---
description: Detailed reviews on BrightLocal based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare BrightLocal with similar products.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: BrightLocal Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [SEO Software](/directory/312/search-marketing/software) > [BrightLocal](/software/2049748/brightlocal)

# BrightLocal

Canonical: https://www.getapp.ca/software/2049748/brightlocal

Page: 1 / 13\
Next: [Next page](https://www.getapp.ca/software/2049748/brightlocal?page=2)

> BrightLocal is a dedicated platform to help marketing agencies and in-house marketers succeed at local SEO. Its powerful toolset includes local rank tracking, citation tracking, GMB auditing, local search auditing, and review management tools. Every report can be white-labeled.
> 
> Verdict: Rated **4.8/5** by 281 users. Top-rated for **Likelihood to recommend**.

-----

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.8/5** | 281 Reviews |
| Ease of Use | 4.6/5 | Based on overall reviews |
| Customer Support Software | 4.9/5 | Based on overall reviews |
| Value for Money | 4.8/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: BrightLocal
- **Founded**: 2009

## Commercial Context

- **Starting Price**: US$39.00
- **Pricing model**: Other (Free Trial)
- **Pricing Details**: Single Business: $35/mo (billed monthly) $29.17/mo (billed annually)&#10;Multi Business: $60/mo (billed monthly) $50/mo (billed annually)&#10;SEO Pro: $90/mo (billed monthly) $75/mo (billed annually)&#10;&#10;A 14-day free trial is available - no credit card needed.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English
- **Available Countries**: Australia, Canada, Germany, Ireland, Netherlands, New Zealand, Singapore, South Africa, United Kingdom, United States

## Features

- API
- Activity Dashboard
- Alerts/Notifications
- Audit Management
- Backlink Monitoring
- Competitive Analysis
- Customizable Branding
- Customizable Reports
- Customizable Templates
- Dashboard Software
- Geo Rankings
- Google Analytics Integration
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Listing Management
- Localization Automation
- Mobile Keywords
- Monitoring
- Multi-Location

## Integrations (3 total)

- AgencyAnalytics
- Google Analytics 360
- Meta for Business

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [SEO Software](https://www.getapp.ca/directory/312/search-marketing/software)

## Related Categories

- [SEO Software](https://www.getapp.ca/directory/312/search-marketing/software)
- [Local SEO Tools](https://www.getapp.ca/directory/3843/local-seo-tools/software)

## Alternatives

1. [Semrush](https://www.getapp.ca/software/91634/semrush) — 4.6/5 (2320 reviews)
2. [Paige](https://www.getapp.ca/software/2083351/paige-1) — 5.0/5 (40 reviews)
3. [AccuRanker](https://www.getapp.ca/software/2061445/accuranker) — 4.9/5 (330 reviews)
4. [Localo](https://www.getapp.ca/software/2074292/localo) — 5.0/5 (11 reviews)
5. [SearchAtlas](https://www.getapp.ca/software/2068170/searchatlas) — 4.8/5 (81 reviews)

## Reviews

### "Audit GMB & Reputation like a Pro\!" — 5.0/5

> **Johnny** | *December 29, 2021* | Information Technology & Services | Recommendation rating: 10.0/10
> 
> **Pros**: I love the Rank Tracker (Geo Grid) and the GMB report for keyword rank tracking. This software provides a full picture of the pros and cons of my digital footprint and my competitors. With that I'm able to take make smart decisions on marketing and SEO. - The customer support is hands down the best. I had an issue with finding the CID for a service area business and \[SENSITIVE CONTENT\], (their Senior Customer Success Executive) not only assisted me by correcting my error but she also recorded her screen and sent me a video that I can reference. "Teach a man to fish\!" as they say. You can't ask for more than that. I really appreciate BrightLocal...and \[SENSITIVE CONTENT\]\!
> 
> **Cons**: I've used BrightLocal for many years now and they have evolved with the ever change landscape of SEO and kept up with the needs of the industry. Google doesn't make it easy...but BrightLocal is a stable part of my monthly workflow. No complaints here.
> 
> With BrightLocal I'm able to provide a customer-facing report that is branded and proves the quality of my work. Accountability is everything in my industry. Actionable decisions for reputation and brand management with monthly updates on effectiveness, to put it simply, makes me look like a boss.

-----

### "BrightLocal is my favorite Local Search tool." — 5.0/5

> **Zack** | *November 19, 2021* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: BrightLocal search ranking features are clean and easy to use.  Really makes it easy to show clients how they are doing.
> 
> **Cons**: You can't have more than one search location attached to a report, you have to create a separate "Location" and run another report.  Can get taxing on search credits after a while.
> 
> BrightLocal is my favorite local search tool.  It compiles most of the important data I'm looking for when it comes to search in one location and is relatively inexpensive when it comes to local search tools.

