---
description: Detailed reviews on Drift based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Drift with similar products.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Drift Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [AI Sales Assistant Software](/directory/3872/ai-sales-assistant/software) > [Drift](/software/108899/drift)

# Drift

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> Drift is a cloud-based live chat solution for sales and marketing teams which also includes an AI-powered chat bot, in-app messaging \&amp; email management tools
> 
> Verdict: Rated **4.5/5** by 199 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Drift

 Drift gives users insight into the page a visitor is on when their conversation starts, and when a visitor adds their email address, their name, location, social profile links, company and job information, and more are automatically made available to users.&#10;&#10; Conversations can be transferred between agents, with typing indicators to show when another user is responding to the conversation.&#10;&#10; If a visitor hasn’t seen a messaged within 15 minutes, Drift emails them the full conversation, with the ability to respond later.&#10;&#10; Targeted messages can be sent out to different groups, based on URL, scroll percentage, or defined segments.&#10;&#10; Announcements and NPS surveys can be sent out through in-app messages or email, and in-app messages can also be delivered by email if they have not been seen within a defined time period.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.5/5** | 199 Reviews |
| Ease of Use | 4.4/5 | Based on overall reviews |
| Customer Support Software | 4.4/5 | Based on overall reviews |
| Value for Money | 4.1/5 | Based on overall reviews |
| Features | 4.3/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Drift
- **Location**: Boston, US
- **Founded**: 2015

## Commercial Context

- **Pricing model**: Per User (Free version available) (Free Trial)
- **Pricing Details**: Visit drift.com/pricing for more detail and to chat with us.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile)
- **Supported Languages**: Chinese, Danish, Dutch, English, Finnish, French, German, Hungarian, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Turkish
- **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United Kingdom, United States

## Features

- A/B Testing
- AI Copilot
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Escalation
- Alerts/Notifications
- Appointment Management
- Appointment Scheduling Software
- Audience Targeting
- Augmented Analytics
- Automated Responses
- Automated Routing
- Automated Scheduling
- Autoresponders
- Availability Management
- CRM Software
- Calendar Management

## Integrations (27 total)

- Demandbase One
- Drip
- Front
- Google Analytics 360
- Google Calendar
- Help Scout
- Helpjuice
- HubSpot CRM
- Mailchimp
- Marketo Engage
- Microsoft 365
- Microsoft Outlook
- Poptin
- Privy
- Productboard

... and 12 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- 24/7 (Live rep)
- Chat

## Category

- [AI Sales Assistant Software](https://www.getapp.ca/directory/3872/ai-sales-assistant/software)

## Related Categories

- [AI Sales Assistant Software](https://www.getapp.ca/directory/3872/ai-sales-assistant/software)
- [Live Chat Software](https://www.getapp.ca/directory/561/live-chat/software)
- [Online CRM Software](https://www.getapp.ca/directory/232/online-crm/software)
- [Email Marketing Software](https://www.getapp.ca/directory/307/email-marketing/software)
- [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software)

## Alternatives

1. [Jobber](https://www.getapp.ca/software/90723/jobber) — 4.6/5 (1420 reviews)
2. [Wix](https://www.getapp.ca/software/90955/wix) — 4.4/5 (10606 reviews)
3. [OnceHub](https://www.getapp.ca/software/111941/scheduleonce) — 4.6/5 (135 reviews)
4. [EngageBay CRM](https://www.getapp.ca/software/113999/engagebay-marketing) — 4.7/5 (907 reviews)
5. [Thryv](https://www.getapp.ca/software/113901/thryv) — 4.2/5 (505 reviews)

## Reviews

### "My leads increased" — 5.0/5

> **Ezra** | *July 28, 2019* | Religious Institutions | Recommendation rating: 9.0/10
> 
> **Pros**: I like that i can access new conversations not only form my desktop but smartphones so i can communicate a much a possible with website visitors. And also the option for someone to put in the email and name without asking
> 
> **Cons**: I do not like that the free version is limited as it pertains to automated messages. I guess thats similar for other chat apps.
> 
> Overall, drift has ben able to get way for leads and conversions. This does create a huge impact in growing our organization alot more.

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### "Great way to add essential chat functionality to your website" — 5.0/5

> **Aaron J** | *December 11, 2017* | Recommendation rating: 9.0/10
> 
> **Pros**: Drift is an easy way to bring chat to your site - especially when people are less and less willing to browse your site for answers and don't trust you'll ever respond to your "contact us" form. We've enjoyed using Drift and really like how seamlessly it integrates in with HubSpot.
> 
> **Cons**: The only complaint I have about drift is some of the functionality that's behind a paywall.  I understand they need to make money, but some functionality that seems like a basic requirement to me is behind  a paywall and eliminates itself from the conversation of some smaller businesses that don't always have someone able to answer immediately at all times. That being said, even Drift's paywall is easily justifiable for the benefit it provides.
> 
> Great way to provide value to visitors and be able to clearly communicate.

