Here's our list of apps for Marketing Analytics Software. Filters help you narrow down the results to find exactly what you’re looking for.

140 apps
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Content analytics platform for professional marketers
SqueezeCMM is a cloud-based platform designed to professional marketers analyze and manage the performance of content and generate leads. Key features include link management, ad click fraud detection, customer database creation, campaign planning, and customizable reporting. Read more about SqueezeCMM
Heatmaps, behavior analytics & user feedback tool
Hotjar is the tool that answers questions about your users that traditional analytics can’t. Read more about Hotjar
Business intelligence & analytics
Tableau helps people and organizations become more data-driven as the trusted leader in analytics. Read more about Tableau
SEO optimized local pages, locators & mobile screens
Yext helps businesses create and manage SEO-optimized local pages, locators, and mobile screens, increasing search engine visibility on the web Read more about Yext
Marketing dashboard, analytics, & reporting platform
TapClicks delivers a unified digital marketing services, reporting, and analytics platform built for marketing agencies, media agencies, and enterprises Read more about TapClicks
SEO reporting software and marketing tools for agencies
AgencyAnalytics is an all-in-one SEO, PPC and social analytics dashboard and reporting solution for marketing agencies Read more about AgencyAnalytics
Analytics for marketing & product teams
Oribi make it possible for any business of any size to become completely data-driven, & help everyone easily understand their website results Read more about Oribi
Generate B2B sales leads from website visitors
Leadfeeder identifies website visitors from Google Analytics data as prospects or customers, tracks their behavior, and automatically sends leads to CRM systems Read more about Leadfeeder
Business intelligence solution for mobile app marketers
Adjust is a cloud-based business intelligence solution which helps marketing agencies & mobile app marketers track engagement across digital channels & discover the sources of online traffic. Adjust provides insight into the entire app download journey, including user engagement, behavior, & more. Read more about Adjust
Analytics Evolved
Looker, a data platform, makes it simple for anyone to find, navigate and understand their data. Looker platform has an analytics interface for exploring data, a reusable development paradigm for curating data experiences, and an extensible API set so the data can exist in other systems. Looker enables anyone to search and explore data, build... Read more about Looker
Cloud business intelligence & analytics for everyday users
Chartio helps companies blend data together from multiple data sources, and build analyses, reports, and dashboards with our easy-to-use interface. Read more about Chartio
All-in-one marketing reporting tool for digital agencies.
Whatagraph is a cross-channel reporting tool that helps businesses to track, measure, and analyze marketing performance with clients and teams. Users can automatically pull data from all of their marketing channels, create visual, engaging reports, and share them easily. Read more about Whatagraph
Marketing campaign optimization
Funnelll is a web-based marketing solution designed to help marketers track customer activity on business websites and run advertising campaigns to drive lead conversions. It provides heatmaps, and lets users view client session recordings in order to analyze and optimize the customer experience. Read more about Funnelll
Optimize Customer Experiences at Scale
CleverTap enables growth and retention teams to manage and improve the impact of mobile marketing across the entire customer lifecycle. Leverage user data, automation, AI/ML, and personalization techniques in one enterprise platform. Read more about CleverTap
Automated reporting tool for digital marketing agencies
Reportz is an automated reporting tool for digital marketing agencies that allows users to import, present & compare metrics from Google Analytics & Rank Ranger Read more about Reportz
An integrated marketing solution for marketers & agencies
ActiveDEMAND is an online integrated marketing platform used by marketers and agencies to promote their products and services Read more about ActiveDEMAND
Actionable customer intelligence for brands & enterprises
Pyze is an actionable customer intelligence suite which helps brands and enterprises to maximize user retention through AI-based engagement and personalization Read more about Pyze
Marketing data aggregation tool
Improvado is a marketing data aggregation tool which allows users to connect a range of marketing platforms and business intelligence tools without developers Read more about Improvado
Web analytics solution
Kissmetrics is an analytic & metric solution that helps users identify, understand & improve the metrics that drive their online business Read more about Kissmetrics
Search-powered analytics and visualization tool
AnswerRocket is a search-based data discovery tool that enables business users to ask natural questions about enterprise data for visual analytics. Read more about AnswerRocket
Feedback analysis for customer experience
Keatext is a cloud-based text analytics platform for customer experience management, market research, employee engagement, and more, which analyzes customer comments and feedback, including survey responses, reviews, call center transcripts, and emails, to provide actionable insights Read more about Keatext
Marketing attribution & spend recommendation for advertisers
Odyssey Attribution is a cloud-based marketing attribution solution that integrates with Google Analytics, which assists advertisers with ad spend recommendations and channel management. Key features include traffic analytics, campaign management, ad spend recommendations, and custom dashboards. Read more about Odyssey Attribution
Client reporting solution for marketing agencies
Octoboard is a cloud-based client reporting solution, which assists marketing agencies with managing processes for client reporting, scheduling, and advertising. Key features include custom branding, user management, campaign monitoring, predefined templates, and conversion tracking. Read more about Octoboard for Agencies
Data insights solution for nonprofits and fundraisers
Causemo is a cloud-based marketing analytics platform that provides nonprofit organizations with data insights for donor segments and fundraising campaigns. Key features include sector benchmarking, performance tracking, segment exporting, donor acquisition, data visualization, and reporting. Read more about Causemo
Media attribution for radio & TV broadcasters
Veritone Attribute is a real-time media attribution software which gives radio & television broadcasters the ability to measure the effectiveness of their advertising campaigns with features such as behavior analytics, campaign management, intelligent attribution, reports & dashboards, & more Read more about Veritone Attribute
Embedded BI & analytics for ISV's
Izenda is an embedded business intelligence platform for web applications that delivers real-time, self-service reports, dashboards and visualizations. Read more about Izenda
Marketing automation software made visual.
