---
description: Detailed reviews on Klaviyo based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Klaviyo with similar products.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Klaviyo Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Email Marketing Software](/directory/307/email-marketing/software) > [Klaviyo](/software/105931/klaviyo)

# Klaviyo

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> Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.
> 
> Verdict: Rated **4.6/5** by 524 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Klaviyo

" Personalize email and SMS marketing at scale: Powered by a unified customer data profile that captures every click, order, and chat, Klaviyo delivers real-time insights that allow you to orchestrate and personalize campaigns across all your channels (email, SMS, push, WhatsApp, reviews, forms, and ads).&#10;&#10; Easy to use: With 400+ native integrations, 160+ templates, and 80+ pre-built flows, you can get set up instantly.&#10;&#10; AI to drive personalization: Klaviyo AI can build segments, craft subject lines and copy, predict what customers want to buy next, and optimize when to send the message for each customer — ensuring you'll send the right message at the right moment.&#10;&#10; Full-funnel analytics: Understand what's actually driving revenue with attribution that credits every channel. Built-in A/B testing, benchmarks, and AI-driven recommendations lets you see what's working and how to improve with no extra BI tools needed.&#10;&#10; Grow email and SMS lists: Klaviyo's dynamic web forms capture email and SMS consent and additional customer data to grow subscribers and segment lists."

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.6/5** | 524 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.3/5 | Based on overall reviews |
| Value for Money | 4.3/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 80% | (8/10 Likelihood to recommend) |

## About the vendor

- **Company**: Klaviyo
- **Location**: Boston, US
- **Founded**: 2012

## Commercial Context

- **Starting Price**: US$20.00
- **Pricing model**: Usage Based (Free version available) (Free Trial)
- **Pricing Details**: Klaviyo's pricing is based on the number of contacts and the number of SMS messages sent.&#10;Email pricing: Free for up to 250 contacts. Starting from $20/month for 251+ contacts.&#10;Email \&amp; SMS pricing: Starting from $35/month for 251+ contacts
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: English, French, German, Italian, Korean, Portuguese, Spanish
- **Available Countries**: Afghanistan, Anguilla, Antigua and Barbuda, Armenia, Aruba, Australia, Austria, Azerbaijan, Bahamas, Bahrain, Bangladesh, Barbados, Belgium, Belize, Bermuda, Bhutan, British Virgin Islands, Brunei, Cambodia, Canada and 85 more

## Features

- 2-Way Messaging
- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- Audience Targeting
- Automated Responses
- Autoresponders
- Behavior Tracking
- Behavioral Analytics
- CAN-SPAM Compliance
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management Software
- Click Tracking
- Contact Database

## Integrations (67 total)

- Adobe Commerce
- AfterShip
- Akamai Identity Cloud
- BigCommerce
- Boulevard
- Canva
- Chargebee
- Criteo
- DonorPerfect
- Eventbrite
- Getsitecontrol
- GoFundMe Pro
- GoTab POS
- Gorgias
- Help Scout

... and 52 more integrations

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Chat

## Category

- [Email Marketing Software](https://www.getapp.ca/directory/307/email-marketing/software)

## Related Categories

- [Email Marketing Software](https://www.getapp.ca/directory/307/email-marketing/software)
- [Marketing Automation Software](https://www.getapp.ca/directory/308/marketing-automation/software)
- [All-in-One Marketing Platform Software](https://www.getapp.ca/directory/310/online-marketing/software)
- [Lead Generation Software](https://www.getapp.ca/directory/1047/lead-generation/software)
- [CRM Software](https://www.getapp.ca/directory/230/crm/software)

## Alternatives

1. [Constant Contact](https://www.getapp.ca/software/90578/constant-contact) — 4.3/5 (2912 reviews)
2. [Brevo](https://www.getapp.ca/software/91466/brevo) — 4.6/5 (3408 reviews)
3. [Mailchimp](https://www.getapp.ca/software/8268/mailchimp) — 4.5/5 (17572 reviews)
4. [Gmail](https://www.getapp.ca/software/91602/gmail) — 4.8/5 (13327 reviews)
5. [ActiveCampaign](https://www.getapp.ca/software/2348/activecampaign) — 4.6/5 (2561 reviews)

## Reviews

### "Great email marketing tool, not cheap though" — 4.0/5

> **Samuel** | *January 10, 2025* | Logistics & Supply Chain | Recommendation rating: 8.0/10
> 
> **Pros**: Easy automation with website and storefront and their incredible email templates
> 
> **Cons**: Their pricing is too high especially when you are not making profit in your business yet
> 
> I enjoyed using Klaviyo especially for email marketing, it's easy integration with website to interact with signups makes a great option for me

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### "Really great platform" — 5.0/5

> **April** | *April 24, 2025* | Apparel & Fashion | Recommendation rating: 8.0/10
> 
> **Pros**: We love using Klayvio. It's one of the best in the business for email marketing. Great analytics. A little clunky when you're first learning how to use it but easy once you are trained.
> 
> **Cons**: It's quite an expensive platform. We wanted to expand to sms marketing and find it quite pricey.
> 
> Overall we've had great success. They provide great analytics and is user friendly when building a campaign

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### "Worst customer service" — 3.0/5

> **Vladimir** | *June 11, 2024* | Farming | Recommendation rating: 2.0/10
> 
> **Pros**: Not much to be honest, maybe how you display the numbers
> 
> **Cons**: How various customer agents treated me, like I am mentally disabled
> 
> Again, when I ask them nicely to remove another featured they added and we never asked for, I am asked the same questions 3 times in a row and ultimately treated like a robot. Different agents, but same behaviour. And the attitude? It's like they all have a bad day\!

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### "Gorgeous designs that increase trust in immigration clients." — 5.0/5

> **Brian** | *January 13, 2026* | Legal Services | Recommendation rating: 9.0/10
> 
> **Pros**: The drag and drop editor lets me create very professional looking official policy updates without a graphic designer.
> 
> **Cons**: The reporting dashboard is no other than e-commerce sales revenue, which is not applicable for consulting business. Help desk usually provide generic advice which is best for Retailers.
> 
> Appearance is everything in the visa world. I use this service to distribute monthly immigration newsletters. It makes us look and feel established and credible it helps us differentiate ourselves from smaller agencies but I essentially pay for shopping features that I never use.

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### "Expensive but worth it" — 5.0/5

> **Laura** | *March 17, 2025* | Marketing & Advertising | Recommendation rating: 10.0/10
> 
> **Pros**: The interface to build emails is super easy to use - it has the best email builder of all platforms we have researched and used. It has the best data/analytics of all platforms we have researched and used. The support team is very active on white glove accounts.
> 
> **Cons**: Now that they have gotten big, the platform is expensive. The support team is very into pushing segment strategies.
> 
> We recommend Klaviyo to our clients because we have become super familiar and fast in it.

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## Links

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| pt-PT | <https://www.getapp.pt/software/105931/klaviyo> |

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