--- description: Detailed reviews on Twilio based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Twilio with similar products. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Twilio Reviews, Prices & Ratings | GetApp Canada 2026 --- Breadcrumb: [Home](/) > [VoIP Software](/directory/107/voip/software) > [Twilio](/software/90610/twilio-communications-platform) # Twilio Canonical: https://www.getapp.ca/software/90610/twilio-communications-platform Page: 1 / 22\ Next: [Next page](https://www.getapp.ca/software/90610/twilio-communications-platform?page=2) > Twilio offers an API for phone services enabling companies to make and receive phone calls and send and receive text messages. It allows programmers to integrate various communication methods and to use existing web development skills and codes to solve communication problems. > > Verdict: Rated **4.4/5** by 506 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Twilio Reach customers on their favorite channels with flexible APIs for SMS, WhatsApp, voice, and email, all powered by real-time data and AI. Personalize every interaction by unifying customer data into a single profile, making it easy to deliver meaningful experiences across your business. Launch new customer engagement solutions quickly, thanks to a platform designed for builders with transparent pricing and easy integration. Scale confidently with proven reliability, global connectivity, and trusted infrastructure that supports both startups and enterprises. Protect your users and fight fraud with built-in authentication and identity tools, keeping accounts secure while streamlining verification. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.4/5** | 506 Reviews | | Ease of Use | 4.1/5 | Based on overall reviews | | Customer Support Software | 4.0/5 | Based on overall reviews | | Value for Money | 4.2/5 | Based on overall reviews | | Features | 4.5/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Twilio - **Location**: San Francisco, US - **Founded**: 2008 ## Commercial Context - **Starting Price**: US$0.01 - **Pricing model**: Usage Based (Free version available) (Free Trial) - **Pricing Details**: Pricing to make calls starts at 2 Cents/minute. Pricing to receive calls starts at $1 monthly / phone number and 1 Cent per minute. - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Windows (On-Premise), Linux (On-Premise) - **Supported Languages**: Brazilian Portuguese, English, French, German, Japanese, Spanish - **Available Countries**: Argentina, Australia, Austria, Brazil, Canada, Chile, Colombia, France, Germany, Hong Kong SAR China, Ireland, Israel, Japan, Mexico, New Zealand, Singapore, Switzerland, Taiwan, United Kingdom, United States ## Features - 2-Way Messaging - API - Access Controls/Permissions - Alerts/Escalation - Alerts/Notifications - Analytics - Archiving & Retention - Audio/Video Conferencing - Automated Attendant - Automated Responses - Automated Routing - Automatic Call Distribution - Automatic Outbound Dialer - Blended Call Center - CRM Software - Call Center Management - Call Conferencing - Call Logging - Call Monitoring - Call Recording Software ## Integrations (7 total) - Freshdesk - Oracle Service - Salesforce Service Cloud - SugarCRM - Zapier - Zendesk Suite - Zoho CRM ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [VoIP Software](https://www.getapp.ca/directory/107/voip/software) ## Related Categories - [SMS Marketing Software](https://www.getapp.ca/directory/1291/sms-marketing/software) - [Customer Experience Software](https://www.getapp.ca/directory/601/customer-experience/software) - [VoIP Software](https://www.getapp.ca/directory/107/voip/software) - [Call Centre Software](https://www.getapp.ca/directory/275/call-center/software) - [IVR Software](https://www.getapp.ca/directory/289/ivr/software) ## Alternatives 1. [SlickText](https://www.getapp.ca/software/111837/slicktext-com) — 4.8/5 (268 reviews) 2. [EZ Texting](https://www.getapp.ca/software/20491/ez-texting) — 4.5/5 (273 reviews) 3. [Omnisend](https://www.getapp.ca/software/112199/omnisend) — 4.7/5 (836 reviews) 4. [Klaviyo](https://www.getapp.ca/software/105931/klaviyo) — 4.6/5 (533 reviews) 5. [Mailchimp](https://www.getapp.ca/software/8268/mailchimp) — 4.5/5 (17660 reviews) ## Reviews ### "Good option to integrate communication into your developments." — 4.0/5 > **Milton** | *August 30, 2025* | Information Technology & Services | Recommendation rating: 8.0/10 > > **Pros**: He has always been a benchmark in the communication sector. It has a very advanced API and can be integrated with many developments. > > **Cons**: Your rates should be more affordable, the internal administration