---
description: Quickly find and compare the leading Dealertrack DMS vs Frazer alternatives. Comprehensive listing of competitors & similar tools for fast software selection and to contact several providers directly.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Dealertrack DMS vs Frazer | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Auto Dealer Management Software](/directory/201/auto-dealers/software) > [Dealertrack DMS \<span\>vs\</span\> Frazer](https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software)

# Compare Dealertrack DMS vs Frazer

Canonical: https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software

> Detailed comparison between Dealertrack DMS and Frazer. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Dealertrack DMS | Frazer |
| **Overall rating** | 4.4/5 | 4.7/5 |
| **Total Reviews** | 116 | 150 |
| **Starting Price** | - | - |
| **Free Trial** | - | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based | Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Dealertrack DMS

- Accounting Software
- Buy Here, Pay Here
- Contact Database
- Customer Database
- Customer History
- Customizable Reports
- Document Management Software
- Financing Management
- For Automotive Dealerships
- Inventory Management Software
- Inventory Tracking
- Payment Collection
- Reporting & Statistics
- Reporting/Analytics
- Sales Floor Management
- Stock Management
- Third-Party Integrations
- Used Car Dealer
- Website Integration

### Frazer

- Accounting Software
- Accounts Receivable Software
- Buy Here, Pay Here
- Contact Database
- Customer Database
- Customer History
- Customizable Reports
- Document Management Software
- Financing Management
- For Automotive Dealerships
- Inventory Management Software
- Inventory Tracking
- Payment Collection
- Reporting & Statistics
- Reporting/Analytics
- Sales Floor Management
- Stock Management
- Third-Party Integrations
- Used Car Dealer
- Website Integration

## Links

- [View Dealertrack DMS Profile](https://www.getapp.ca/software/91401/dealer-management-solutions)
- [View Frazer Profile](https://www.getapp.ca/software/2035527/frazer-auto-dealer-software)
- [View Original Comparison](https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Dealertrack DMS vs Frazer | GetApp Canada 2026","description":"Quickly find and compare the leading Dealertrack DMS vs Frazer alternatives. Comprehensive listing of competitors & similar tools for fast software selection and to contact several providers directly.","url":"https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software","about":[{"@id":"https://www.getapp.ca/software/91401/dealer-management-solutions#software"},{"@id":"https://www.getapp.ca/software/2035527/frazer-auto-dealer-software#software"}],"breadcrumb":{"@id":"https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software#webpage","publisher":{"@id":"https://www.getapp.ca/#organization"},"inLanguage":"en-CA","isPartOf":{"@id":"https://www.getapp.ca/#website"}},{"name":"Dealertrack DMS","description":"Dealertrack DMS is an auto dealership management software that helps businesses manage contracts, track rentals, handle service requests, and configure pricing, among other processes. The vehicle wizard module allows staff members to create an inventory database to track and maintain usage records for all vehicles and equipment parts.\n\nDealertrack DMS' service dispatching functionality lets supervisors assign repair orders to technicians based on multiple criteria, including priority, employee skill-sets, and vehicle promise time. The built-in document management tool allows staff members to store files and maintain an audit trail for documents, such as contracts, repair orders, and HR files. It also enables administrators to create and classify rental agreements based on several categories, such as insurance, warranty, loaners, and retail.\n\nDealertrack DMS allows organizations to integrate the platform with several third-party solutions, such as Dealer.com, Xtime, DocStar ECM, Elite EXTRA, and more. It lets business leaders utilize the analytics dashboard to forecast activities, prioritize jobs, and generate summarized reports to track the overall business performance.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/2dd690b7-115e-47c3-8ee0-ed277e1eaf62.png","url":"https://www.getapp.ca/software/91401/dealer-management-solutions","@type":"SoftwareApplication","@id":"https://www.getapp.ca/software/91401/dealer-management-solutions#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":116,"ratingValue":4.4},"operatingSystem":"Cloud"},{"name":"Frazer","description":"Frazer is an auto dealership management software that helps businesses manage administrative processes such as contract generation, customer communications, payment processing, marketing, and more on a centralized platform. The inventory management module allows team members to track vendors, monitor recalls, access vehicle history, automatically decode vehicle identification numbers (VIN), and add vehicle images.\n\nFrazer's sales processing functionality lets employees configure multiple payment schedules, select sales types, conduct background checks, and collect deposits, among other processes. The customer management tool enables staff members to track payment due dates, set-up recurring payments, print IRS Form 8300, and accept payments for bank fundings, note balances, and repairs. It also allows users to create vehicle specific buyers’ guides, build custom forms, send personalized letters to customers, and handle online registration processes.\n\nFrazer lets businesses integrate the platform with several third-party solutions such as AutoCheck, EquiFax, Solutions to Text, openedge, DLRdmv, and Agora. Supervisors can create bills, reconcile bank statements, handle general ledgers, and generate income statements, balance sheets, and custom reports.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d153b706-a54b-41fb-adb2-4b962b959bfe.png","url":"https://www.getapp.ca/software/2035527/frazer-auto-dealer-software","@type":"SoftwareApplication","@id":"https://www.getapp.ca/software/2035527/frazer-auto-dealer-software#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":150,"ratingValue":4.7},"operatingSystem":"Windows, Windows on premise, Linux on premise, Android, Platform ios, Platform ipad"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Auto Dealer Management Software","position":2,"item":"/directory/201/auto-dealers/software","@type":"ListItem"},{"name":"Dealertrack DMS vs Frazer","position":3,"item":"https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software","@type":"ListItem"}],"@id":"https://www.getapp.ca/compare/91401/2035527/dealer-management-solutions/vs/frazer-auto-dealer-software#breadcrumblist"}]}
</script>
