---
description: Detailed reviews on Ahrefs based on features, pricing, usability, and ratings. Get a quick overview advantages and disadvantages. Compare Ahrefs with similar products.
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title: Ahrefs Reviews, Prices & Ratings | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Competitive Intelligence Software](/directory/305/competitive-intelligence/software) > [Ahrefs](/software/102405/ahrefs)

# Ahrefs

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> Ahrefs gives you the tools and data to make your brand discoverable: in search, AI, and beyond.
> 
> Verdict: Rated **4.7/5** by 583 users. Top-rated for **Likelihood to recommend**.

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## Overview

### Key benefits of Ahrefs

\- Free Ahrefs: free lifetime (but limited access) to six core tools&#10;&#10;- Industry-leading data to support every marketing activity: competitive research, content marketing, AI visibility, SEO, PPC, social media&#10;&#10;- Free Ahrefs API \&amp; Ahrefs MCP to build reports, workflows, and tools&#10;&#10;- Agent A: AI agent built on Ahrefs data to automate any marketing task

## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 583 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support Software | 4.5/5 | Based on overall reviews |
| Value for Money | 4.2/5 | Based on overall reviews |
| Features | 4.7/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Ahrefs
- **Founded**: 2010

## Commercial Context

- **Starting Price**: US$0.00
- **Pricing model**: Other (Free version available) (Free Trial)
- **Pricing Details**: Ahrefs Free is offers free (but limited) lifetime access to six core tools.&#10;&#10;Full access subscription plans are divided into Starter ($29/mo), Lite ($129/mo), Standard ($249/mo), Advanced ($499/mo) and Agency ($1,499/mo).&#10;&#10;Monthly subscriptions starting at $29/month, $99/month (personal) and $999/month (agency).&#10;&#10;Annual subscriptions starting at $82/month (personal) and $832/month (agency).&#10;&#10;A 7-day trial is available for $7.
- **Target Audience**: Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Chinese, Dutch, English, French, German, Japanese, Polish, Portuguese, Russian, Spanish, Swedish, Turkish
- **Available Countries**: Algeria, Angola, Australia, Benin, Botswana, Brazil, Burkina Faso, Burundi, Cameroon, Canada, Cape Verde, Central African Republic, Chad, China, Comoros, Congo - Brazzaville, Congo - Kinshasa, Djibouti, Egypt, Equatorial Guinea and 46 more

## Features

- AI/Machine Learning
- API
- Activity Dashboard
- Alerts/Escalation
- Alerts/Notifications
- Audit Management
- Backlink Monitoring
- Campaign Management Software
- Competitive Analysis
- Content Ideas
- Content Management System (CMS) Software
- Content Marketing Software
- Conversion Tracking
- Customer Journey Mapping
- Dashboard Software
- Data Import/Export
- Data Visualization Software
- For Marketing and Advertising
- Keyword Rank Tracking
- Keyword Research Tools

## Integrations (2 total)

- Google Analytics 360
- Google Search Console

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base Software
- Phone Support
- Chat

## Category

- [Competitive Intelligence Software](https://www.getapp.ca/directory/305/competitive-intelligence/software)

## Related Categories

- [Competitive Intelligence Software](https://www.getapp.ca/directory/305/competitive-intelligence/software)
- [SEO/SEM Software](https://www.getapp.ca/directory/313/seo-sem/software)
- [SEO Software](https://www.getapp.ca/directory/312/search-marketing/software)
- [Website Optimization Tools Software](https://www.getapp.ca/directory/1671/website-optimization-tools/software)
- [Web Analytics Software](https://www.getapp.ca/directory/109/web-analytics/software)

## Alternatives

1. [Semrush](https://www.getapp.ca/software/91634/semrush) — 4.6/5 (2317 reviews)
2. [SEO PowerSuite](https://www.getapp.ca/software/926/seo-powersuite) — 4.5/5 (382 reviews)
3. [Wix](https://www.getapp.ca/software/90955/wix) — 4.4/5 (10661 reviews)
4. [AccuRanker](https://www.getapp.ca/software/2061445/accuranker) — 4.9/5 (330 reviews)
5. [Screpy](https://www.getapp.ca/software/2072498/screpy) — 4.8/5 (236 reviews)

## Reviews

### "The most feature-rich SEO tool" — 5.0/5

> **Hasan** | *July 4, 2022* | Computer Software | Recommendation rating: 7.0/10
> 
> **Pros**: It's an all-in-one solution for your website SEO. Apparently, they have the most active crawler among all SEO tools, and they cover everything you need from your site's technical performance to keywords, backlinks, etc. Ahrefs focus on educating the community is a big bonus.&#10;&#10;If you're keen on starting your SEO career, or improving your website SEO, Ahrefs is the only tool you need.
> 
> **Cons**: Unlike some other competitors like Moz, they don't have solutions for local SEO. Also their new pricing is slightly less affordable. I wish they had a Lite package for SMBs too.
> 
> They have a solution for whatever need you might have. And if they don't have it yet, you can expect them to develop it soon. Ahrefs is the most powerful tool for SEOs who focus on backlinks, while it's more than enough for people who are trying to maintain their website, come up with new keywords to write about, and have an eye on the competition.

