---
description: Detailed reviews on Instagram based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Instagram with similar products.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Instagram Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Software](/directory/104/social-media/software) > [Instagram](/software/107131/instagram)

# Instagram

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> Instagram is a social networking app which lets users share photos \&amp; videos from their mobile phones, like posts, comment, send private messages, and more
> 
> Verdict: Rated **4.7/5** by 5144 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Instagram

 Users can publish up to 10 images or videos in a single post, customize the order in which they are displayed, and apply filters individually or to all photos and videos within a post.&#10;&#10; Editing tools allow users to add filters and effects to photos and videos, with a selection of built-in filters, and tools for adjusting the brightness, color, warmth, saturation, contrast, fade, and other effects.&#10;&#10; Users can send direct messages to their followers, including their own photos or videos, text, posts from their feed, other users’ profiles, hashtags, and locations.&#10;&#10; Stories enable users to share photos and videos which disappear after 24 hours, and users can also share disappearing photos and videos with one another.&#10;&#10; Users can add locations and hashtags to their posts, enabling other users to find their content through searches.

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 5144 Reviews |
| Ease of Use | 4.7/5 | Based on overall reviews |
| Customer Support Software | 4.1/5 | Based on overall reviews |
| Value for Money | 4.6/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Meta
- **Founded**: 2018

## Commercial Context

- **Pricing model**:  (Free version available)
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile)
- **Supported Languages**: English
- **Available Countries**: United States

## Features

- @mentions
- Activity/News Feed
- Alerts/Notifications
- Automated Publishing
- Automated Scheduling
- Blogs
- Brand Tracking
- Campaign Analytics
- Campaign Management Software
- Chat/Messaging
- Collaboration Tools
- Commenting/Notes
- Content Import/Export
- Content Management System (CMS) Software
- Content Sharing
- Customer Engagement Software
- Customizable Branding
- Discussions/Forums
- Drag & Drop
- Engagement Tracking

## Integrations (9 total)

- Canva
- Facebook Apps and Tabs
- Facebook Business Suite
- Hootsuite
- Meta for Business
- TikTok
- Twitter/X
- WhatsApp
- Workplace from Meta

## Support Options

- FAQs/Forum
- Knowledge Base Software

## Category

- [Social Media Marketing Software](https://www.getapp.ca/directory/104/social-media/software)

## Related Categories

- [Social Media Marketing Software](https://www.getapp.ca/directory/104/social-media/software)
- [Social Networking Software](https://www.getapp.ca/directory/105/social-networking/software)
- [Community Software](https://www.getapp.ca/directory/585/online-community/software)
- [Social Media Management Tools](https://www.getapp.ca/directory/927/social-media-management/software)
- [Photo Editing Software](https://www.getapp.ca/directory/3775/photo-editing/software)

## Alternatives

1. [Twitter/X](https://www.getapp.ca/software/1535/twitter) — 4.5/5 (1793 reviews)
2. [Meta for Business](https://www.getapp.ca/software/91327/facebook) — 4.4/5 (2372 reviews)
3. [monday.com](https://www.getapp.ca/software/91734/monday-com) — 4.6/5 (5726 reviews)
4. [NiceJob](https://www.getapp.ca/software/110189/nicejob) — 4.9/5 (202 reviews)
5. [Snapchat for Business](https://www.getapp.ca/software/109331/snapchat) — 4.6/5 (1133 reviews)

## Reviews

### "Easy to use and stay connected." — 5.0/5

> **Sasha** | *September 3, 2025* | Photography | Recommendation rating: 10.0/10
> 
> **Pros**: So easy to use with great editing tools. I only use Instagram for my personal life, because I have family across the world it's so easy to share my holiday pics with everyone. I also love how quick and easy it is for me to see what my friends and family are posting.
> 
> **Cons**: Hard to think of anything other than the App going down a couple of times over the last few years, like any other App. Reinstalling the App worked for me.
> 
> Great for keeping in touch with friends, family, businesses and my community. I love looking at photos and videos, it's an enjoyable and quick way to stay connected.  I have several family members that are small business owners that use Instagram and I am able to keep current with everything that is going on and also share my life (mainly travel and family) with them. In our busy lives it's great to have an app that we can all share together on.