Autopilot is marketing automation and customer journey software that helps companies acquire, nurture, and grow leads into high-paying customers. Try it free. Read more about Autopilot
Social Media Management Software for Business
Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence. Read more about Sprout Social
Call, lead and conversion tracking with real-time reporting
WhatConverts is an agency-level call and lead tracking solution offering dynamic number insertion, conversion tracking, call recording and real-time reporting Read more about WhatConverts
Marketing automation platform with push notifications
Notifyvisitors is the simplest tool to create and show notifications on site based on visitor behaviour. One can select from multiple targeting rules including visit duration or frequency, device or browser type, url source, time of the day and many more. Detailed analytics provides actionable insig Read more about NotifyVisitors
Email Marketing Software that is Affordable & Intuitive
SendX is an Intuitive, Affordable & Feature-rich Email Marketing Software for marketers & business owners. SendX provides unlimited email sends, powerful automation tools, 24x7 live support, great email deliverability. Starts with 14 days free trial. Pricing starts at $9.99/month. Read more about SendX
Qualitative analytics for websites and mobile apps
Smartlook is a qualitative analytics solution for websites and mobile apps with always-on visitor recordings, heatmaps, automatic event tracking, and conversion funnels. Not just numbers and graphs, Smartlook will help you truly understand your users' actions. Read more about Smartlook
All in one inbound marketing platform
HubSpot's marketing software is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place Read more about HubSpot Marketing
Online visibility management and content marketing SaaS platform
SEMrush is a marketing toolkit designed for digital marketing professionals, with tools for optimizing strategies across SEO, PPC, social media, content and PR Read more about SEMrush
Marketing automation for digital marketers
Marketo® provides a complete marketing software platform to businesses of all sizes with tools for marketing automation, campaign management, & lead nurturing Read more about Marketo
Salesforce B2B marketing automation for marketing & sales
Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams, Read more about Pardot
Elegantly simple email marketing
Campaign Monitor is the leading provider of professional-grade email marketing and automation software for growing businesses Read more about Campaign Monitor
Turn advertising clicks into more conversions.
Instapage lets you create, optimize, personalize, and analyze post-click pages for to turn more of your advertising clicks into successful conversions without increasing your ad budget. Read more about Instapage
Stand out in Your Customer's Inbox
Meet Salesforce Marketing Cloud, the leading marketing solution to increase engagement with every consumer. Read more about Salesforce Marketing Cloud
SEO & Social Monitoring Made Simple
Moz (formerly SEOmoz) PRO combines SEO management, social media monitoring, actionable recommendations, and so much more in one easy-to-use platform Read more about Moz
Dashboards & automated reports for data driven teams
Klipfolio helps businesses of all sizes to discover the metrics that matter most to their business or function, and then automates the process of monitoring and acting upon these metrics. Klipfolio integrates with hundreds of data sources, online and on premise Read more about Klipfolio
BI dashboard software
ClicData offers a business intelligence dashboard with intuitive, dynamic reports & an extensive array of visualization widgets to give users the control to make better decisions faster Read more about ClicData
End-to-end digital marketing
Adobe Marketing Cloud is an online marketing and website optimization software that integrates all your online marketing platforms into the one dashboard Read more about Adobe Marketing Cloud
Most advanced analytics & engagement platform
At Mixpanel, our mission is to increase the rate of innovation. Through our powerful analytics platform, companies can analyze how and why their users engage, convert, and retain across web, mobile, and smart devices. And then use that data to improve their business and products. Read more about Mixpanel
All-in-one business dashboard
Cyfe is an all-in-one dashboard app for monitoring & analyzing data in real-time from multiple sources including Salesforce, MailChimp, Facebook, WordPress & more Read more about Cyfe
Make the Most of Every Website Visitor.
