---
description: Detailed reviews on Sprinklr based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Sprinklr with similar products.
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title: Sprinklr Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Software](/directory/104/social-media/software) > [Sprinklr](/software/100180/sprinklr)

# Sprinklr

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Next: [Next page](https://www.getapp.ca/software/100180/sprinklr?page=2)

> Sprinklr is the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), empowering brands to deliver extraordinary experiences at scale, across every customer touchpoint.
> 
> Verdict: Rated **4.3/5** by 91 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Sprinklr

Unified-CXM Platform: Consolidates disconnected tools, data, and channels onto one AI-native platform, unifying marketing, service, and CX teams for connected experiences at scale. &#10;&#10;Four AI-Native Product Suites: A single platform spanning Sprinklr Insights, Sprinklr Marketing, Sprinklr Social, and Sprinklr Service, all built on the same foundation. &#10;&#10;AI-Native Foundation: Purpose-built CX AI is seamlessly infused across every workflow, action, decision, and interaction, powering continuous innovation for customer-facing teams. &#10;&#10;Intelligence: Extract actionable intelligence from unstructured data across millions of online conversations to power informed decisions and meaningful action. &#10;&#10;Sprinklr Copilot: Automate workflows, surface insights, and get real-time conversational assistance across the entire Sprinklr platform. &#10;&#10;AI Agents: Deploy intelligent, industry-specific AI Agents to ensure consistent, compliant, high-quality experiences across every touchpoint. &#10;&#10;Workflows and Governance: Manage, route, assign, configure, and govern with ease across the platform to scale automation and drive team efficiency. &#10;&#10;Enterprise-Grade Scale: Extensive customizability and seamless integration with your existing tech stack, built to scale effortlessly as enterprise needs evolve. &#10;&#10;Human-AI Collaboration: Natively infuses specialized, generative, and agentic AI to work alongside teams, automating journeys and powering personalized interactions.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.3/5** | 91 Reviews |
| Ease of Use | 3.9/5 | Based on overall reviews |
| Customer Support Software | 4.1/5 | Based on overall reviews |
| Value for Money | 3.9/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Sprinklr
- **Founded**: 2007

## Commercial Context

- **Pricing model**: Other
- **Pricing Details**: Custom, quote-based pricing
- **Target Audience**: 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (On-Premise), Android (Mobile), iPhone (Mobile)
- **Supported Languages**: Arabic, Dutch, English, French, German, Italian, Japanese, Portuguese, Spanish
- **Available Countries**: Australia, Austria, Belgium, Canada, Denmark, France, Germany, Hungary, India, Italy, Jersey, Luxembourg, Monaco, Netherlands, Portugal, Qatar, Saudi Arabia, Singapore, South Africa, Spain and 5 more

## Features

- @mentions
- A/B Testing
- AI Copilot
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Planning
- Activity Tracking
- Activity/News Feed
- Advertising Management
- Advocate Management
- Alerts/Escalation
- Alerts/Notifications
- Approval Process Control
- Audience Engagement
- Audience Targeting
- Augmented Analytics
- Auto-Dialer
- Automated Publishing

## Integrations (55 total)

- AI Virtual Avatar
- Adjust
- Adobe Analytics
- Adobe Commerce
- Adobe Experience Manager
- AppsFlyer
- Aprimo Digital Asset Management
- BL.INK
- Bazaarvoice
- Beckon
- Bitly
- Bynder
- Canary
- Coveo Relevance Cloud
- Discourse

... and 40 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- 24/7 (Live rep)
- Chat

## Category

- [Social Media Marketing Software](https://www.getapp.ca/directory/104/social-media/software)

## Related Categories

- [Social Media Marketing Software](https://www.getapp.ca/directory/104/social-media/software)
- [Publishing and Subscriptions Software](https://www.getapp.ca/directory/162/publishing/software)
- [Content Marketing Software](https://www.getapp.ca/directory/607/content-marketing/software)
- [Social Media Management Tools](https://www.getapp.ca/directory/927/social-media-management/software)
- [Social Networking Software](https://www.getapp.ca/directory/105/social-networking/software)

## Alternatives

1. [HubSpot Marketing Hub](https://www.getapp.ca/software/20444/hubspot-marketing) — 4.5/5 (6254 reviews)
2. [Instagram](https://www.getapp.ca/software/107131/instagram) — 4.7/5 (5215 reviews)
3. [Snapchat for Business](https://www.getapp.ca/software/109331/snapchat) — 4.6/5 (1141 reviews)
4. [Zoho Social](https://www.getapp.ca/software/102087/zoho-social) — 4.7/5 (3470 reviews)
5. [monday.com AI Work Platform](https://www.getapp.ca/software/91734/monday-com) — 4.6/5 (6108 reviews)

## Reviews

### "Good but expensive" — 4.0/5

> **Hamza** | *August 9, 2019* | Furniture | Recommendation rating: 7.0/10
> 
> **Pros**: Before I start to work here in my current job, I had an online flower store. At that time I've used Sprinkle for managing my social media channels and it helped me so much. The ability to showing audience profile valuable. With this feature you're being able to see your customers diversity. The other features are really helpful and easy to use as well but my favorite is audience profile.
> 
> **Cons**: After I've used Sprinklr a couple of month, the price started to get not affordable for me. This is also related with the economic crisis in my country but it's pretty expensive by comparison with other tools though.

