---
description: Quickly find and compare the leading Google Analytics 360 vs SegMetrics alternatives. Comprehensive listing of competitors & similar tools for fast software selection and to contact several providers directly.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Google Analytics 360 vs SegMetrics | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Reporting Software](/directory/931/analytics-reporting/software) > [Google Analytics 360 \<span\>vs\</span\> SegMetrics](https://www.getapp.ca/compare/90997/2048851/google-analytics/vs/segmetrics)

# Compare Google Analytics 360 vs SegMetrics

Canonical: https://www.getapp.ca/compare/90997/2048851/google-analytics/vs/segmetrics

> Detailed comparison between Google Analytics 360 and SegMetrics. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | SegMetrics |
| **Overall rating** | 4.7/5 | 4.8/5 |
| **Total Reviews** | 8089 | 8 |
| **Starting Price** | - | US$27.00 |
| **Free Trial** | No | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, Chat |
| **Training Software** | Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Google Analytics 360

- Ad hoc Reporting
- Collaboration Tools
- Customizable Dashboard
- Customizable Reports
- Dashboard Creation
- Data Connectors
- KPI Monitoring
- Keyword Tracking
- Marketing Reports
- Monitoring
- Multi-Channel Data Collection
- Multiple Data Sources
- Performance Metrics
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking
- Visualization

### SegMetrics

- Ad hoc Reporting
- Collaboration Tools
- Customizable Dashboard
- Customizable Reports
- Dashboard Creation
- Data Connectors
- KPI Monitoring
- Keyword Tracking
- Marketing Reports
- Monitoring
- Multi-Channel Data Collection
- Multiple Data Sources
- Performance Metrics
- Referral Tracking
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Site Search Tracking
- Time on Site Tracking
- Visualization

## Links

- [View Google Analytics 360 Profile](https://www.getapp.ca/software/90997/google-analytics)
- [View SegMetrics Profile](https://www.getapp.ca/software/2048851/segmetrics)
- [View Original Comparison](https://www.getapp.ca/compare/90997/2048851/google-analytics/vs/segmetrics)

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