---
description: Detailed reviews on Adobe Campaign based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Adobe Campaign with similar products.
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title: Adobe Campaign Reviews, Prices & Ratings | GetApp Canada 2026
---

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# Adobe Campaign

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> Adobe Campaign is an enterprise-grade cross-channel marketing application that enables organizations to to orchestrate, launch, and measure personalized marketing campaigns for customer engagement.
> 
> Verdict: Rated **4.4/5** by 186 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Adobe Campaign

Centralized team collaboration and Mobile services - Adobe Campaign gives you a complete centralized management function that enables you to coordinate online marketing activities from various cloud platform all from one controlled dashboard. This Adobe Campaign dashboard works as a collaboration tool for internal communications and project management. &#10;&#10;Integrate online platforms and Analytics - Adobe Campaign links all your online marketing platforms by integrating the information feeds into Adobe Campaign graphs and charts so you can view, save and export your data for assessment. Adobe Campaign lets you create graphs, charts, spreadsheets and more with the option of email too. &#10;&#10;Search/display management and Asset management - Adobe Campaign gives you full detailed reports on your website and online marketing platforms results in search engine result pages. Easily store, manage, and publish content to all Adobe Campaign solutions from one central hub.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.4/5** | 186 Reviews |
| Ease of Use | 4.0/5 | Based on overall reviews |
| Customer Support Software | 4.0/5 | Based on overall reviews |
| Value for Money | 4.0/5 | Based on overall reviews |
| Features | 4.4/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Adobe
- **Founded**: 1982

## Commercial Context

- **Pricing model**:  (Free Trial)
- **Pricing Details**: Contact Adobe directly for pricing information.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- A/B Testing
- API
- Autoresponders
- CAN-SPAM Compliance
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Campaign Tracking
- Channel Management Software
- Client Management
- Collaboration Tools
- Contact Database
- Contact Management Software
- Content Management System (CMS) Software
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Surveys

## Integrations (8 total)

- ClickTale
- Email on Acid
- Invoca
- Litmus
- Oracle CRM On Demand
- Smartling
- Tableau
- XM for Strategy & Research

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- 24/7 (Live rep)
- Chat

## Category

- [Social Media Marketing Software](https://www.getapp.ca/directory/104/social-media/software)

## Related Categories

- [Social Media Marketing Software](https://www.getapp.ca/directory/104/social-media/software)
- [Campaign Management Software](https://www.getapp.ca/directory/304/campaign-management/software)
- [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software)
- [All-in-One Marketing Platform Software](https://www.getapp.ca/directory/310/online-marketing/software)
- [Marketing Analytics Software](https://www.getapp.ca/directory/602/marketing-analytics/software)

## Alternatives

1. [Sprinklr](https://www.getapp.ca/software/100180/sprinklr) — 4.3/5 (90 reviews)
2. [Vtiger CRM](https://www.getapp.ca/software/10283/vtiger-crm) — 4.3/5 (336 reviews)
3. [SalesNexus](https://www.getapp.ca/software/20398/salesnexus-crm-and-email-marketing) — 4.5/5 (64 reviews)
4. [Braze](https://www.getapp.ca/software/2052401/appboy) — 4.7/5 (168 reviews)
5. [Pipeliner CRM](https://www.getapp.ca/software/9929/pipeliner) — 4.6/5 (215 reviews)

## Reviews

### "An omnichannel marketing tool powered by Adobe AI" — 4.0/5

> **Nitya** | *June 8, 2022* | Information Technology & Services | Recommendation rating: 7.0/10
> 
> **Pros**: Using Adobe Campaign you can create omni channel campaign that are very effective in terms of user engagement and retention. Adobe Campaign allow us to analyze your data in an impressive and best way to segment the user data. With Adobe campaign we can automate the entire campaign life cycle.
> 
> **Cons**: We need proper training executing marketing campaign for the first time users. There are only limited numbers of pre built templates available in their library.

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### "Best Marketing product" — 5.0/5

> **Heather** | *March 10, 2021* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: This great product enables us to send email with advertisement of our products and services to our customers regularly. We are able to monitor our customers journey and heed to fulfil their needs.
> 
> **Cons**: I have never experienced any challenging situation from the performance of this platform since we deployed it in our organization.
> 
> I can happily say that I have had great moment from the time I started using this great product. It has led to faster growth of our company and empowered our marketing and sales team effectively.

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### "Great platform but many flows" — 3.0/5

> **Jonathan** | *April 22, 2018*
> 
> **Pros**: Adobe Campaign is a true development platform. For extremely custom solutions, it can be very powerful (provided the right hardware is chosen for on-premise solutions). The data model provides a lot of flexibility, which gives it a leg up on some of Campaign's direct competitors.
> 
> **Cons**: Lots of bugs, lack of proper documentation and tutorials makes it difficult for users to achieve the results we ultimately need to.

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### "Versatile and effective product" — 4.0/5

> **Lenee** | *August 28, 2019* | Mining & Metals | Recommendation rating: 9.0/10
> 
> **Pros**: Adobe Campaign is a set of solutions that help me to manage my company information and monitor the performance of my cross-channel campaigns from single platform. It has been the perfect tool that provides reliable services with advanced features.
> 
> **Cons**: Adobe campaign is providing amazing services and let us not face any issue. I really like the way it manages all the functions and develop them in efficient ways.
> 
> Adobe Campaign is a strong tool for modern digitalizes agencies and organizations that appreciate effective planning and management of email marketing campaigns. I would say it provides standard services.

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### "Powerful marketing tool with a few drawbacks." — 4.0/5

> **namrata** | *April 9, 2019* | Retail | Recommendation rating: 9.0/10
> 
> **Pros**: There are a lot of options to customise and personalise this to suit your needs. And once you have a good understanding of it you can create very powerful marketing campaigns relatively smoothly. The email delivery and tracking capabilities are excellent. Compare to a few other solutions we used prior to this, it is able to get past spam filters much more capably. It can also automatically analyse reports to get you better results. Lastly, Adobe support is pretty good. We have used multiple Adobe products in the past and never had issues with their support team.
> 
> **Cons**: The learning curve to get the most out of this is pretty sharp. If you plan on investing on this, be prepared to spend a few hours either going through resources online or talking to their support team to set things up properly.
> 
> It took a little more time to get it up and running than I would have preferred but once it was going, it gave me very respectable results. There are some caveats but overall this is a tool you should definitely consider.

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## Links

- [View on GetApp](https://www.getapp.ca/software/100539/adobe-campaign)

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| en | <https://www.getapp.com/marketing-software/a/adobe-campaign/> |
| en-AE | <https://www.getapp.ae/software/100539/adobe-campaign> |
| en-AU | <https://www.getapp.com.au/software/100539/adobe-campaign> |
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