--- description: Detailed reviews on Mailchimp based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Mailchimp with similar products. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Mailchimp Reviews, Prices & Ratings | GetApp Canada 2026 --- Breadcrumb: [Home](/) > [Email Management Software](/directory/306/email-management/software) > [Mailchimp](/software/8268/mailchimp) # Mailchimp Canonical: https://www.getapp.ca/software/8268/mailchimp Page: 1 / 705\ Next: [Next page](https://www.getapp.ca/software/8268/mailchimp?page=2) > Mailchimp is an email and SMS marketing platform that combines artificial intelligence with marketing automation capabilities. The platform features a drag-and-drop builder, content creation tools, and audience management functions to help businesses design and distribute marketing campaigns across multiple channels. > > Verdict: Rated **4.5/5** by 17600 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Mailchimp Enables data-driven marketing through real-time user behavior insights and artificial intelligence tools. Offers integrated email and SMS campaigns to reach audiences across multiple channels. Provides intuitive automations and analytics to optimize marketing performance and save time. Features a drag-and-drop builder and a wide selection of templates for easy content creation. Supports seamless integration with over three hundred apps and platforms for enhanced workflow. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.5/5** | 17600 Reviews | | Ease of Use | 4.4/5 | Based on overall reviews | | Customer Support Software | 4.2/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.4/5 | Based on overall reviews | | Recommendation percentage | 80% | (8/10 Likelihood to recommend) | ## About the vendor - **Company**: Intuit - **Founded**: 1983 ## Commercial Context - **Starting Price**: US$13.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Mailchimp offers multiple pricing plans for their Marketing Platform: Mailchimp Marketing Platform: - Free - $0/per month - Standard - $13.5/per month - Premium - $270.05/per month - **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) - **Supported Languages**: Brazilian Portuguese, English, French, German, Italian, Spanish - **Available Countries**: Australia, Brazil, Canada, France, Germany, India, Italy, Portugal, Singapore, Spain, United Kingdom, United States ## Features - A/B Testing - AI/Machine Learning - API - Abandoned Cart Saver - Activity Dashboard - Activity Tracking - Alerts/Notifications - Appointment Scheduling Software - Archiving & Retention - Audience Targeting - Automated Publishing - Automated Responses - Automated Scheduling - Autoresponders - Behavior Analytics - Behavioral Analytics - Behavioral Targeting - Brand Guidelines - CAN-SPAM Compliance - CRM Software ## Integrations (210 total) - 123FormBuilder - 40Nuggets - AWeber - Accelo - Accumulus - ActiveCampaign - Acuity Scheduling - AdRoll - Administrate Training Management - Adobe Commerce - Agile CRM - Aircall - Airtable - AlertBot - AllClients ... and 195 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base Software - Phone Support - 24/7 (Live rep) - Chat ## Category - [Email Management Software](https://www.getapp.ca/directory/306/email-management/software) ## Related Categories - [Email Management Software](https://www.getapp.ca/directory/306/email-management/software) - [Email Marketing Software](https://www.getapp.ca/directory/307/email-marketing/software) - [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software) - [All-in-One Marketing Platform Software](https://www.getapp.ca/directory/310/online-marketing/software) - [Small Business CRM Software](https://www.getapp.ca/directory/4959/small-business-crm/software) ## Alternatives 1. [HubSpot Marketing Hub](https://www.getapp.ca/software/20444/hubspot-marketing) — 4.5/5 (6229 reviews) 2. [Brevo](https://www.getapp.ca/software/91466/brevo) — 4.6/5 (3439 reviews) 3. [ActiveCampaign](https://www.getapp.ca/software/2348/activecampaign) — 4.6/5 (2561 reviews) 4. [MailerLite](https://www.getapp.ca/software/10156/mailerlite) — 4.7/5 (2259 reviews) 5. [Constant Contact](https://www.getapp.ca/software/90578/constant-contact) — 4.3/5 (2923 reviews) ## Reviews ### "MailChimp is the best Chimp" — 5.0/5 > **Michelle** | *May 10, 2026* | Nonprofit Organization Management | Recommendation rating: 10.0/10 > > **Pros**: Mailchimp is amazing and so easy for sending out newsletters and regular communication to a larger community. The editing options and readability of the product that is sent out is very high quality and effective. > > **Cons**: It takes a little bit of "playing around" with the features and functions when you first use it, but it is designed for different campaigns and it is successful in that realm. > > Mailchimp is our go-to for monthly newsletters to our subscribers. It's easy to use for the most part, and easily accommodates distribution lists and allows for people to opt in or out which is very