-----

### "Not a good way to do business" — 1.0/5

> **Olivier** | *November 18, 2019* | Information Technology & Services | Recommendation rating: 0.0/10
> 
> **Pros**: The advanced features are interesting but they lack some of the basics
> 
> **Cons**: The main issue is not the software, but the way drift does business. I am taking the time to write this review because there should be consequences to a firm reputation when they are misleading people.&#10;&#10;1. Drift refused any free trial and only accepted to provide a tech demo where we were told everything would be fine&#10;&#10;2. After sign up, we got ZERO access to the implementation team, which service was included in the price, and support did not answer emails, refused to do anything but chat, could not provide any clear tech guidance. Really poor.&#10;&#10;3. We were overcharged and had to send emails all over the organization to get that point resolved after weeks. I got other things to do.&#10;&#10;4. During the implementation, it turned out that the critical feature we had been told was included (routing).... was only available if we agreed to pay 3x more than the cost we had been quoted. And Drift is expensive in the first place when compared to pretty much any other chat solution. &#10;&#10;5. So after losing a month+ in the process, Drift accepted to cancel the subscription BUT still charged us and refused to refund the initial month&#10;&#10;6. We are talking about small money here (1k or something), and Drift can keep the change if their team feels they need to.
> 
> Just an awful approach to customer service and the worse experience with a vendor after 15 years in IT. We have lost a couple of months because of them, and we are now going with another solution, which is 7x cheaper plus delivers most of the features, if not the fanciest ones.

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### "A solid suite of digital tools all on one platform" — 5.0/5

> **Yann** | *May 7, 2021* | Online Media | Recommendation rating: 8.0/10
> 
> **Pros**: The thing about Drift that I like the most is, without a doubt, its chatbot creation feature.&#10;&#10;There are plenty of chatbot platforms and apps out there, but what makes Drift stand out its the ability it gives you to provide website visitors with a tailored experience, answers to their questions and solutions to their needs...all on autopilot\!&#10;&#10;You put in the work once – to create the chatbot – and then, you can let the platform work its magic and help you increase website visitor engagement and other KPIs in your business.
> 
> **Cons**: If you're planning to put together a quite robust and sophisticated chatbot, you'll need to carve out some time. While this is to be expect, I sometimes feel that one can feel a bit overwhelmed in the chatbot creation process...

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### "Playbooks are WOW\!" — 4.0/5

> **Priyanka** | *December 27, 2018* | Information Technology & Services | Recommendation rating: 9.0/10
> 
> **Pros**: I have been using Drift for more than 2 years and there is nothing I don't love about this product but I am here to talk about Playbooks today. It's amazing how you can set up custom messages to the web page visitors knowing their intent as per the content of this website. Great work\!
> 
> **Cons**: None so far but while writing this review I realized that when I chat with my drift visitors while I type the Grammarly auto-correction does not work. It will show the error but it won't auto-correct.
> 
> We got some kick-ass leads using Drift. Will keep using the tool forever.

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## Links

- [View on GetApp](https://www.getapp.ca/software/108899/drift)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/108899/drift> |
| de-AT | <https://www.getapp.at/software/108899/drift> |
| en | <https://www.getapp.com/customer-service-support-software/a/drift/> |
| en-AE | <https://www.getapp.ae/software/108899/drift> |
| en-AU | <https://www.getapp.com.au/software/108899/drift> |
| en-CA | <https://www.getapp.ca/software/108899/drift> |
| en-GB | <https://www.getapp.co.uk/software/108899/drift> |
| en-IE | <https://www.getapp.ie/software/108899/drift> |
| en-NZ | <https://www.getapp.co.nz/software/108899/drift> |
| en-SG | <https://www.getapp.sg/software/108899/drift> |
| en-ZA | <https://www.getapp.za.com/software/108899/drift> |
| es | <https://www.getapp.es/software/108899/drift> |
| es-CL | <https://www.getapp.cl/software/108899/drift> |
| es-CO | <https://www.getapp.com.co/software/108899/drift> |
| es-MX | <https://www.getapp.com.mx/software/108899/drift> |
| fr | <https://www.getapp.fr/software/108899/drift> |
| fr-BE | <https://fr.getapp.be/software/108899/drift> |
| fr-CA | <https://fr.getapp.ca/software/108899/drift> |
| nl | <https://www.getapp.nl/software/108899/drift> |
| nl-BE | <https://www.getapp.be/software/108899/drift> |
| pt | <https://www.getapp.com.br/software/108899/drift> |
| pt-PT | <https://www.getapp.pt/software/108899/drift> |

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