---
description: Detailed reviews on Comscore based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Comscore with similar products.
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title: Comscore Reviews, Prices & Ratings | GetApp Canada 2026
---

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# Comscore

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> comScore is a web analytics and digital marketing software that assesses your website and online platforms performances based on visitor trends and search engine results. comScore lets you identify your digital audiences in depth and enables you to drill down on vital traffic data and in turn segment your audiences for retargeting content campaigns.
> 
> Verdict: Rated **4.1/5** by 12 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Comscore

 Audience Analytics and MMX Multi-Platform - comScore provides online assessments and analytical tools to identify who visits your website, visiting trends and metrics as well as referrals. MMX Multi-Platform gives you a comprehensive view of digital consumer behavior across desktop computers, smartphones and tablets.&#10;&#10; Video Metrix, Mobile Metrix and Ad Metrix - comScore integrates with your video, mobile and general advertising channels to give you a real-time insight into the success of campaigns across these platforms and historical measurement so you can assess the lifetime value of your efforts across these online channels. &#10;&#10; Subscriber Analytix and Validated Media Essentials - comScore converts mobile operator data into subscriber-centric business intelligence for Marketing, Customer Care and Network teams – all to drive improved ARPU, cost and churn reduction, share growth and an enhanced customer experience. Re-evaluate site design, sales strategy and overall approach to packaging and pricing. &#10;&#10; Online support and resources - comScore provide press releases, online presentations and whitepapers, blog, video tutorials and examples, data mining, market research, events and webinars as well as a communication center that offers online support and guidance.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.1/5** | 12 Reviews |
| Ease of Use | 3.5/5 | Based on overall reviews |
| Customer Support Software | 3.8/5 | Based on overall reviews |
| Value for Money | 3.3/5 | Based on overall reviews |
| Features | 3.9/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: comScore
- **Location**: Reston, US

## Commercial Context

- **Starting Price**: US$799.00
- **Pricing model**:  (Free version available)
- **Pricing Details**: Starts from $799 per month.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, Dutch, English, European Portuguese, French, Italian, Portuguese, Spanish
- **Available Countries**: Canada, United Kingdom, United States

## Features

- Campaign Tracking
- Customer Journey Mapping
- Dashboard Software
- Performance Metrics
- Predictive Analytics Software
- Reporting/Analytics
- Social Media Monitoring Software
- Website Analytics

## Support Options

- Email/Help Desk
- Knowledge Base Software
- Phone Support

## Category

- [Web Analytics Software](https://www.getapp.ca/directory/109/web-analytics/software)

## Related Categories

- [Web Analytics Software](https://www.getapp.ca/directory/109/web-analytics/software)
- [All-in-One Marketing Platform Software](https://www.getapp.ca/directory/310/online-marketing/software)
- [Competitive Intelligence Software](https://www.getapp.ca/directory/305/competitive-intelligence/software)
- [Marketing Analytics Software](https://www.getapp.ca/directory/602/marketing-analytics/software)

## Alternatives

1. [Semrush](https://www.getapp.ca/software/91634/semrush) — 4.6/5 (2316 reviews)
2. [Lebesgue](https://www.getapp.ca/software/2052208/lebesgue) — 4.9/5 (43 reviews)
3. [Similarweb](https://www.getapp.ca/software/100382/similarweb-pro) — 4.6/5 (251 reviews)
4. [Ahrefs](https://www.getapp.ca/software/102405/ahrefs) — 4.7/5 (581 reviews)
5. [Hootsuite](https://www.getapp.ca/software/20432/hootsuite) — 4.4/5 (3795 reviews)

## Reviews

### "Measurement and Analytics made Easy\!" — 3.0/5

> **Praachi** | *November 5, 2019* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: comScore is a comprehensive tool providing great insight and analytics on various topics ranging from varied industries and geographies. As a strategist in an advertising agency, I extensively used comScore to extract various data for a specific client in multiple geographies. Thanks to comScore, I got a one stop destination to look up and get all the relevant information.
> 
> **Cons**: The software can be made more user friendly as the filters can get confusing and thus may yield incorrect results, going against user's search objectives.&#10;It took me a while to figure how to key in correct keywords and choose the appropriate filter to get the desired results.

