---
description: Quickly find and compare the leading Hootsuite vs SMARTLY.IO alternatives. Comprehensive listing of competitors & similar tools for fast software selection and to contact several providers directly.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare Hootsuite vs SMARTLY.IO | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Social Media Marketing Software](/directory/104/social-media/software) > [Hootsuite \<span\>vs\</span\> SMARTLY.IO](https://www.getapp.ca/compare/20432/113221/hootsuite/vs/smartly)

# Compare Hootsuite vs SMARTLY.IO

Canonical: https://www.getapp.ca/compare/20432/113221/hootsuite/vs/smartly

> Detailed comparison between Hootsuite and SMARTLY.IO. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Hootsuite | SMARTLY.IO |
| **Overall rating** | 4.4/5 | 4.5/5 |
| **Total Reviews** | 3797 | 13 |
| **Starting Price** | US$249.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software, 24/7 (Live rep), Chat |
| **Training Software** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Documentation |

## Key features

### Hootsuite

- A/B Testing
- Automated Publishing
- Campaign Planning
- Collaboration Tools
- Content Management System (CMS) Software
- Customizable Reports
- Engagement Tracking
- Keyword Filtering
- Multi-Account Management
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Social Media Monitoring Software
- Template Management
- Workflow Management Software

### SMARTLY.IO

- A/B Testing
- Automated Publishing
- Campaign Planning
- Collaboration Tools
- Content Management System (CMS) Software
- Customizable Reports
- Engagement Tracking
- Keyword Filtering
- Multi-Account Management
- Multi-Channel Management
- Multi-Channel Marketing
- Performance Metrics
- Post Scheduling
- Real-Time Data
- Reporting & Statistics
- Reporting/Analytics
- Social Media Integration
- Social Media Monitoring Software
- Template Management
- Workflow Management Software

## Links

- [View Hootsuite Profile](https://www.getapp.ca/software/20432/hootsuite)
- [View SMARTLY.IO Profile](https://www.getapp.ca/software/113221/smartly)
- [View Original Comparison](https://www.getapp.ca/compare/20432/113221/hootsuite/vs/smartly)

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