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### "Ahrefs is the best but recent pricing updates make it hard to continue justifying" — 5.0/5

> **Maddy** | *January 14, 2023* | Writing & Editing | Recommendation rating: 8.0/10
> 
> **Pros**: I love everything about Ahrefs except their new pricing and plans. We primarily use the keyword research functionality and other functionality associated with it (like competitor research via content gap analysis). I also love their website audit tool and their backlink tracker. Their rank tracker is also great. There is no question that this is one of the best in the industry for all-in-one SEO needs.
> 
> **Cons**: Recent plan changes have made Ahrefs almost 3x more expensive for my company to use for the same features we've previously used it for. That's my biggest complaint, that the price hike wasn't gradual or sustainable. We're in the process of switching over to Semrush, whose plans are a lot more reasonable. I've always personally considered Semrush as being better for paid search and Ahrefs as better for organic search (especially when it comes to keyword research and backlink tracking) but Semrush has made many strides since I've last been in a position to compare the two and I feel confident that Semrush can handle our most important keyword research needs and the other all-in-one SEO features I mentioned in terms of what I like about Ahrefs.
> 
> Overall, I think it's a robust tool. I think they do a great job on their blog and other educational material that shows people how to use the tool to the fullest. Writing this review in anticipation of a recession (where clients have already started churning and cutting budget), I can no longer afford this tool — especially because there's an alternative that has all the same functionality and results my company needs, for about a third of the price I'm paying now.

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### "Ahrefs" — 3.0/5

> **Brandi** | *July 23, 2023* | Cosmetics | Recommendation rating: 8.0/10
> 
> **Pros**: What I liked most about ahrefs would be the Keyword tools. They make choosing Keywords a science.
> 
> **Cons**: The Price is what I liked least about Ahrefs.

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### "AHrefs for me still the KING for SEO research and a big plus in backlink research" — 5.0/5

> **Mike** | *November 11, 2022* | Marketing & Advertising | Recommendation rating: 9.0/10
> 
> **Pros**: There are many tools on the markt, but Ahrefs gives you all the things you need to do a in depth SEO research. We have been using is for competition/keyword and backlink research for multiple countries and with the data we where able make the best content and tweaks needed.
> 
> **Cons**: The made some big changes on the subscriptions, we still have legacy but if we change we would LOSE alot of options... For us it would be a downgrade... Also keyword tracking can become PRICY when you want to track more then 5000 keywords (multiple countries).
> 
> For our team this tool saved us ALOT of time, i was able to teach translators also to work with this tool to do specific keyword research for their country. And the training was needed because overall it's not a "easy tool" but a professional tool. That will cover all the needs of SEO/SEA/SEM experts.

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### "A very comprehensive and user-friendly SEO toolkit" — 5.0/5

> **Manuel Ángel** | *October 31, 2022* | Education Management | Recommendation rating: 9.0/10
> 
> **Pros**: he most appealing aspect of Ahrefs is its comprehensive and easy-to-use features. As a Seo Specialist, I find the Site Explorer, Keywords Explorer, and Content Explorer to be particularly useful in helping me understand my website's ranking and content performance. Additionally, the Ahrefs blog is a great resource for staying up-to-date on the latest industry news and trends.
> 
> **Cons**: The price is the only thing I didn't like about Ahrefs. It's a bit pricey, but it's worth it for the features and data it provides.
> 
> I have had a great experience with Ahrefs. The software is easy to use and the features are very helpful. The customer service is also great. I would definitely recommend Ahrefs to others.For example, the last day in the office, talking with a client that had a website that was not ranking well in Google for any relevant keywords. After conducting a keyword research, we found a set of keywords that had low competition and were relevant to the client's business. We then used Ahrefs to create a link-building campaign and improve the website's on-page SEO. After several months, the website was ranking on the first page of Google for all of the targeted keywords.

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## Links

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| en | <https://www.getapp.com/business-intelligence-analytics-software/a/ahrefs/> |
| en-AE | <https://www.getapp.ae/software/102405/ahrefs> |
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| nl-BE | <https://www.getapp.be/software/102405/ahrefs> |
| pt | <https://www.getapp.com.br/software/102405/ahrefs> |
| pt-PT | <https://www.getapp.pt/software/102405/ahrefs> |

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