Sprinklr

4.2 (85)
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Social media management, analytics & strategy planning.

About Sprinklr

Sprinklr's social CRM and social governance modules can be used to manage all your social profiles from one single platform. The Social Engagement product by Sprinklr can be used to monitor and respond to the high volume of conversations happening across multiple social media channels. Separate message traffic into queues and set workflows to route conversations to the right teams. Tag messages using custom macros and rules and view conversation threads.

Use Sprinklr's social listening insights to monitor competition, track audience engagement, and measure sentiment, moods, and market trends. Social publishing can be used to create, share and target content. The editorial calendar and organizational compliance and approval rules can be used to ensure consistent content and brand messaging. All your sourced and produced content can be protected using the social asset management module. Share and reuse successful content and identify the best performing content and content producers.

Sprinklr can be used to collaborate on social campaigns, from design to launch. Use reporting metrics from multiple channels to show the effectiveness of your content on ROI. You can also use Sprinklr to build social apps, as well as to monitor social activity from any mobile device, anywhere and anytime.


Key benefits of Sprinklr

- Sprinklr supports Twitter, Facebook, Snapchat, LinkedIn, Google+, YouTube, Instagram, Foursquare, Flickr, Slideshare, Tumblr, WordPress, Zendesk, Livechat, Bazaar Voice, Survey Monkey, Clarabridge, Sina Weibo, Tencent Weibo, Renren, and VK.

- Slice and dice drill-down queries that can be immediately saved and “injected” into conversation or reporting dashboards for subsequent examination.

- Use Sprinklr to track campaigns and conversions, optimize conatent placement and deployment.

- Build a 360 degree profile views of your customers over time and across hundreds of channels by integrating a Social CRM

- Build your own custom social apps and run A/B testing, as well as having access to a selection of ready-to-go apps. Schedule deployment and manage app versioning.


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Sprinklr Software - Campaign overview
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Sprinklr Software - Campaign overview
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Sprinklr Software - Content compliance approvals

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Reviews

Overall rating

4.2 /5
(85)
Value for Money
3.9/5
Features
4.3/5
Ease of Use
3.8/5
Customer Support Software
4.0/5

Already have Sprinklr?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 85
Courtney
Courtney
Overall rating
  • Industry: Entertainment
  • Company size: 1,001–5,000 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 7.0 /10

Great Options, Takes Time to Understand

Reviewed on 2019-12-03

My overall experience has been good. When I do get confused with implementation I’m able to find...

My overall experience has been good. When I do get confused with implementation I’m able to find answers online or ask for help through their support.

Pros

I like that this program allows you to create different captions based on what platform you are going to use. Unlike with other platforms for scheduling, I do not need to copy and paste. Instead, I can customize each caption while posting.

Cons

I found this platform a little harder to grasp at first. It has a lot of functionality, however, that functionality is a little overwhelming when first implementing the software.

Verified Reviewer
Overall rating
  • Industry: Hospitality
  • Company size: 501–1,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Sprinklr is best for big brands

Reviewed on 2022-05-05

Pros

This is the best SMMS product that I know of on the market, I have been in social professional for nearly 9 years. It's great for social listening insights, community management, reporting, and publishing.

Cons

I wish there was an Airtable integration for those not in the Sprinklr environment. Because of the cost we can't have everyone in it .

Verified Reviewer
Overall rating
  • Industry: Music
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

Sprinklr

Reviewed on 2021-04-30

When used for social listening purposes, it's a good tool. Social media management, not the ideal...

When used for social listening purposes, it's a good tool. Social media management, not the ideal one.

Pros

I like the research and insight features. It helps me understand my audience and come up easily with solutions.

Cons

Don't really like the social media manager interface, it's not intuitive. Customer service is also veeeery slow.

Verified Reviewer
Overall rating
  • Industry: Electrical/Electronic Manufacturing
  • Company size: 5,001–10,000 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 9.0 /10

Sprinklr helps with engagement, listening, and reporting (to name a few)

Reviewed on 2022-03-25

Thanks to this platform, it's easier for us to maintain track of our social media communications....

