---
description: Quickly find and compare the leading GMass vs Boomerang for Gmail alternatives. Comprehensive listing of competitors & similar tools for fast software selection and to contact several providers directly.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Compare GMass vs Boomerang for Gmail | GetApp Canada 2026
---

Breadcrumb: [Home](/) > [Personalization Software](/directory/609/personalization-behavioral-targeting/software) > [GMass \<span\>vs\</span\> Boomerang for Gmail](https://www.getapp.ca/compare/1993575/2047185/gmass/vs/boomerang-for-gmail)

# Compare GMass vs Boomerang for Gmail

Canonical: https://www.getapp.ca/compare/1993575/2047185/gmass/vs/boomerang-for-gmail

> Detailed comparison between GMass and Boomerang for Gmail. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | GMass | Boomerang for Gmail |
| **Overall rating** | 4.8/5 | 4.7/5 |
| **Total Reviews** | 1366 | 183 |
| **Starting Price** | US$25.00 | US$4.98 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base Software, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base Software |
| **Training Software** | Documentation, Videos | Webinars, Documentation, Videos |

## Key features

### GMass

- API
- Activity Tracking
- Alerts/Notifications
- Behavioral Targeting
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Campaign Scheduling
- Click Tracking
- Data Import/Export
- Email Management Software
- Email Tracking Software
- Engagement Tracking
- Event Triggered Actions
- Real-Time Analytics
- Real-Time Notifications
- Scheduling Software
- Team Management Software

### Boomerang for Gmail

- Activity Tracking
- Alerts/Notifications
- CRM Software
- Campaign Analytics
- Campaign Management Software
- Click Tracking
- Data Import/Export
- Email Management Software
- Email Monitoring
- Email Tracking Software
- Engagement Tracking
- Event Triggered Actions
- Real-Time Analytics
- Real-Time Notifications
- Reminders
- Scheduling Software
- Team Management Software

## Links

- [View GMass Profile](https://www.getapp.ca/software/1993575/gmass)
- [View Boomerang for Gmail Profile](https://www.getapp.ca/software/2047185/boomerang-for-gmail)
- [View Original Comparison](https://www.getapp.ca/compare/1993575/2047185/gmass/vs/boomerang-for-gmail)

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