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### "Used to be very useful till the new players jumped in" — 4.0/5

> **Rohit** | *September 5, 2018* | Media Production | Recommendation rating: 6.0/10
> 
> **Pros**: 1. Ease of implementing comscore Analytics&#10;2. Video Analytics tracking of comscore is good&#10;3. Used as benchmark tracking tool for competition among various companies&#10;4. Widely used&#10;5. For developers and QA teams, it is comparatively easy to test and fix any defects in the implementation
> 
> **Cons**: 1. Does not provide much variables to collect data in comparison to Adobe and Conviva&#10;2. Data collection with comscore is very limited&#10;3. Can not be used as a standalone Analytics tracking tool, instead can be used as a supporting tool for your overall Analytics needs.
> 
> I work for a leading Media and Entertainment company where comscore is widely used.&#10;This helps us in bench marking number of video views among our different TV channels/Brands.&#10;&#10;I feel that you must need Adobe or conviva along with Comscore.&#10;We use comscore because it is something widely accepted in the market to analyze or benchmark your numbers with other organizations.&#10;In case your are looking for more and more in house data to be collected, you can never get that using comscore.

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### "Great Account Support & Easy to use" — 5.0/5

> **Courtney** | *October 23, 2019* | Marketing & Advertising | Recommendation rating: 8.0/10
> 
> **Pros**: Very easy to you, very limited training needed in order to use or understand the tool. The tools that we do use are useful for including within in our reports and a great starting point to find the right sites and properties our campaigns should be in to reach our target audience.
> 
> **Cons**: Overall, its quite an expensive tool compared to some of the other research tools our media team leverages. They typically increase the rate between if you would commit to one year or two years. Our team usually only uses 2 of the several tools we have access to. Another con is that sometimes the reports take quite a bit of time to load which can be timely.
> 
> I am part of a team that evaluates whether or not to continue leveraging comScore for media plan for clients or for pitches for potential clients. During this process, we reach our to our rep to help answer questions and to negotiate our next contract. Our rep has been so patience, attentive, and available to answer any and all questions that come up. This includes jumping on a call with us with limited notice, and even giving us one-on-one training on the tools we have access to help make our decision. He has really demonstrated a care for his clients, and its made our decision to continue the partnership for another year an easy one.

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### "Best Way to Measure Television Ratings" — 5.0/5

> **Crystal** | *August 27, 2019* | Broadcast Media | Recommendation rating: 9.0/10
> 
> **Pros**: Ease of use is significantly better than Nielsen.  They are able to explain their methodology in a way that makes sense and are more accurately measuring ratings.&#10;Continuous ratings, no "non-measured weeks" like competitors.
> 
> **Cons**: It still only uses Satelitte and Cox cable in our markets.  It would be nice to incorporate OTA as well as Shentel or Comcast Subscribers.
> 
> Great customer service, love their desire to continue to improve their product.

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### "ComScore Review" — 4.0/5

> **Verified Reviewer** | *March 27, 2019* | Marketing & Advertising | Recommendation rating: 7.0/10
> 
> **Pros**: We're still pretty new to this platform but so far it's been good. The data available is great (once you're able to figure out how to pull the right reports). Customer service has been pretty good so far\!
> 
> **Cons**: not super easy to use and takes a bit of time to get used to and figure out how to pull specific reports

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## Links

- [View on GetApp](https://www.getapp.ca/software/410/comscore)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/410/comscore> |
| de-AT | <https://www.getapp.at/software/410/comscore> |
| en | <https://www.getapp.com/business-intelligence-analytics-software/a/comscore/> |
| en-AE | <https://www.getapp.ae/software/410/comscore> |
| en-AU | <https://www.getapp.com.au/software/410/comscore> |
| en-CA | <https://www.getapp.ca/software/410/comscore> |
| en-GB | <https://www.getapp.co.uk/software/410/comscore> |
| en-IE | <https://www.getapp.ie/software/410/comscore> |
| en-NZ | <https://www.getapp.co.nz/software/410/comscore> |
| en-SG | <https://www.getapp.sg/software/410/comscore> |
| en-ZA | <https://www.getapp.za.com/software/410/comscore> |
| es | <https://www.getapp.es/software/410/comscore> |
| es-CL | <https://www.getapp.cl/software/410/comscore> |
| es-CO | <https://www.getapp.com.co/software/410/comscore> |
| es-MX | <https://www.getapp.com.mx/software/410/comscore> |
| fr | <https://www.getapp.fr/software/410/comscore> |
| fr-BE | <https://fr.getapp.be/software/410/comscore> |
| fr-CA | <https://fr.getapp.ca/software/410/comscore> |
| nl | <https://www.getapp.nl/software/410/comscore> |
| nl-BE | <https://www.getapp.be/software/410/comscore> |

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