Join 300,000 websites who use Crazy Egg to get the most of every website visitor. Snapshots (heatmaps, scrollmaps, referral maps) show you where users click, scroll and spend time. User Recordings help you dive deeper into customer journeys. And A/B Testing and Editor help you test and make changes. Read more about Crazy Egg
Easily manage and measure all of your B2B social media
Oktopost is the only social media management platform that is designed and built for B2B marketers. Manage and measure from social post to lead conversion. Read more about Oktopost
Website & app traffic data analysis
SimilarWeb is a global multi-device market intelligence company used by hundreds of thousands of businesses worldwide, to discover, track, and grow their digital market share SimilarWeb Pro provides a global view of endless website and mobile app data based on the largest user panel in the industry. The app aggregates all competitor intelligence... Read more about SimilarWeb PRO
A free suite of tools for growing traffic on any website
Easy to install on any website or CMS, Sumo is a suite of free app-like tools for growing website traffic, email subscriber lists and monitoring engagement Read more about Sumo
Social media management & monitoring for business users
Sendible enables business-level, centralized management of social media activity, providing multi-channel account access and analytics within a single dashboard Read more about Sendible
Account-based marketing software
Account-Based Marketing, Analytics, Website Personalization, B2B Marketing , Account-Based Advertising, Buying Signals, Sales Enablement, Account Sensing, ABM. Read more about Jabmo
Sales Performance Analytics for High Growth Companies
InsightSquared’s sales intelligence solution is the “operating system” for high-growth sales teams. It empowers sales operations leaders to help their executives produce reliable forecasts, understand pipeline trends, and maximize rep impact. Read more about InsightSquared
Modern business intelligence and analytics platform
Birst is a leader in modern BI and analytics, offering automation and optimization for the entire BI process - ETL/data preparation, operational reporting, visual data discovery, interactive dashboards, and advanced analytics. Deploy to fully managed cloud or client managed cloud/on-premises. Read more about Birst
The analytics app by Salesforce
Einstein Analytics is the cloud analytics platform provided by Salesforce. Designed for businesses of all sizes, this app makes all business data accessible for all business users, from any device. With Einstein you can access answers quickly with a search-based, self service interface and build dashboards that meet your needs by combining... Read more about Wave: Salesforce Analytics Cloud
Kentico is a CMS, eCommerce and online marketing platform
Kentico is an out-of-the-box CMS used by large businesses and enterprises for web content management, eCommerce, and online marketing Read more about Kentico
Campaign management & social publishing
Percolate is The System of Record for Marketing to see, organize, and improve everything marketing does Read more about Percolate
Growth marketing and user engagement platform
Iterable is a growth marketing and user engagement platform. B2C marketers use Iterable to send the right messages to the right devices, at the right time. Read more about Iterable
Visual Sales CRM system & Powerful Data Management software.
