product know very little about what they are selling and will simply send you template instructions and videos. As I stated before, each business is different, and each industry is different; you need automation and customization. With a small reasonable fee with LeadMaster, the setup will fit your business like a glove. Take my word for it, or try the demo yourself.
    Would I recommend this product? Of course!

    Cons

    I really have no prevailing concerns. Their customer service is always on top of any concerns I have. They tend to your business needs like I have never seen before.

    Verified Reviewer
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: 11-50 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 2.0 /10

    Too complicated

    Reviewed on 2018-10-03

    Dissatisfied to say the least!

    Dissatisfied to say the least!

    Pros

    Nothing to be honest. I have used it for a very long time and have never been able to truly be happy with it.

    Cons

    This CRM is too complicated. You have to use too many different outside tools/resources to get what you need out of it. You have to jump through hoops to function. Constant glitches that lose, remove or even delete things. Support isn't very supportive.

    Response from LeadMaster

    Hello,
    We are sorry they didn't have a good experience. We do try to make sure everyone is able to experience the benefits of using our product to the fullest extent and to help them grow their business.

    Scott M.
    Overall rating
    • Review Source

    Overall rating

    • Ease of Use
    • Customer Support

    Reviewed on 2011-08-05

    During my career as a sales manager and business owner, I've worked with about a half dozen...

    During my career as a sales manager and business owner, I've worked with about a half dozen different CRM systems, including Salesforce. I've encountered resistance from sales reps that wanted to remain steadfast in their old habits, I've encountered CRM providers that aren't as responsive "after" the sale, and I've had CRM systems that stalled progress and potential.

    Just over one year ago I contacted a former colleague and asked if there was anything "fresh" in the CRM world. He pointed me to Leadmaster, claiming that his clients loved it and found it to be the most functional CRM they had ever used. After taking a tour of the website and experiencing a demo with Tony, I was fascinated and eager to put the application into use for one of my clients.

    Well, I've now installed Leadmaster into three clients' platforms - a medical device company, a dental manufacturer and a biometric company. The nurturing/drip marketing, the emal tools and the reports features are outstanding. More important, the sales reps that are introduced to Leadmaster immediately witness the benefits of the "marketing tools on steroids" and embrace the entire process. Eventually, the rep recognizes that having Leadmaster at their side is the equivalent of hiring the best personal assistant one could find.

    Lastly, any CRM installation and build-out is going to require service. At Leadmaster I speak with the "exact" same customer service contact each and every time! They already understand my objectives, so I don't have to start each service issue by offering an entire history.

    I tend to judge things by measuring their ability to meet expectations. Leadmaster has exceeded every expectation I had, and erased some of the distaste I had from bad experiences with CRM providers in the past. Leadmaster - you restored my faith that YES, a business can truly deliver on its promises and make me a stronger company!

    Jenna G.
    Overall rating
    • Industry: Hospital & Health Care
    • Company size: 501-1,000 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 5.0 /10

    Cumbersome product

    Reviewed on 2019-12-16

    Once we diligently utilized the software, we were able to create reports that showed the...

    Once we diligently utilized the software, we were able to create reports that showed the effectiveness of our salespeople in each step of the sales process. Subsequently, we were able to get a clearer picture on where they needed coaching.

    Pros

    I liked all of the data that I could easily access. I liked that there were tons of reports and that I could create custom reports. I liked the ability to schedule actions and have the system automatically send reminders and/or emails.

    Cons

    The database didn't have great checks in place to prevent duplicate customers. Additionally, some of the data entry required entering the information more than once which caused the data entry to be somewhat cumbersome.

    Showing 5 reviews of 36 Read all reviews

    LeadMaster FAQs

    Below are some frequently asked questions for LeadMaster.

    LeadMaster offers the following pricing plans:

    • Starting from: US$0.00
    • Pricing model: Free, Subscription
    • Free Trial: Available

    Free 30 day trial. CRM-Xpress - $0 for up to 1,000 contacts Lead-Xpress $10/mo CRM-Xpress $15/mo for more than 1,000 contacts LeadMaster Professional $50/mo

    LeadMaster offers the following features:

    • 3rd party integration
    • Access control
    • Activity tracking
    • Administration panel
    • Application integration
    • Assignment management
    • Automated dispositions
    • Automated outbound calling
    • Automatic emails & text
    • Automatic lead distribution
    • Business intelligence
    • Business rules & workflow
    • CRM
    • CRM integration
    • Calendar reminders
    • Call center features
    • Campaign management
    • Case history
    • Case management
    • Chat
    • Client management
    • Cloud call center & click-to-call integration
    • Commissions management
    • Contact management
    • Custom fields
    • Custom forms
    • Customizable functionality
    • Customizable reporting
    • Customized call lists
    • Data mining
    • Data visualization
    • Date based workflow
    • Discounts management
    • Drip marketing
    • Email & calendar synchronization
    • Email bounce manager
    • Email history
    • Email integration
    • Email marketing
    • Email templates
    • Encrypted fields
    • Field call scripts
    • Flexible lead assignment
    • Forms management
    • Help desk integration
    • Hyperlinked forms
    • Individualized dashboards
    • Inline forms
    • Integrated with VOIP
    • Labeling
    • Landing pages
    • Lead age tracking
    • Lead analytics
    • Lead capture
    • Lead management
    • Lead scoring
    • Marketing automation
    • Mass emails
    • Message board
    • Milestone triggers
    • Mobile & tablet access
    • Multi-language
    • Multi-record update
    • Notes
    • One-click call list
    • Opportunity management
    • Performance reports
    • Pipeline management
    • Pipeline reports
    • Power search
    • Progress tracking
    • Prospecting tools
    • Real time data
    • Receiving
    • Reporting & statistics
    • Role permissions
    • Sales analytics
    • Sales forecasting
    • Sales management
    • Sales quotas
    • Sales team hierarchy
    • Sales team reports
    • Searchable forms
    • Smart queue prioritization
    • Territory management
    • User activity reports
    • Web integration

    LeadMaster has the following typical customers:

    Small Business, Large Enterprises, Public Administrations, Non Profit, Freelancers, Mid Size Business

    LeadMaster supports the following languages:

    Chinese (Simplified), English, Spanish

    LeadMaster supports the following devices:

    iPhone, iPad

    LeadMaster integrates with the following applications:

    Campaign Monitor, Constant Contact, HubSpot CRM, HubSpot Marketing Hub, Mailchimp, PieSync, Robly, Samepage, SharpSpring, eLuminate

    LeadMaster offers the following support options:

    Phone Support, Online Support

    Related categories

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