-----

### "YOU HAVE BEEN WARNED" — 1.0/5

> **Rhen** | *November 16, 2019* | Marketing & Advertising | Recommendation rating: 0.0/10
> 
> **Pros**: I don't have anything positive to say about my experience
> 
> **Cons**: "Subscription Fees will not be refunded for early cancellation or any other reason" is their policy. This includes if you purchased the yearly plan and used their software for 1 minute, hour, or day... you will not get a refund, whether you are satisfied or likely not.&#10;&#10;We moved on from BrightLocal because we want our product to scale with us, and the only way to resolve inaccurate data displayed to our client-facing dashboard is to fix it manually.&#10;&#10;They only make sure the information displayed is accurate if you have an Enterprise plan. They claimed that I was misinterpreting the data (not true at all), but then went on to say no platform is 100% accurate, so which one is it...?
> 
> Unsatisfied

-----

### "Simple yet robust. An excellent investment for any digital agency supporting local SEO." — 5.0/5

> **Carlos** | *December 11, 2020* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: While there are many pros, overall - for me, the Whitelabel features equip an agency like ours to utilize the tools/reporting to the benefit of the clients we serve. We have used many tools since our inception, and we are confident BrightLocal remains at the top.  They are always working hard at improving their toolset, and I get excited every time they launch a new feature, like a kid going into the candy store.
> 
> **Cons**: No cons, per say.  Requesting more white-label tools to increase lead gen, over and about the site audit would be great.&#10;&#10;They are growing quickly, and in that come some issues here and there, but that is to be expected. I know they have the best interest of their clients in mind, so we roll through the issues together.
> 
> When we first started with Brightlocal we worked directly with \[SENSITIVE CONTENT HIDDEN\].  I always appreciated his genuine character and hard work in supporting his clients.&#10;&#10;Today, they have a good support team, people like \[SENSITIVE CONTENT HIDDEN\] (customer success team) who are always timely and detailed in responding to our support requests.

-----

### "Agency use" — 5.0/5

> **Ian** | *August 1, 2023* | Management Consulting | Recommendation rating: 10.0/10
> 
> **Pros**: Easy to use and ability to learn at the speed you are engaging either through the course or support team
> 
> **Cons**: Still uncovering and evolving uses so to early to comment …. And it’s neatly a year \!\!
> 
> Very good and the support are saviours

-----

Page: 1 / 13\
Next: [Next page](https://www.getapp.ca/software/2049748/brightlocal?page=2)

## Links

- [View on GetApp](https://www.getapp.ca/software/2049748/brightlocal)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/2049748/brightlocal> |
| de-AT | <https://www.getapp.at/software/2049748/brightlocal> |
| en | <https://www.getapp.com/marketing-software/a/brightlocal/> |
| en-AE | <https://www.getapp.ae/software/2049748/brightlocal> |
| en-AU | <https://www.getapp.com.au/software/2049748/brightlocal> |
| en-CA | <https://www.getapp.ca/software/2049748/brightlocal> |
| en-GB | <https://www.getapp.co.uk/software/2049748/brightlocal> |
| en-IE | <https://www.getapp.ie/software/2049748/brightlocal> |
| en-NZ | <https://www.getapp.co.nz/software/2049748/brightlocal> |
| en-SG | <https://www.getapp.sg/software/2049748/brightlocal> |
| en-ZA | <https://www.getapp.za.com/software/2049748/brightlocal> |

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"GetApp Canada","address":{"@type":"PostalAddress","addressLocality":"Toronto","addressRegion":"ON","postalCode":"M2N 7E9","streetAddress":"5000 Yonge Street 14th Floor, Suite 1402 Toronto ON M2N 7E9"},"description":"Review, Compare and Evaluate small business software. GetApp Canada has software offers, SaaS and Cloud Apps, independent evaluations and reviews.","email":"info@getapp.ca","url":"https://www.getapp.ca/","logo":"https://dm-localsites-assets-prod.imgix.net/images/getapp/getapp-logo-light-mode-5f7ee07199c9b3b045bc654a55a2b9fa.svg","@type":"Organization","@id":"https://www.getapp.ca/#organization","parentOrganization":"G2.com, Inc.","sameAs":["https://twitter.com/getapp","https://www.facebook.com/GetAppcom","https://www.instagram.com/getappcom/","https://www.youtube.com/c/GetAppCom"]},{"name":"BrightLocal","description":"BrightLocal offers local SEO software and services that help businesses get found, chosen, and trusted in their local area.\n\nBy combining AI-powered insights built on 16 years of proprietary local search data with expert-led services, BrightLocal simplifies local search marketing, enabling businesses to improve visibility, manage listings, and build stronger online reputations.\n\nFounded in 2009 and trusted by 15,000 small businesses and marketing agencies, BrightLocal provides organizations with the confidence to grow.\n\nHeadquartered in the UK, BrightLocal serves customers across the US, Canada, and beyond.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/628633c2-500a-4f30-bc4e-2aa14455cf09.png","url":"https://www.getapp.ca/software/2049748/brightlocal","@type":"SoftwareApplication","@id":"https://www.getapp.ca/software/2049748/brightlocal#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.8,"bestRating":5,"ratingCount":281},"offers":{"price":"39","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","@id":"https://www.getapp.ca/software/2049748/brightlocal#breadcrumblist","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"SEO Software","position":2,"item":"/directory/312/search-marketing/software","@type":"ListItem"},{"name":"BrightLocal","position":3,"item":"/software/2049748/brightlocal","@type":"ListItem"}]}]}
</script>