of the dashboard should be more friendly and easy to use. Unsubscribe from a service should be more intuitive. ----- ### "Can do everything, for all businesses but with a steep learning curve..." — 4.0/5 > **Andrew** | *August 18, 2023* | Apparel & Fashion | Recommendation rating: 7.0/10 > > **Pros**: Twilio has every option under the sun, there's nothing call center related that they can't do for you. You could set up automated systems to perform mundane tasks for you, record and inscribe all your calls and even have a call center set up to help troubleshoot issues and direct calls. You can get add-ons from GitHub, integrate into your website especially Shopify and answer calls with a number that you can bring with you or they provide straight to your cell phone. We're talking local numbers and 800 numbers even though you may have to pay extra. > > **Cons**: Very steep learning curve. There are so many options and so many ways to use this service including third party apps that you could get confused quite easily. Also their 2FA process is tedious which if you're not careful could result in you losing your number. > > Twilio handles all the inbound calls for my website. I ported a vanity 800 number from a another provider to Twilio and after a quite lengthy setup process that involved lots of customer service calls it was up and running. After that you can pretty much leave it or do some minor changes relatively easy. Now when customers call they can choose from an option tree to troubleshoot their issue or they can choose to talk to an agent (me) and if it's during business hours the call gets forwarded to my cell, if outside of business hours they get my voicemail. Works great\! I also have it embedded in my website for a chat option that more people actually use. ----- ### "Secure and cumbersome" — 3.0/5 > **Verified Reviewer** | *July 29, 2025* | Nonprofit Organization Management | Recommendation rating: 3.0/10 > > **Pros**: It makes the work possible, even if it is cubersome. It allows for secure access and connection to the team. > > **Cons**: My use was on a customized platform, and it feels very hard to navigate. I continually have to reference the help guides. And the security aspects, although necessary, require frequent and repeated logins. > > It made work that had to be secure possible, even though it feels cumbersome. For the kind of work I do, I am happy to have a resource that makes it possible, even if it feels difficult. ----- ### "Very useful but getting more and more expensive" — 5.0/5 > **Sebastian** | *June 28, 2023* | Information Technology & Services | Recommendation rating: 9.0/10 > > **Pros**: I like how complete it is and all the API possibilities. You can achieve so much if you know what you're doing. You can create a call center and monitor everything, including recordings. SMS marketing, ringless voicemail, etc.. > > **Cons**: As you scale, it gets very expensive (no discounts at all for loyalty). Zapier is losing its market share to Make, Pipedream, and Pabbly. Soon the same will happen to Twilio. > > You have to build your own interface to use the Twilio API. Or pay for a software that can use the API, which is easier and cheaper. The Twilio interface only allows you to monitor usage, create reports, billing management, and program IVR. It doesn't provide an interface for your sales team to use. ----- ### "Flexible messaging muscle that keeps us connected with customers." — 5.0/5 > **Rahman** | *April 28, 2025* | Business Supplies & Equipment | Recommendation rating: 9.0/10 > > **Pros**: Twilio allows us to send SMS notifications, order updates, and appointment reminders straight to our customers’ phones. I like the flexibility of the platform. It’s robust enough for us to hack it to serve what we need, such as sending a single alert or building out more advanced messaging flows for promotions. > > **Cons**: It’s pretty techy for beginners if you’re not tech-savvy. For us, it took a while to get the settings right and if you want more advanced options like two-way conversation or WhatsApp integration, the price can escalate rapidly. > > It’s helped us get to customers more quickly and more directly, especially when email is simply ignored. So that instant communication has increased our response to promotions and meant that our order process has been able to roll on without these big lags between everything. ----- Page: 1 / 22\ Next: [Next page](https://www.getapp.ca/software/90610/twilio-communications-platform?page=2) ## Links - [View on GetApp](https://www.getapp.ca/software/90610/twilio-communications-platform) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data