Sales CRM system and Customer Data Management software: Visual Sales Funnels, Sales Forecasting, CRM Custom Fields, Permissions and Team Hierarchy for data access control, Workflow and Marketing Automation, CRM Integrations (Intercom, Slack, Xero, DocuSign, Zendesk, Zapier, Calendly, Gmail plugin) Read more about SalesSeek
The Leader in Sales Intelligence and Social Selling
InsideView, the leading provider of sales intelligence, increases productivity and revenue by delivering relevant business and social insights at the point of need. Our award-winning technology gathers and analyses information from the most relevant social media, user-contributed and proprietary editorial sources to provide compelling insights... Read more about InsideView
Behavioral analytics platform for marketers and analysts
Indicative is a cloud-based behavioral analytics platform for marketers, product managers and analysts that connects data sources in order to synthesize them into a complete view of the customer journey and provide actionable insights for optimizing customer acquisition, engagement, and retention Read more about Indicative
Web and mobile analytics
Heap is a web and mobile analytics solution which automatically records all actions taken in web & iOS apps, and allows users to define new events without code Read more about Heap
Native Advertising Platform
Outbrain is the worlds leading native advertising platform. Connecting readers, publishers and marketers. Read more about Outbrain
Smart with data
Adverity is a data management platform specialized in enabling data-driven marketers to demonstrate value faster and easier, by transforming siloed data into actionable insights. Read more about Adverity
Actionable insights and reports on social media campaigns
Vaizle is a cloud-based performance insights tool for brands, influencers, and agencies that provides actionable insight into social media campaigns. The platform generates reports on metrics such as clicks, opens, shares, and more to help users understand engagement and optimize their content. Read more about Vaizle
Performance Marketing Software
CAKE provides performance marketing software with solutions for affiliate marketing, lead generation and multichannel marketing. Read more about Cake
AI-powered Growth Marketing Platform
Smartech is an omni-channel marketing automation solution designed to help growth marketers understand, analyze & improve the customer view & journey with a range of features including single-step actionable analytics, artificial intelligence marketing (AIM), real-time data, & more Read more about Smartech
B2B marketing operating system
Kapost’s software helps make content marketing easy by managing every step of the process in a single platform with key features including a marketing calendar, workflows, and analytics, with all content types in one place. Kapost helps companies use content to drive more web visitors, nurtured leads and new sales. Read more about Kapost
The Professional's Social Media Analytics Solution
Locowise provides social media analytics and reporting for brands and agencies, providing the most in-depth, comprehensive insights across all social media channels. The Locowise platform give you with ability to measure and analyse campaigns, optimise posts for engagement and produce reports on all aspects of your social media performance.... Read more about Locowise
Mobile attribution and marketing analytics for app marketers
AppsFlyer is a cloud-based mobile attribution and marketing analytics platform which assists app marketers with campaign management and conversion tracking. Its key features include customer journey mapping, attribution modeling, audience segmentation, social media metrics and retention tracking. Read more about AppsFlyer
Comprehensive solutions for data consolidation and analytics
OWOX BI enables users to calculate the value of their advertising campaigns using funnel-based attribution to evaluate the efficiency of all user sessions Read more about OWOX BI
Advertising lifecycle management for marketers & media firms
comScore is a web analytics and digital marketing software that assesses your website and online platforms performances based on visitor trends and search engine results. comScore lets you identify your digital audiences in depth and enables you to drill down on vital traffic data and in turn segment your audiences for retargeting content... Read more about comScore
Content Marketing Software & Services
The Skyword Platform is designed to make it easy to create, optimize, and promote content at any scale. The platform serves as the technical infrastructure for the content marketing process, providing a space for ideation, editorial and review, publishing, amplification, and measurement. Skyword allow marketers to create a sustainable process for... Read more about Skyword
Build reports and dashboards with multiple data sources
BIME is a customer analytics platform that helps businesses measure and understand the entire customer experience. Read more about BIME
Business analytics app for teams
Slemma is a powerful, easy-to-use, and cost-efficient data visualization solution for businesses of all sizes. Share dashboards internally or with clients. Read more about Slemma
Analytics and marketing platform for marketers
Localytics is a Web-based analytics and marketing platform for web and mobile applications utilized by marketers to drive user engagement Read more about Localytics
Mobile App Analytics
Appsee's mobile app analytics helps mobile teams improve their app's UX by providing them with qualitative, visual insights on their app's user behavior Read more about Appsee
B2B revenue attribution & planning
Bizible is a B2B marketing attribution solution that enables hundreds of companies to optimize for what really matters: revenue. It's called pipeline marketing. Read more about Bizible
B2B marketing software for account-based marketing
Demandbase is a B2B marketing automation, advertising, website personalization and analytics solution with a specific focus on account-based marketing. Read more about Demandbase
Advertising Analytics Platform for Online Marketers
Automate your marketing reporting and have an always up to date dashboard with all your advertising and conversion data. Integrations to all ad platforms. Read more about Funnel