helpful and reduces admin labor. ----- ### "Reliable, Polished, and Worth It" — 5.0/5 > **Angela** | *April 9, 2026* | Consumer Goods | Recommendation rating: 9.0/10 > > **Pros**: Honestly, the biggest draw for me is the pure "plug-and-play" nature of the platform; I can jump into the drag-and-drop editor and have a professional-looking newsletter ready to send in under twenty minutes. Mailchimp’s interface feels like home, especially with the AI Content Optimizer giving me actually useful suggestions for my subject lines. I’m also a huge fan of how it plays nice with other apps I use. At the end of the day, it’s that balance of total reliability and a clean user experience. > > **Cons**: While the platform is great, I definitely have to keep a close eye on my contact count every month to make sure I don't get hit with automatic overage charges. > > Overall, my experience with Mailchimp has been really positive, mostly because it just works. The interface is clean, the integrations are seamless, and it honestly feels like the most professional tool in its class. I also have to give a shout-out to their customer support; their chat support has been quick, patient, and actually helpful. If you have the budget for it, it’s a solid, high-quality engine for your marketing that won't let you down when things get busy. ----- ### "New to Mailchimp" — 3.0/5 > **Violet** | *April 24, 2026* | Arts & Crafts | Recommendation rating: 6.0/10 > > **Pros**: I like that it has easy to use templates and that I can save all my information and contacts easily. > > **Cons**: I dislike that the platform itself is not as user friendly as I would like it to be and there are too many options that look too similar within their templates. > > I recently started using this program for my new email newsletter, so far it has been a learning experience to navigate the platform but I have been able to send out professional looking newsletters each month to all my subscribers. It's very much a tool I needed for my small business and I'm grateful as well for the affordable pricing. ----- ### "Why Mailchimp is a win for small nonprofits\!" — 4.0/5 > **Stacy** | *March 9, 2026* | Nonprofit Organization Management | Recommendation rating: 8.0/10 > > **Pros**: I used Mailchimp for several years for several non profit clients that I service from a marketing perspective. I found it works very well for my smaller non profits because it is easier to navigate. There are so many drop and drag templates that help them with their messaging. It also is more cost effective then some of the other options. > > **Cons**: A drawback of using Mailchimp is that it offers less advanced data tracking and segmentation compared to platforms. This can make it harder to personalize communications based on supporter behavior or engagement. However, this is for advanced communications which many small nonprofits do not need. > > For small nonprofits, Mailchimp works well because it is designed for simple email newsletters, announcements, and community updates rather than ecommerce marketing. It is easier for small teams or volunteers to use and typically offers more affordable pricing for smaller contact lists. In contrast, some competitors are built for data-driven ecommerce marketing, which most nonprofits do not need. ----- ### "Powerful, Feature-Rich, and Worth the Investment" — 5.0/5 > **Verified Reviewer** | *April 13, 2026* | Pharmaceuticals | Recommendation rating: 8.0/10 > > **Pros**: Mailchimp stands out for its enormous range of functionality. It gives you everything you need in one place, from email marketing and automation to segmentation, landing pages, and reporting, which makes it a very complete platform for serious marketing work. The interface is polished and easy to navigate, especially considering how much is packed into the product. For teams that want a mature, reliable tool with a lot of depth, it delivers impressive capability. > > **Cons**: The main downside is the premium pricing. While the platform is clearly powerful, the cost can feel high compared with some alternatives, especially as your list grows or you need access to more advanced features. It’s not that the pricing is unreasonable for what you get, but it can still be a limiting factor for smaller businesses or anyone watching budget closely. That said, the quality does help justify the expense to a degree. > > Overall, Mailchimp has been a very strong 5-star experience because it combines breadth, usability, and reliability in a way that few competitors match. The feature set is genuinely impressive and makes it easy to manage more complex marketing needs without piecing together multiple tools. Even with the higher price point, it remains a premium platform that feels well built and capable. ----- Page: 1 / 705\ Next: [Next page](https://www.getapp.ca/software/8268/mailchimp?page=2) ## Links - [View on GetApp](https://www.getapp.ca/software/8268/mailchimp) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data