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### "The absolute tool for Social Media Management for megabrands & agencies" — 5.0/5

> **Verified Reviewer** | *October 1, 2024* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: Sprinklr is the best one-stop solution when it comes to social media management.
> 
> **Cons**: Although it has endless possibilities, it is very difficult to use if you don't receive proper training and/or onboarding.
> 
> Sprinklr has been cornerstone to our success in some of the most complicated projects of our company but has also been making our life easier in our day-to-day routine.

-----

### "Sprinklr" — 3.0/5

> **Verified Reviewer** | *April 30, 2021* | Music | Recommendation rating: 6.0/10
> 
> **Pros**: I like the research and insight features. It helps me understand my audience and come up easily with solutions.
> 
> **Cons**: Don't really like the social media manager interface, it's not intuitive. Customer service is also veeeery slow.
> 
> When used for social listening purposes, it's a good tool. Social media management, not the ideal one.

-----

### "Sprinklr is best for big brands" — 5.0/5

> **Verified Reviewer** | *May 5, 2022* | Hospitality | Recommendation rating: 10.0/10
> 
> **Pros**: This is the best SMMS product that I know of on the market, I have been in social professional for nearly 9 years. It's great for social listening insights, community management,  reporting, and publishing.
> 
> **Cons**: I wish there was an Airtable integration for those not in the Sprinklr environment. Because of the cost we can't have everyone in it .

-----

### "Sprinklr helps with engagement, listening, and reporting (to name a few)" — 4.0/5

> **Verified Reviewer** | *March 25, 2022* | Electrical/Electronic Manufacturing | Recommendation rating: 9.0/10
> 
> **Pros**: The Editorial Calendar comes in handy when I'm in charge of a large company's Twitter account. Using it, I'm able to plan outposts for the entire month. Because of the rapid pace of life, it's simple to predict how your day, week, or month will unfold. In addition, Sprinklr makes it simple to monitor your data. The cloning and sharing of posts across several platforms are a big plus for me. I've built up a dashboard to keep track of accounts that might be relevant to my industry. I can quickly plan retweets and respond to posts from this dashboard. Many other aspects about them appeal to me: Your images and videos will be organized in a way that will make it easy to find them when you need them. To reach your specific goals, you can create your boards.
> 
> **Cons**: The user interface is a bit disorganized. There could be room for improvement in the menu's organization, in my opinion. This was even though I'd previously used other similar sites. This one was very difficult for me to get used to. It's not as user-friendly as Hootsuite, for example. Having a search function available would be a great convenience for users, in my opinion. The process of discovering new features and tools takes a long time for me.
> 
> Thanks to this platform, it's easier for us to maintain track of our social media communications. There are other accounts and teams we can keep tabs on thanks to this tool. At the corporate level, this kind of high visibility is beneficial. The messages that work and those that can’t now be identified. Identifying which messages are effective and which are not is beneficial to our research. Using tools that help us analyze how people utilize our channels, we've been able to adjust our messaging strategy to better meet their needs.

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## Links

- [View on GetApp](https://www.getapp.ca/software/100180/sprinklr)

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| en | <https://www.getapp.com/marketing-software/a/sprinklr-platform/> |
| en-AE | <https://www.getapp.ae/software/100180/sprinklr> |
| en-AU | <https://www.getapp.com.au/software/100180/sprinklr> |
| en-CA | <https://www.getapp.ca/software/100180/sprinklr> |
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| es-MX | <https://www.getapp.com.mx/software/100180/sprinklr> |
| fr | <https://www.getapp.fr/software/100180/sprinklr> |
| fr-BE | <https://fr.getapp.be/software/100180/sprinklr> |
| fr-CA | <https://fr.getapp.ca/software/100180/sprinklr> |
| nl | <https://www.getapp.nl/software/100180/sprinklr> |
| nl-BE | <https://www.getapp.be/software/100180/sprinklr> |
| pt | <https://www.getapp.com.br/software/100180/sprinklr> |
| pt-PT | <https://www.getapp.pt/software/100180/sprinklr> |

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