Analytics software & competitor intelligence for mobile apps
App Annie is an analytics software and competitor intelligence solution for mobile applications. App Annie provides up-to-date app market data, app download and revenue metrics for across the globe, competitive intelligence and trending apps predictions. The software can be used to monitor the ecosystem of app stores to check top charts, ranking... Read more about App Annie
Digital Marketing Optimization Software
Marketing optimization software for marketing managers that are focused on generating targeted leads and improving sales team performance. Marketing Optimizer empowers digital marketers with the tools and reporting to continually improve their lead generation campaigns. Marketing Optimizer integrates with all popular website testing, web... Read more about Marketing Optimizer
Marketing automation for e-commerce
Sailthru is a marketing automation software and multi-channel personalization tool that serves growing e-commerce and media brands. The software allows you to personalize customer experiences on every channel, including email, website, mobile, social and offline. Sailthru uses unique consumer interest data, behavioral data and purchase data to... Read more about Sailthru
AdWords and PPC monitoring, analytics, and reporting tool
Swydo is a web-based monitoring, reporting, and workflow solution for online marketers using Google Analytics, AdWords, Facebook Ads, Bing Ads, and more Read more about Swydo
Competitive Digital Ad Intelligence, Desktop, Mobile + Video
AdClarity is one of the leading Competitive Intelligence SaaS Solutions for Digital Media. With AdClarity you can see which campaigns, creatives and traffic sources (i.e. websites that sell ad inventory) are working best for your competitors, and where they're not cost-effective. Read more about AdClarity by BI Science
Session Replay | Website Heatmaps | Conversion Funnels | SessionCam
Use SessionCam to record every customer journey made on your website. Replay individual sessions, generate heatmaps, understand and investigate funnel and form drop-off. Tackle abandonment, improve conversion and reduce support costs. SessionCam is a cloud-based solution that's easy to implement and generates super-fast ROI for our clients. Read more about SessionCam
B2B Online lead generation without forms
LeadBoxer is a sales lead generation and lead scoring platform for B2B sales teams of any size Read more about LeadBoxer
Push notifications for customer engagement
The main reason to use Pushad is possibility to create tailor-made triggers allowing automated delivery of personalized push notifications. Read more about PushAd
Artificial intelligence marketing (AIM) solution
DemandJump is an AI marketing solution which helps marketers find and engage new customers with competitive intelligence, interactive analytics, and more Read more about DemandJump
Closed-loop reporting and automation software for paid media
AdStage provides a single platform for cross-network PPC campaign creation, management, analytics, and reporting Read more about AdStage
Marketing analytics and cross-channel attribution system
Measured is a cloud-based platform, which assists brands, retailers and eCommerce vendors with cross-channel marketing and media incrementality measurement. Key features include conversion tracking, data management, channel attribution, quality analysis and reporting. Read more about Measured
Enterprise Tag Management
Tealium helps brand marketers fuel real-time unified marketing initiatives and drive more profitable customer interactions across all digital touch points Read more about Tealium IQ
Marketing Performance Management Software
Allocadia is cloud software designed to make an organization’s marketing planning process more efficient and more strategic. Create, collaborate and share marketing plans that align with company priorities. Forecast the ROI from plans and predict revenue impact. The solution helps marketing teams of 25 and up collaborate to create and manage... Read more about Allocadia
Online marketing automation and performance tracking
PUBLITRAC is an on-demand web marketing automation suite that makes it easy to create, automate and measure your online marketing efforts to achieve the best possible ROI without the tremendous efforts and manual labor involved with traditional marketing solutions. Automatically track, score, and nurture prospects from the moment of lead... Read more about PUBLITRAC
Web-based performance marketing platform
LeadsPedia is a performance marketing platform offering tools for lead capture and validation, affiliate management, call routing and tracking, and more Read more about LeadsPedia
Identity resolution and marketing data onboarding software
LiveRamp is a cloud-based onboarding application designed to collect, organize and connect customer data to marketing and media platforms. Read more about LiveRamp IdentityLink
Consumer research made simple.
Survata runs consumer surveys for businesses. You create a survey on our site, then we find targeted respondents to answer the survey. This finally makes consumer research simple. We offer quality results in a fast (sometimes 24 hour turnaround) and affordable (only $1.00/respondent) manner. Read more about Survata
Data management platform for marketing
Oracle BlueKai is a cloud-based big data platform which enables marketing organizations to personalize online, offline, and mobile marketing campaigns with richer and more actionable information about targeted audiences. Read more about Oracle BlueKai
Single platform for A/B Testing & Personalization
Increase your online store conversion rate -Test & Target most relevant visitors with the most relevant experience, in real-time. Read more about Commerce Sciences
On-site re-engagement tools for E-commerce & brands
BEYABLE is a set of on-site engagement and retargeting modules that allow e-commerce and brands to increase their conversion rate with real-time customization Read more about BEYABLE
Management Software for Google Shopping
Simple enough for small business owners. Powerful enough for Enterprise-Grade marketers. The only 100% Google Shopping Management Software available. Read more about Sales & Orders