Thanks to this platform, it's easier for us to maintain track of our social media communications. There are other accounts and teams we can keep tabs on thanks to this tool. At the corporate level, this kind of high visibility is beneficial. The messages that work and those that can’t now be identified. Identifying which messages are effective and which are not is beneficial to our research. Using tools that help us analyze how people utilize our channels, we've been able to adjust our messaging strategy to better meet their needs.

Pros

The Editorial Calendar comes in handy when I'm in charge of a large company's Twitter account. Using it, I'm able to plan outposts for the entire month. Because of the rapid pace of life, it's simple to predict how your day, week, or month will unfold. In addition, Sprinklr makes it simple to monitor your data. The cloning and sharing of posts across several platforms are a big plus for me. I've built up a dashboard to keep track of accounts that might be relevant to my industry. I can quickly plan retweets and respond to posts from this dashboard. Many other aspects about them appeal to me: Your images and videos will be organized in a way that will make it easy to find them when you need them. To reach your specific goals, you can create your boards.

Cons

The user interface is a bit disorganized. There could be room for improvement in the menu's organization, in my opinion. This was even though I'd previously used other similar sites. This one was very difficult for me to get used to. It's not as user-friendly as Hootsuite, for example. Having a search function available would be a great convenience for users, in my opinion. The process of discovering new features and tools takes a long time for me.

Verified Reviewer
Overall rating
  • Industry: Apparel & Fashion
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support Software
  • Likelihood to recommend 10.0 /10

Streamlining Your Marketing Plan

Reviewed on 2022-02-21

As a result, the program's original concerns about rigorous reporting requirements and multi-channel...

As a result, the program's original concerns about rigorous reporting requirements and multi-channel marketing campaign analytics have been alleviated by the experience. Campaign attribution and return on investment analysis have been made much easier thanks to the tool's ease of use for myself and my colleagues.

Pros

Social media and marketing management are the primary functions of Sprinklr in our communications department. However, we do use it to communicate relevant information with other divisions of our organization. It includes a wide range of reporting options. Planning and rearranging our daily, weekly, and monthly routines have become automatic for us. Customer service is quick to answer our questions and aid us in solving any problems that may arise.

Cons

Platform APIs do not support some features, such as Instagram story videos. You may have to give up Sprinklr and use native apps in some cases because of this lack of support. It's not cheap to use Sprinklr if you're a big brand that needs to run a lot of listening queries.

Showing 5 reviews of 85 Read all reviews

Sprinklr FAQs

Below are some frequently asked questions for Sprinklr.

Sprinklr offers the following pricing plans:

  • Pricing model: Subscription
  • Free Trial: Available

Pricing is based on the type of plan. Sprinklr Social has 2 pricing plans 1. Sprinklr Social Self-Serve (Monthly and Annually) 2. Sprinklr Social Enterprise

Sprinklr has the following typical customers:

201–500, 501–1,000, 1,001–5,000

Sprinklr supports the following languages:

English, French, German, Portuguese, Spanish

Sprinklr supports the following devices:

Android (Mobile), iPhone (Mobile)

Sprinklr integrates with the following applications:

Adjust, Adobe Analytics, Adobe Commerce, Adobe Experience Manager, AppsFlyer, BL.INK, Bazaarvoice, Beckon, Bitly, Canary, Domo, FormAssembly, Google Analytics 360, Google Data Studio, Haptik, HubSpot Marketing Hub, Jive, Kochava, LinkedIn for Business, Mailchimp, Marketo Engage, Marketo Sales Connect, MediaValet, Meta for Business, Microsoft Power BI, Microsoft Power BI - BI - JourneyTEAM (Reseller), Oracle Eloqua Marketing Automation, Oracle Responsys, PowerReviews, SAP Service Cloud, Salesforce Service Cloud, Shopify, Snapchat, Stripe, Tableau, Trustpilot, Twitter/X, WordPress, Zendesk Suite

Sprinklr offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base Software, 24/7 (Live rep)

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