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### "Instagram: An awesome application." — 5.0/5

> **Loveth** | *April 7, 2025* | Hospital & Health Care | Recommendation rating: 10.0/10
> 
> **Pros**: This application is user friendly,the pictures are clear and free of watermark.&#10;It is also an amazing app to meet people, interact and also a marketplace for most upcoming businesses.
> 
> **Cons**: The pop up pictures are supposed to be optional,and there should be option to save videos
> 
> Instagram is an awesome application that is required by every social minded person,it is an app to meet new friends,learn new spring about different locations and get information is the happenings around the world

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### "Somewhat Easy" — 4.0/5

> **Clara** | *March 29, 2026* | Automotive | Recommendation rating: 9.0/10
> 
> **Pros**: It’s pretty easy to use for the most part and self explanatory. It’s been super nice for marketing purposes.
> 
> **Cons**: Instagram meta has been something we have struggled with. The only way we were able to get into our account after we switched marketing teams, was through linking instagram to Facebook.

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### "Fun to use, But could be better" — 3.0/5

> **Koushik** | *January 7, 2026* | Financial Services Software | Recommendation rating: 7.0/10
> 
> **Pros**: Easy to use and we can connect with friends and family. There's lot of entertaining and interesting content to gain knowledge.
> 
> **Cons**: Too many updates and features which aren't always useful and sometimes feed feels repetitive and overly controlled by the algorithm.
> 
> Overall, it's a good application with lots of engaging content, but the experience feels less consistent and user-controlled than before.

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### "Engaging and Easy-to-Use platform with some drawbacks." — 5.0/5

> **Verified Reviewer** | *January 11, 2026* | Information Technology & Services | Recommendation rating: 8.0/10
> 
> **Pros**: Instagram is very easy to use and visually engaging, the interface is vey simple and its easy to post content interact with others and discover new content. They have features like stories, reels and direct message which is very versatile for both personal use and content creation/marketing. It allows for full customize of user profile allowing brands or individuals to create an online presence with their communities.
> 
> **Cons**: The algorithm for Instagram is a little unpredictable and is harder to reach the intended audience compared to alternatives like TikTok. Furthermore, customer service is hard to reach but it's moderation/censorship is less (which can be a good and a bad thing). Furthermore, it does have an addictive presence so it can be time-consuming or degrade mental health of some users.
> 
> Overall, it a platform that connects users, brands, and companies. It's easy to use, free and allows for the creation and sharing of content . While there are some drawbacks, including ads and other issues, it is one of the most user-friendly social media platforms available.

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## Links

- [View on GetApp](https://www.getapp.ca/software/107131/instagram)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/107131/instagram> |
| de-AT | <https://www.getapp.at/software/107131/instagram> |
| en | <https://www.getapp.com/website-ecommerce-software/a/instagram/> |
| en-AE | <https://www.getapp.ae/software/107131/instagram> |
| en-AU | <https://www.getapp.com.au/software/107131/instagram> |
| en-CA | <https://www.getapp.ca/software/107131/instagram> |
| en-GB | <https://www.getapp.co.uk/software/107131/instagram> |
| en-IE | <https://www.getapp.ie/software/107131/instagram> |
| en-NZ | <https://www.getapp.co.nz/software/107131/instagram> |
| en-SG | <https://www.getapp.sg/software/107131/instagram> |
| en-ZA | <https://www.getapp.za.com/software/107131/instagram> |
| es | <https://www.getapp.es/software/107131/instagram> |
| es-CL | <https://www.getapp.cl/software/107131/instagram> |
| es-CO | <https://www.getapp.com.co/software/107131/instagram> |
| es-MX | <https://www.getapp.com.mx/software/107131/instagram> |
| fr | <https://www.getapp.fr/software/107131/instagram> |
| fr-BE | <https://fr.getapp.be/software/107131/instagram> |
| fr-CA | <https://fr.getapp.ca/software/107131/instagram> |
| nl | <https://www.getapp.nl/software/107131/instagram> |
| nl-BE | <https://www.getapp.be/software/107131/instagram> |
| pt | <https://www.getapp.com.br/software/107131/instagram> |
| pt-PT | <https://www.getapp.pt/software/107131/instagram> |

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