---
description: Quickly find and compare the leading Salesforce Marketing Cloud vs Klaviyo alternatives. Comprehensive listing of competitors & similar tools for fast software selection and to contact several providers directly.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Salesforce Marketing Cloud vs Klaviyo | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Personalization Software](/directory/609/personalization-behavioral-targeting/software) > [Salesforce Marketing Cloud \<span\>vs\</span\> Klaviyo](https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo)

# Compare Salesforce Marketing Cloud vs Klaviyo

Canonical: https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo

> Detailed comparison between Salesforce Marketing Cloud and Klaviyo. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Salesforce Marketing Cloud | Klaviyo |
| **Overall rating** | 4.2/5 | 4.6/5 |
| **Total Reviews** | 529 | 526 |
| **Starting Price** | US$25.00 | US$20.00 |
| **Free Trial** | No | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Salesforce Marketing Cloud

- API
- CAN-SPAM Compliance
- Campaign Planning
- Campaign Scheduling
- Customer Profiles
- Customizable CTAs
- Dynamic Content
- Engagement Tracking
- Lead Generation Software
- Monitoring
- Multi-Channel Communication
- Personalization Software
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Website Visitor Tracking

### Klaviyo

- API
- CAN-SPAM Compliance
- Campaign Planning
- Campaign Scheduling
- Customer Profiles
- Customizable CTAs
- Dynamic Content
- Engagement Tracking
- Lead Generation Software
- Monitoring
- Multi-Channel Communication
- Personalization Software
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Marketing
- Social Media Integration
- Subscriber Management
- Website Visitor Tracking

## Links

- [View Salesforce Marketing Cloud Profile](https://www.getapp.ca/software/607/salesforce-marketing-cloud)
- [View Klaviyo Profile](https://www.getapp.ca/software/105931/klaviyo)
- [View Original Comparison](https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Compare Salesforce Marketing Cloud vs Klaviyo | GetApp Canada 2026","description":"Quickly find and compare the leading Salesforce Marketing Cloud vs Klaviyo alternatives. Comprehensive listing of competitors & similar tools for fast software selection and to contact several providers directly.","url":"https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo","about":[{"@id":"https://www.getapp.ca/software/607/salesforce-marketing-cloud#software"},{"@id":"https://www.getapp.ca/software/105931/klaviyo#software"}],"breadcrumb":{"@id":"https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo#webpage","publisher":{"@id":"https://www.getapp.ca/#organization"},"inLanguage":"en-CA","isPartOf":{"@id":"https://www.getapp.ca/#website"}},{"name":"Salesforce Marketing Cloud","description":"Salesforce Marketing Cloud is a comprehensive marketing platform designed to help businesses personalize every moment of customer engagement across the entire customer lifecycle. By connecting every department through actionable data and Agentforce, the platform empowers teams to work together and build lasting customer relationships.\n\nThe platform offers a range of capabilities to drive growth, including unified profiles and analytics to action data faster, Agentforce to deploy smarter campaigns and personalize content, and real-time personalization powered by contextual customer data. Businesses can create impactful campaigns more quickly with the help of AI-based tools that optimize every step of the campaign process. The platform also enables seamless engagement across the customer lifecycle, from email and mobile to advertising and web, to drive growth and loyalty.\n\nSalesforce Marketing Cloud is suitable for businesses of any size or industry. It provides a connected suite of tools built on the Salesforce platform, allowing for the unification and activation of first-party customer data, audience segmentation, campaign management and automation, performance insights, and cross-channel personalization. With the platform's proven ability to increase marketing ROI, customer lifetime value, and engagement while decreasing customer acquisition costs, Salesforce Marketing Cloud empowers organizations to achieve marketing and growth goals.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d6ee7c21-0c8e-471c-aec9-73b76273700a.png","url":"https://www.getapp.ca/software/607/salesforce-marketing-cloud","@type":"SoftwareApplication","@id":"https://www.getapp.ca/software/607/salesforce-marketing-cloud#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":529,"ratingValue":4.2},"offers":{"price":"25","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Klaviyo","description":"Klaviyo is an all-in-one platform built for B2C companies, with email and SMS marketing, full funnel analytics, and customer service in one solution. Built on customer data capturing every click, purchase, and conversion, Klaviyo powers marketing automation that delivers personalized customer journeys across every channel (email, SMS, RCS, push, WhatsApp, reviews, forms, and ads).\n\nLeverage Klaviyo AI to scale personalization and always send the right message at the right time, automatically. Klaviyo AI uses real-time signals and past behaviors to upsell products, find at-risk customers, and forecast lifetime value — then builds the audience, writes the copy, and optimizes delivery to ensure you see the most ROI from your campaigns.\n\nUnlike clunky legacy tools or fragmented point solutions, Klaviyo works seamlessly out of the box with 400+ native integrations (including Shopify, WooCommerce, Magento, and more). By unifying your customer data and channel performance in one easy-to-use platform, you can automate workflows, simplify segmentation, and deliver consistent, relevant customer experiences. \n\nJoin more than 170,000 businesses using Klaviyo to create a true omnichannel experience for your customers today.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/4146a2f3-c48e-4a85-ac3c-737b840740a9.png","url":"https://www.getapp.ca/software/105931/klaviyo","@type":"SoftwareApplication","@id":"https://www.getapp.ca/software/105931/klaviyo#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.ca/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":526,"ratingValue":4.6},"offers":{"price":"20","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Personalization Software","position":2,"item":"/directory/609/personalization-behavioral-targeting/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud vs Klaviyo","position":3,"item":"https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo","@type":"ListItem"}],"@id":"https://www.getapp.ca/compare/607/105931/salesforce-marketing-cloud/vs/klaviyo#breadcrumblist"}]}
</script>
